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subject:"Internet"
~isPartOf:"Journal of management information systems : JMIS"
~subject:"Advertising effects"
~subject:"Data Mining"
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Search: subject_exact:"Referral marketing"
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Subject
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Internet
Advertising effects
Data Mining
Viral marketing
32
Virales Marketing
32
Social Web
24
Social web
24
Internet marketing
21
Online-Marketing
21
Consumer behaviour
19
Konsumentenverhalten
19
Online retailing
16
Online-Handel
16
E-commerce
13
Electronic Commerce
13
online reviews
10
Personalisierung
7
Personalization
7
electronic word of mouth
6
social media
6
Data mining
5
eWoM
5
Digital platform
4
Digitale Plattform
4
eWOM
4
user-generated content
4
online recommenders
3
Beziehungsmarketing
2
Confidence
2
Distribution channel
2
Relationship marketing
2
Sales promotion
2
Verkaufsförderung
2
Vertrauen
2
Vertriebsweg
2
Werbewirkung
2
difference-in-differences
2
electronic word-of-mouth
2
online incentives
2
online self-disclosure
2
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13
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13
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13
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English
13
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Duan, Wenjing
2
Bardhan, Indranil R.
1
Boh, Wai Fong
1
Choi, HanByeol Stella
1
Du, Qianzhou
1
Fan, Weiguo
1
Goh, Kim Huat
1
Heng, Cheng Suang
1
Huang, Jianxiong
1
Janze, Christian
1
Kehoe, Juan Luo
1
Kilic, Isil Yakut
1
Kumar, Naveen
1
Kumar, Subodha
1
Kwak, Chanhee
1
Lahiri, Atanu
1
Lee, Heeseok
1
Lee, Ho Cheung Brian
1
Lee, Junyeong
1
Li, Xinxin
1
Li, Xitong
1
Lin, Zhijie
1
Montazemi, Ali Reza
1
Oh, Wonseok
1
Qahri-Saremi, Hamed
1
Qiao, Zhilei
1
Qiu, Liangfei
1
Saifee, Danish H.
1
Siering, Michael
1
Venugopal, Deepak
1
Wang, G. Alan
1
Yan, Xiangbin
1
Zhang, Dongsong
1
Zhang, Jie Jennifer
1
Zheng, Zhiqiang
1
Zhou, Lina
1
Zhou, Shihao
1
Zhou, Wenqi
1
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Journal of management information systems : JMIS
Journal of business research : JBR
23
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
16
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
15
Tourism management : research, policies, practice
15
International journal of internet marketing and advertising : IJIMA
14
Journal of retailing and consumer services
14
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
13
International journal of advertising : the quarterly review of marketing communications
13
Information systems research : ISR
12
Journal of marketing communications
12
Electronic commerce research
10
International journal of hospitality management
10
Journal of advertising research
10
Journal of electronic commerce research : JECR
9
Journal of promotion management : innovations in planning and applied research
9
Marketing letters : a journal of research in marketing
9
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
8
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
8
European journal of marketing : EJM
7
International journal of advertising : the review of marketing communications
7
International journal of electronic commerce : IJEC
7
International journal of electronic marketing and retailing : IJEMR
6
Management science : journal of the Institute for Operations Research and the Management Sciences
6
International journal of contemporary hospitality management
5
Journal of advertising : official publication of the American Academy of Advertising
5
Journal of hospitality marketing & management
5
Journal of international consumer marketing
5
Journal of internet commerce
5
Journal of marketing
5
Journal of retailing
5
Psychology & marketing
5
International journal of consumer studies
4
International journal of market research : JMRS ; the journal of the Market Research Society
4
International journal of production research
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of consumer research : JCR ; an interdisciplinary bimonthly
4
Technological forecasting & social change : an international journal
4
Tourism management perspectives : TMP
4
European journal of marketing
3
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ECONIS (ZBW)
13
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1
Effects of online crowds on self-disclosure behaviors in online reviews : a multidimensional examination
Choi, HanByeol Stella
;
Oh, Wonseok
;
Kwak, Chanhee
;
Lee, …
- In:
Journal of management information systems : JMIS
39
(
2022
)
1
,
pp. 218-246
Persistent link: https://www.econbiz.de/10013365321
Saved in:
2
The comparative performance of online referral channels in e-commerce
Duan, Wenjing
;
Zhang, Jie Jennifer
- In:
Journal of management information systems : JMIS
38
(
2021
)
3
,
pp. 828-854
Persistent link: https://www.econbiz.de/10012804178
Saved in:
3
Factors affecting the adoption of an electronic word of mouth message : a meta-analysis
Qahri-Saremi, Hamed
;
Montazemi, Ali Reza
- In:
Journal of management information systems : JMIS
36
(
2019
)
3
,
pp. 969-1001
Persistent link: https://www.econbiz.de/10012198630
Saved in:
4
Adherence to clinical guidelines, electronic health record use, and online reviews
Saifee, Danish H.
;
Bardhan, Indranil R.
;
Lahiri, Atanu
; …
- In:
Journal of management information systems : JMIS
36
(
2019
)
4
,
pp. 1071-1104
Persistent link: https://www.econbiz.de/10012198658
Saved in:
5
Information processing on online review platforms
Siering, Michael
;
Janze, Christian
- In:
Journal of management information systems : JMIS
36
(
2019
)
4
,
pp. 1347-1377
Persistent link: https://www.econbiz.de/10012198672
Saved in:
6
Detecting review manipulation on online platforms with hierarchical supervised learning
Kumar, Naveen
;
Venugopal, Deepak
;
Qiu, Liangfei
;
Kumar, …
- In:
Journal of management information systems : JMIS
35
(
2018
)
1
,
pp. 350-380
Persistent link: https://www.econbiz.de/10011885340
Saved in:
7
Measuring customer agility from online reviews using big data text analytics
Zhou, Shihao
;
Qiao, Zhilei
;
Du, Qianzhou
;
Wang, G. Alan
; …
- In:
Journal of management information systems : JMIS
35
(
2018
)
2
,
pp. 510-539
Persistent link: https://www.econbiz.de/10011885763
Saved in:
8
Impact of online word of mouth on channel disintermediation for information goods
Lee, Ho Cheung Brian
;
Li, Xinxin
- In:
Journal of management information systems : JMIS
35
(
2018
)
3
,
pp. 964-993
Persistent link: https://www.econbiz.de/10011955783
Saved in:
9
A temporal study of the effects of online opinions : information sources matter
Huang, Jianxiong
;
Boh, Wai Fong
;
Goh, Kim Huat
- In:
Journal of management information systems : JMIS
34
(
2017
)
4
,
pp. 1169-1202
Persistent link: https://www.econbiz.de/10011803445
Saved in:
10
What online reviewer behaviors really matter? Effects of verbal and nonverbal behaviors on detection of fake online reviews
Zhang, Dongsong
;
Zhou, Lina
;
Kehoe, Juan Luo
;
Kilic, …
- In:
Journal of management information systems : JMIS
33
(
2016
)
2
,
pp. 456-481
Persistent link: https://www.econbiz.de/10011616116
Saved in:
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