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subject:"Lieferantenmanagement"
~person:"Casidy, Riza"
~subject:"Confidence"
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Lieferantenmanagement
Confidence
Beziehungsmarketing
18
Relationship marketing
18
Consumer behaviour
9
Customer satisfaction
9
Konsumentenverhalten
9
Kundenzufriedenheit
9
Brand management
7
Markenführung
7
Supplier relationship management
7
B-to-B-Marketing
5
Business-to-business marketing
5
Dienstleistungsqualität
5
Higher education institution
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Hochschule
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Marketing management
5
Marketingmanagement
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Relationship quality
5
Service quality
5
WOM
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Brand image
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Commitment
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Loyalty
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Markenimage
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Students
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Studierende
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Trust
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Viral marketing
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Virales Marketing
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WTP
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Advertising
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Beschwerdemanagement
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Brand
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Brands
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Complaint management
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Customer service
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Emerging economies
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Casidy, Riza
Svensson, Göran
25
Bruhn, Manfred
16
Homburg, Christian
16
Ahlert, Dieter
11
Kleinaltenkamp, Michael
11
Mostert, Pierre
11
Naudé, Peter
10
Usman, Osly
10
Eggert, Andreas
9
Grönroos, Christian
9
Mysen, Tore
9
Akrout, Houcine
8
Gil Saura, Irene
8
La Rocca, Antonella
8
Paulssen, Marcel
8
Schwepker, Charles H. <Jr.>
8
Stock-Homburg, Ruth
8
Thaichon, Park
8
Folse, Judith Anne Garretson
7
Friend, Scott B.
7
Han, Heesup
7
Helmke, Stefan
7
Ivens, Björn Sven
7
Jacob, Frank
7
Nyadzayo, Munyaradzi W.
7
Palmatier, Robert W.
7
Scheer, Lisa K.
7
Swoboda, Bernhard
7
Wang, Yong Jian
7
Aykol, Bilge
6
Bauer, Hans H.
6
Henneberg, Stephan
6
Hennig-Thurau, Thorsten
6
Jones, Eli
6
Kenning, Peter
6
Keränen, Joona
6
Leonidou, Leonidas C.
6
Mangus, Stephanie M.
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Mpinganjira, Mercy
6
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Industrial marketing management : the international journal for industrial and high-tech firms
5
The journal of business & industrial marketing
1
Tourism management : research, policies, practice
1
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ECONIS (ZBW)
7
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1
Maximizing customer adoption outcomes in emerging industrial markets via supplier innovativeness and relationship quality
Nyadzayo, Munyaradzi
;
Casidy, Riza
;
Mohan, Mayoor
- In:
The journal of business & industrial marketing
38
(
2023
)
4
,
pp. 958-973
Persistent link: https://www.econbiz.de/10014227520
Saved in:
2
The effects of B2B sustainable brand positioning on relationship outcomes
Casidy, Riza
;
Lie, David Sugianto
- In:
Industrial marketing management : the international …
109
(
2023
),
pp. 245-256
Persistent link: https://www.econbiz.de/10014282237
Saved in:
3
The effects of supplier B2B sustainability positioning on buyer performance : the role of trust
Casidy, Riza
;
Yan, Li
- In:
Industrial marketing management : the international …
102
(
2022
),
pp. 311-323
Persistent link: https://www.econbiz.de/10013259087
Saved in:
4
Customer identification : the missing link between relationship quality and supplier performance
Mohan, Mayoor
;
Nyadzayo, Munyaradzi W.
;
Casidy, Riza
- In:
Industrial marketing management : the international …
97
(
2021
),
pp. 220-232
Persistent link: https://www.econbiz.de/10013206320
Saved in:
5
Relationship factors and firms' willingness-to-pay : a comparison of east-west settings
Nyadzayo, Munyaradzi W.
;
Mohan, Mayoor
;
Casidy, Riza
- In:
Industrial marketing management : the international …
91
(
2020
),
pp. 397-410
Persistent link: https://www.econbiz.de/10012422289
Saved in:
6
Drivers and outcomes of relationship quality with professional service firms : an SME owner-manager perspective
Casidy, Riza
;
Nyadzayo, Munyaradzi
- In:
Industrial marketing management : the international …
78
(
2019
),
pp. 27-42
Persistent link: https://www.econbiz.de/10012026090
Saved in:
7
Enhancing hotel brand performance through fostering brand relationship orientation in the minds of consumers
Casidy, Riza
;
Wymer, Walter
;
O'Cass, Aron
- In:
Tourism management : research, policies, practice
66
(
2018
),
pp. 72-84
Persistent link: https://www.econbiz.de/10011813817
Saved in:
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