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subject:"Nachfrage"
~isPartOf:"Journal of advertising research"
~subject:"Magazine"
~subject:"Theorie"
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Nachfrage
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Journal of advertising research
Perspektiven für die Publikumszeitschrift : mit 31 Tabellen
14
The journal of media economics
6
Inspel : international journal of special libraries ; official organ of the IFLA Division of Special Libraries
4
NBER Working Paper
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NBER working paper series
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Working paper / National Bureau of Economic Research, Inc.
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Legal and business aspects of the magazine industry 1984
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Beiträge zur empirischen Marketing- und Vertriebsforschung
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Contemporary economic policy : a journal of Western Economic Association International
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Europäische Hochschulschriften / 40
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Europäische Hochschulschriften / 5
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Harvard Business School Accounting & Management Unit Case
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Información comercial española : ICE : revista de economía
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Information economics and policy : IEP
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International journal of internet marketing and advertising : IJIMA
2
JMM : the international journal on media management
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of current issues and research in advertising : JCIRA
2
Journal of international consumer marketing
2
Journal of macromarketing
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Journal of media business studies
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Luxus als Distinktionsstrategie : Kommunikation in der internationalen Luxus- und Fashionindustrie
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Philippine journal of development
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Reihe Medien-Skripten : Beiträge zur Medien- und Kommunikationswissenschaft
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Research working papers / Research Division, Federal Reserve Bank of Kansas City
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Review of economics
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The journal of economics
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Working papers / Universitat Pompeu Fabra, Department of Economics and Business
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5th Workshop on the Economics of Information and Network Industries : August 30 - 31, 2002
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AWA '95
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AWA '96
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AWA '97
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Ab 42.1993: Journal of the Royal Statistical Society / Ser. D
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A scientometric study of the journal of advertising research : prominent contributors and research themes from 1996 to 2019
Donthu, Naveen
;
Lim, Weng Marc
;
Kumar, Satish
; …
- In:
Journal of advertising research
62
(
2022
)
2
,
pp. 105-117
Persistent link: https://www.econbiz.de/10013325472
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2
Judging a magazine by its advertising : exploring the effects of advertising content on perceptions of a media vehicle
Rosengren, Sara
;
Dahlén, Micael
- In:
Journal of advertising research
53
(
2013
)
1
,
pp. 61-70
Persistent link: https://www.econbiz.de/10009745868
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