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subject:"Innovation management"
~subject:"Customer integration"
~type_genre:"Fallstudie"
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Search: subject_exact:"Customer orientation"
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Innovation management
Customer integration
Beziehungsmarketing
445
Relationship marketing
445
Deutschland
138
Germany
138
Theorie
63
Theory
63
Kundenmanagement
42
Marketingmanagement
41
Marketing management
38
Lieferantenmanagement
36
Supplier relationship management
36
Marketing
30
Social Web
29
Social web
29
Customer satisfaction
28
Kundenzufriedenheit
28
USA
27
United States
27
Innovationsmanagement
26
Dienstleistungsqualität
22
Kundenorientierung
22
Service quality
22
Strategisches Management
22
Beziehungsmanagement
21
Prozessmanagement
21
Business process management
20
Unternehmen
20
Consumer behaviour
19
Erfolgsfaktor
19
Konsumentenverhalten
19
Qualitätsmanagement
19
Strategic management
19
Success factor
19
Brand management
18
Markenführung
18
Quality management
18
Automotive industry
17
Kfz-Industrie
17
Kundenbindung
17
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2
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Book / Working Paper
18
Article
16
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Fallstudie
Article in journal
1,297
Aufsatz in Zeitschrift
1,297
Aufsatz im Buch
230
Book section
230
Hochschulschrift
95
Thesis
78
Collection of articles of several authors
44
Sammelwerk
44
Aufsatzsammlung
38
Case study
34
Graue Literatur
34
Non-commercial literature
34
Arbeitspapier
14
Working Paper
14
Bibliografie enthalten
10
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10
Guidebook
9
Ratgeber
9
Conference paper
5
Handbook
5
Handbuch
5
Konferenzbeitrag
5
Konferenzschrift
5
Collection of articles written by one author
3
Sammlung
3
Bibliografie
2
Conference proceedings
2
Festschrift
2
Mikroform
2
Systematic review
2
Übersichtsarbeit
2
Accompanied by computer file
1
Checkliste
1
Einführung
1
Elektronischer Datenträger als Beilage
1
Fallstudiensammlung
1
Forschungsbericht
1
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1
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German
18
English
17
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Ihl, Christoph
2
Piller, Frank T.
2
Reichwald, Ralf
2
Schaller, Christian
2
Seifert, Sascha
2
Steinhoff, Fee
2
Altinay, Levent
1
Andersen, Jørn Bang
1
Anderson, Alistair R.
1
Baglieri, Enzo
1
Biehl, Marjorie Luísa
1
Blaeser-Benfer, Andreas
1
Breuer, Henning
1
Buchner, Reinhart
1
Burkhart, Tina
1
Carù, Antonella
1
Cook, Scott
1
DaSilva, Carlos M.
1
Fetscherin, Marc
1
Frank, Klaus
1
Gaddefors, Johan
1
Geum, Youngjung
1
Hallikas, Jukka
1
Jehle, Egon
1
Jewett, William S.
1
Jüngst, Johannes
1
Kang, Daekook
1
Kay, Carl
1
King, John P.
1
Klaffke, Kathrin
1
Kracklauer, Alexander
1
Kracklauer, Alexander H.
1
Lang, Guido
1
Lattemann, Christoph
1
Lee, Sungjoo
1
Lindič, Jaka
1
Link, Brandon
1
Lüthje, Christian
1
Müller-Kirschbaum, Thomas
1
Nenonen, Suvi
1
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Institution
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Universität St. Gallen / Institut für Marketing
1
Universität Stuttgart
1
Published in...
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Gabler Edition Wissenschaft
3
Strategy and communication for innovation
2
Best Practice in Marketing : Erfolgsbeispiele zu den vier Kernaufgaben im Marketing
1
Betriebswirtschaftslehre für Technologie und Innovation
1
Comparative entrepreneurship initiatives : studies in China, Japan and the USA
1
Customer relations
1
DUV / Wirtschaftswissenschaft
1
E-business managerial aspects, solutions and case studies
1
Gabler-Edition Wissenschaft
1
Gabler-Lehrbuch
1
HMD : Praxis der Wirtschaftsinformatik
1
Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
1
Harvard business review : HBR
1
International journal of innovation management
1
International journal of quality and service sciences
1
International journal of technology management : IJTM
1
Kommunikation als Erfolgsfaktor im Innovationsmanagement : Strategien im Zeitalter der Open Innovation
1
Lehrbuch
1
Management - Business for professionals
1
Management decision : MD
1
Schriftenreihe zu Arbeitswissenschaft und Technologiemanagement
1
Service business
1
Strategic market creation : a new perspective on marketing and innovation management
1
TCW Wissenschaft und Praxis
1
Werkstattreihe / Öko-Institut Freiburg, Institut für Angewandte Ökologie
1
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Source
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ECONIS (ZBW)
34
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1
Enhancing customer experience in the service industry : a global perspective
Altinay, Levent
(
ed.
);
Poudel, Surya
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011419571
Saved in:
2
Reifegradmodell zur digitalen Kundeninteraktion im Internet
Jüngst, Johannes
-
2016
Persistent link: https://www.econbiz.de/10011550237
Saved in:
3
Managing consumer services : factory or theater?
Baglieri, Enzo
(
ed.
)
-
2014
Persistent link: https://www.econbiz.de/10010476951
Saved in:
4
Role configurations in the service provision process : empirical insights into co-creation of value
Siltaloppi, Jaakko
;
Nenonen, Suvi
- In:
International journal of quality and service sciences
5
(
2013
)
2
,
pp. 155-170
Persistent link: https://www.econbiz.de/10009768460
Saved in:
5
User-centered radical innovation at Telekom Innovation Laboratories : tools and methods to generate new propositions for mobile payment
Steinhoff, Fee
;
Breuer, Henning
- In:
Strategy and communication for innovation
,
(pp. 381-395)
.
2013
Persistent link: https://www.econbiz.de/10010246315
Saved in:
6
There is something forgotten about the customer in the state of Denmark's finance : the tale of Danske Bank's misaligned innovation and communication strategy
Andersen, Jørn Bang
- In:
Strategy and communication for innovation
,
(pp. 347-365)
.
2013
Persistent link: https://www.econbiz.de/10010246321
Saved in:
7
The customisation framework for roadmapping product-service integration
Geum, Youngjung
;
Lee, Sungjoo
;
Kang, Daekook
;
Park, Yongtae
- In:
Service business
5
(
2011
)
3
,
pp. 213-236
Persistent link: https://www.econbiz.de/10009535238
Saved in:
8
Information and technology management (ITM) : competitive advantage through customer relationship ; the case of an automobile dealership
Biehl, Marjorie Luísa
;
Link, Brandon
;
Vanti, Adolfo Alberto
- In:
E-business managerial aspects, solutions and case studies
,
(pp. 222-234)
.
2011
Persistent link: https://www.econbiz.de/10009158245
Saved in:
9
Involvement as market creation : a new way to consider customer relations
Gaddefors, Johan
;
Anderson, Alistair R.
- In:
Customer relations
,
(pp. 143-150)
.
2011
Persistent link: https://www.econbiz.de/10008988067
Saved in:
10
Success factors in applying co-creation of the voice of the customer as a strategy of social innovation by Japanese services entrepreneurs : the case of Takayuki Nakagawa ( Take &...
Kay, Carl
- In:
Comparative entrepreneurship initiatives : studies in …
,
(pp. 247-275)
.
2011
Persistent link: https://www.econbiz.de/10009298487
Saved in:
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