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subject:"Event-Marketing"
~accessRights:"restricted"
~isPartOf:"Annales Universitatis Mariae Curie-Skłodowska / H"
~isPartOf:"Tourism management : research, policies, practice"
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Search: subject_exact:"Olympic Games"
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Event-Marketing
Sport event
28
Sportveranstaltung
28
Big event
19
Großveranstaltung
19
Event marketing
12
Tourism
12
Tourismus
11
Sport
10
Sports
10
Tourism industry
8
Tourismuswirtschaft
8
Event
7
Veranstaltung
7
Consumer behaviour
5
Football
5
Fußball
5
Konsumentenverhalten
5
Welt
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World
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Event tourism
4
Holiday behaviour
4
Impact assessment
4
London
4
Urlaubsverhalten
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Wirkungsanalyse
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Brand image
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Customer satisfaction
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Großbritannien
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Kundenzufriedenheit
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Markenimage
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Mega-event
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Mega-events
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Netherlands
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Niederlande
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Olympic games
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Regional development
3
Regionalentwicklung
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Sportmarketing
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Sports marketing
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English
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Fairley, Sheranne
3
Kelly, Donna M.
2
O'Brien, Danny
2
Akyol, Ayşe
1
Anastasiadou, Constantia
1
Davis, Andrew
1
Higgins-Desbiolles, Freya
1
King, Brian
1
Lee, Hoon
1
Perdue, Richard R.
1
Richards, Greg
1
Scheuring, Florian
1
Shin, Hakseung
1
Sobral, Vitor
1
Taheri, Babak
1
Tan, Xiuchang Sherry
1
Theodoraki, Eleni
1
Thompson, Jamie
1
Todd, Louise
1
Viol, Maren
1
Waśkowski, Zygmunt
1
Wong, IpKin Anthony
1
Xu, Yueying
1
Yeung, Emmy
1
Yürük, Pınar
1
Şimşek, Gülhayat Gölbaşı
1
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Annales Universitatis Mariae Curie-Skłodowska / H
Tourism management : research, policies, practice
International journal of event and festival management
8
Journal of sport management : the official journal of the North American Society of Sport Management
6
Sport management review
6
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
Journal of travel and tourism marketing
5
Tourism management perspectives : TMP
4
Sport, Business and Management : an international journal ; SBM
3
Asia Pacific journal of marketing and logistics
2
European Sport management quarterly : ESMQ
2
International journal of contemporary hospitality management
2
International journal of sport management and marketing : IJSMM
2
International journal of sports marketing & sponsorship
2
Journal of business research : JBR
2
Journal of destination marketing & management
2
Scandinavian journal of hospitality and tourism
2
Tourism economics : the business and finance of tourism and recreation
2
Economic geography
1
Electronic commerce research
1
EuroMed journal of business
1
European journal of marketing
1
INFORMS journal on computing : JOC ; charting new directions in operations research and computer science ; a journal of the Institute for Operations Research and the Management Sciences
1
International Journal of Hospitality and Event Management
1
Journal of hospitality and tourism insights
1
Journal of hospitality marketing & management
1
Journal of marketing
1
Journal of vacation marketing
1
Journal of vacation marketing : an international journal
1
Marketing intelligence & planning
1
New frontiers in hospitality and tourism management in Africa
1
Review of marketing science
1
The journal of brand management : an international journal
1
Tourism analysis : an interdisciplinary tourism & hospitality journal
1
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ECONIS (ZBW)
12
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1
Factors influencing event media personnel's frame building process at the 2018 FIFA World Cup Russia
Sobral, Vitor
;
Fairley, Sheranne
;
O'Brien, Danny
- In:
Tourism management : research, policies, practice
92
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013326667
Saved in:
2
Developing esport tourism through fandom experience at in-person events
Thompson, Jamie
;
Taheri, Babak
;
Scheuring, Florian
- In:
Tourism management : research, policies, practice
91
(
2022
),
pp. 1-16
Persistent link: https://www.econbiz.de/10013271660
Saved in:
3
Experiencing culture in attractions, events and tour settings
Richards, Greg
;
King, Brian
;
Yeung, Emmy
- In:
Tourism management : research, policies, practice
79
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012237278
Saved in:
4
It was never ours : formalised event hosting rights and leverage
Kelly, Donna M.
;
Fairley, Sheranne
;
O'Brien, Danny
- In:
Tourism management : research, policies, practice
73
(
2019
),
pp. 123-133
Persistent link: https://www.econbiz.de/10012004912
Saved in:
5
Event tourism and event imposition : a critical case study from Kangaroo Island, South Australia
Higgins-Desbiolles, Freya
- In:
Tourism management : research, policies, practice
64
(
2018
),
pp. 73-86
Persistent link: https://www.econbiz.de/10011774895
Saved in:
6
What about the event? : how do tourism leveraging strategies affect small-scale events?
Kelly, Donna M.
;
Fairley, Sheranne
- In:
Tourism management : research, policies, practice
64
(
2018
),
pp. 335-345
Persistent link: https://www.econbiz.de/10011775007
Saved in:
7
The congruity effects of commercial brand sponsorship in a regional event
Shin, Hakseung
;
Lee, Hoon
;
Perdue, Richard R.
- In:
Tourism management : research, policies, practice
67
(
2018
),
pp. 168-179
Persistent link: https://www.econbiz.de/10011841866
Saved in:
8
The role of iconic-historic commemorative events in event tourism : insights from the 20th and 25th anniversaries of the fall of the Berlin Wall
Viol, Maren
;
Todd, Louise
;
Theodoraki, Eleni
; …
- In:
Tourism management : research, policies, practice
69
(
2018
),
pp. 246-262
Persistent link: https://www.econbiz.de/10011903468
Saved in:
9
The role of consumers in creating experiences by organisers of sports events
Waśkowski, Zygmunt
- In:
Annales Universitatis Mariae Curie-Skłodowska / H
51
(
2017
)
2
,
pp. 263-271
Persistent link: https://www.econbiz.de/10011986158
Saved in:
10
Analyzing the effects of social impacts of events on satisfaction and loyalty
Yürük, Pınar
;
Akyol, Ayşe
;
Şimşek, Gülhayat …
- In:
Tourism management : research, policies, practice
60
(
2017
),
pp. 367-378
Persistent link: https://www.econbiz.de/10011684457
Saved in:
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