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subject:"Marktforschung"
~isPartOf:"Journal of business-to-business marketing"
~subject:"Aufsatzsammlung"
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Marktforschung
Aufsatzsammlung
Marketing
43
Lieferantenmanagement
29
Supplier relationship management
29
B-to-B-Marketing
26
Business-to-business marketing
26
industrial marketing
22
business marketing
19
Marketing management
17
Marketingmanagement
17
Beziehungsmarketing
8
Relationship marketing
8
USA
8
United States
8
Graduate economics education
5
Innovation
5
Selling
5
Verkauf
5
Wirtschaftsstudium
5
Market research
4
Betriebswirtschaftsstudium
3
Bibliometrics
3
Bibliometrie
3
Firm performance
3
Graduate business education
3
High technology
3
Hochtechnologie
3
Marketing theory
3
Marketingtheorie
3
Occupational qualification
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Qualifikation
3
Salespeople
3
Unternehmenserfolg
3
Verkaufspersonal
3
relationship marketing
3
Betriebliche Wertschöpfung
2
Business ethics
2
Business network
2
Conflict
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Consumer behaviour
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English
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Helm, Roland
2
Krinner, Stephanie
2
Tzempelikos, Nektarios
2
Aravopoulou, Eleni
1
Birn, Robin
1
Endres, Herbert
1
Kooli, Kaouther
1
Kosack, Emmanuel
1
Schmalfuß, Martin
1
Stone, Merlin
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Journal of business-to-business marketing
SpringerLink / Bücher
10
Europäische Hochschulschriften / 5
9
Industrial marketing management : the international journal for industrial and high-tech firms
8
Journal of business research : JBR
8
Journal of marketing research : JMR
8
Gabler Edition Wissenschaft
6
International journal of forecasting
6
Prace naukowe Akademii Ekonomicznej Imienia Oskara Langego we Wrocławiu
6
Springer eBook Collection
6
International journal of market research
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
International series in quantitative marketing
5
Journal of marketing management : MM
5
Advances in business marketing and purchasing
4
JETRO books on-demand
4
Journal of marketing
4
Journal of the Academy of Marketing Science
4
Lehrbuch
4
Marketing intelligence & planning
4
Organisation und praktische Anwendung
4
Review of marketing research
4
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung / Sonderheft
4
Schriften zur Unternehmensführung
4
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
3
Beiträge zur betriebswirtschaftlichen Forschung
3
Betriebswirtschaftliche Schriften
3
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
3
Hochschulschriften zur Betriebswirtschaftslehre
3
International journal of wine business research : IJWBR
3
International's series in marketing
3
Jahrbuch der Absatz- und Verbrauchsforschung
3
Journal of macromarketing : examining the interactions among markets, marketing, and society
3
Know-how to use
3
Kompetenz für Marketing-Innovationen
3
Marketing theory
3
Marketingstudien
3
Routledge interpretive marketing research
3
Schriften zum Marketing
3
Sozialökonomische Texte : Diskussionsbeiträge
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ECONIS (ZBW)
4
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1
Some reflections on the state of business-to-business marketing research
Tzempelikos, Nektarios
- In:
Journal of business-to-business marketing
29
(
2022
)
2
,
pp. 119-130
Persistent link: https://www.econbiz.de/10013359015
Saved in:
2
Distribution of marketing research material to universities : the case of Archive of Market and Social Research (AMSR)
Tzempelikos, Nektarios
;
Kooli, Kaouther
;
Stone, Merlin
; …
- In:
Journal of business-to-business marketing
27
(
2020
)
2
,
pp. 187-202
Persistent link: https://www.econbiz.de/10012259329
Saved in:
3
Exploring the role of product development capability for transforming marketing intelligence into firm performance
Helm, Roland
;
Krinner, Stephanie
;
Endres, Herbert
- In:
Journal of business-to-business marketing
27
(
2020
)
1
,
pp. 19-40
Persistent link: https://www.econbiz.de/10012196331
Saved in:
4
Conceptualization and integration of marketing intelligence : the case of an industrial manufacturer
Helm, Roland
;
Krinner, Stephanie
;
Schmalfuß, Martin
- In:
Journal of business-to-business marketing
21
(
2014
)
4
,
pp. 237-255
Persistent link: https://www.econbiz.de/10010478073
Saved in:
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