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subject:"Markenimage"
~isPartOf:"Global business review"
~isPartOf:"Journal of retailing and consumer services"
~subject:"Kundenintegration"
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Search: subject_exact:"Markenloyalität"
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Markenimage
Kundenintegration
Brand loyalty
32
Markentreue
32
Beziehungsmarketing
31
Consumer behaviour
31
Konsumentenverhalten
31
Relationship marketing
31
Brand management
29
Markenführung
29
Brand
26
Markenartikel
26
Brand image
22
Customer satisfaction
11
Kundenzufriedenheit
11
Social Web
7
Social web
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Einzelhandel
6
Retail trade
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Internet marketing
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Online-Marketing
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Confidence
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Vertrauen
4
Fashion
3
Mode
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Social media
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brand loyalty
3
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Altersgruppe
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Brand trust
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Consumer-brand relationships
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Customer integration
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Customer retention
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Dienstleistungsmarketing
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Dienstleistungsqualität
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Emotion
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Environmental consciousness
2
Food trade
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Großbritannien
2
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Han, Heesup
2
Trinh, Giang
2
Abbes, Intissar
1
Ahn, Jiseon
1
Ariza-Montes, Antonio
1
Athanasopoulou, Pinelopi
1
Bapat, Dhananjay
1
Beig, Faseeh Amin
1
Byun, Kyung-Ah
1
Chamola, Pankaj
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Chrysochou, Polymeros
1
Coelho, Pedro Simões
1
Dawes, John
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Dugar, Anurag
1
Giovanis, Apostolos N.
1
Hallem, Yousra
1
Hartnett, Nicole
1
Hong, EunPyo
1
Hwang, Syjung
1
Hyun, Hyowon
1
Jiménez-Barreto, Jano
1
Jones, Robert Paul
1
Jørgensen, Finn
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Kennedy, Rachel
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Khan, Mohammad Furqan
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Kim, Jinkyung Jenny
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Kim, Junghun
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Kim, Renee B.
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Krystallis, Athanasios
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Kumar, Jitender
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Leckie, Civilai
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Lee, Minyoung
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Lin, Jialing
1
Lobo, Antonio
1
Loureiro, Sandra Maria Correia
1
Mathisen, Terje Andreas
1
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1
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Global business review
Journal of retailing and consumer services
The journal of product & brand management
20
The journal of brand management : an international journal
18
Journal of business research : JBR
12
Asia Pacific journal of marketing and logistics
10
Customer engagement : contemporary issues and challenges
7
International journal of hospitality management
7
International journal of internet marketing and advertising : IJIMA
6
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
Journal of marketing management : JMM ; journal of the Academy of Marketing
5
Cogent business & management
4
European journal of marketing : EJM
4
Journal of hospitality marketing & management
4
Journal of international consumer marketing
4
Marketing intelligence & planning
4
Psychology & marketing
4
The journal of consumer marketing
4
Australasian marketing journal
3
Business analyst : a refereed journal of Shri Ram College of Commerce
3
International journal of Indian culture and business management
3
International journal of consumer studies
3
International journal of contemporary hospitality management
3
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
3
International marketing review
3
Journal of Asian finance, economics and business : JAFEB
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Journal of marketing analytics : JMA
3
Journal of marketing communications
3
Journal of marketing management : MM
3
Journal of promotion management : innovations in planning and applied research
3
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
3
Marketing theory
3
The IUP journal of brand management : IJBRM
3
The journal of business & industrial marketing
3
European journal of marketing
2
Future Business Journal
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Innovating for trust
2
International journal of Indian culture and business management : IJICBM
2
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ECONIS (ZBW)
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1
Building value co-creation with social media marketing, brand trust, and brand loyalty
Sohaib, Muhammad
;
Han, Heesup
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014364678
Saved in:
2
Role of multidimensional customer brand engagement on customer behavior for online grocery shopping
Park, Jungkun
;
Hong, EunPyo
;
Ahn, Jiseon
;
Hyun, Hyowon
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303390
Saved in:
3
Service brand coolness in the construction of brand loyalty : a self-presentation theory approach
Jiménez-Barreto, Jano
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013169578
Saved in:
4
Importance of offline service quality in building loyalty of OC service brand
Park, Joonyong
;
Kim, Renee B.
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-8
Persistent link: https://www.econbiz.de/10013169688
Saved in:
5
Romancing the brands on social media
Beig, Faseeh Amin
;
Khan, Mohammad Furqan
- In:
Global business review
23
(
2022
)
3
,
pp. 841-862
Persistent link: https://www.econbiz.de/10013256877
Saved in:
6
Brand pride in consumer-brand relationships : towards a conceptual framework
Nandy, Subarna
;
Sondhi, Neena
- In:
Global business review
23
(
2022
)
5
,
pp. 1098-1117
Persistent link: https://www.econbiz.de/10013387269
Saved in:
7
Determinants of customer brand loyalty in the retail industry : a comparison between national and private brands in South Korea
Hwang, Syjung
;
Lee, Minyoung
;
Park, Eunil
;
Pobil, Angel …
- In:
Journal of retailing and consumer services
63
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012665885
Saved in:
8
Retailers with traits of consumer : exploring the existence and antecedents of brand loyalty in small unorganized retailers
Dugar, Anurag
;
Chamola, Pankaj
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012648890
Saved in:
9
The impact of hotel attributes, well-being perception, and attitudes on brand loyalty : examining the moderating role of COVID-19 pandemic
Kim, Jinkyung Jenny
;
Han, Heesup
;
Ariza-Montes, Antonio
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012648895
Saved in:
10
Effects of social media marketing and selected marketing constructs on stages of brand loyalty
Suha Fouad Salem
;
Salem, Sharif Omar
- In:
Global business review
22
(
2021
)
3
,
pp. 650-673
Persistent link: https://www.econbiz.de/10012591346
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