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subject:"Reputation"
~isPartOf:"Journal of business research : JBR"
~subject:"Brand management"
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Search: subject_exact:"Corporate reputation"
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Reputation
Brand management
Corporate reputation
82
Firmenimage
81
Markenführung
24
Brand image
20
Markenimage
20
Public relations
19
Öffentlichkeitsarbeit
19
Brand architecture
17
Consumer behaviour
17
Corporate Social Responsibility
17
Corporate social responsibility
17
Konsumentenverhalten
17
Markenarchitektur
17
Corporate culture
16
Unternehmenskultur
16
Marketing management
12
Marketingmanagement
12
Corporate image
9
Beziehungsmarketing
8
Relationship marketing
8
Personality psychology
7
Persönlichkeitspsychologie
7
Confidence
6
Firm performance
6
Unternehmenserfolg
6
Vertrauen
6
Business ethics
5
Corporate brand
5
Corporate identity
5
Corporate marketing
5
Customer satisfaction
5
Dienstleistungsqualität
5
Kundenzufriedenheit
5
Personalbeschaffung
5
Recruitment
5
Service quality
5
Social Web
5
Social web
5
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Foroudi, Pantea
5
Melewar, T. C.
5
Balmer, John M.T.
3
Dennis, Charles
3
Gupta, Suraksha
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2
Chen, Weifeng
2
Crisafulli, Benedetta
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Pantano, Eleonora
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Podnar, Klement
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Quamina, La Toya
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Schaarschmidt, Mario
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Singh, Jaywant
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2
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1
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1
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1
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Balaji, M. S.
1
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Chinchanachokchai, Sydney
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Journal of business research : JBR
Corporate reputation review : an international journal
81
The journal of brand management : an international journal
40
Journal of business ethics : JOBE
22
Corporate communications : an international journal
20
Corporate reputation review
20
The journal of product & brand management
17
Employer Branding : Arbeitgeber positionieren und präsentieren
16
Industrial marketing management : the international journal for industrial and high-tech firms
16
International studies of management and organization
14
Journal of retailing and consumer services
14
Management science : journal of the Institute for Operations Research and the Management Sciences
13
Marketing intelligence & planning
13
SpringerLink / Bücher
12
Corporate social responsibility and environmental management
11
Journal of business strategy
11
European journal of marketing : EJM
10
Business & society
9
European management journal
9
Global aspects of reputation and strategic management
9
International journal of hospitality management
9
Journal of marketing communications
8
NBER Working Paper
8
NBER working paper series
8
The Oxford handbook of corporate reputation
8
Administrative Sciences : open access journal
7
Business research quarterly : BRQ
7
Corporate brand and corporate reputation
7
International journal of contemporary hospitality management
7
International journal of industrial organization
7
Journal of business ethics : JBE
7
Economic research
6
Global business & economics review
6
Journal of economic behavior & organization : JEBO
6
Journal of strategic marketing
6
Qualitative market research : an international journal
6
Applied economics letters
5
Asia Pacific journal of marketing and logistics
5
Business horizons
5
Discussion papers / Governance and the Efficiency of Economic Systems
5
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ECONIS (ZBW)
49
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1
Falling from grace : family-based brands amidst scandals
Rondi, Emanuela
;
Benedetti, Carlotta
;
Bettinelli, Cristina
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014229586
Saved in:
2
How can brands encourage consumers to donate data to a data-driven social partnership? : an examination of hedonic vs. functional categories
Loureiro, Sandra Maria Correia
;
Friedmann, Enav
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014303784
Saved in:
3
Cognitive computing based ethical principles for improving organisational reputation : a B2B digital marketing perspective
Behera, Rajat Kumar
;
Bala, Pradip Kumar
;
Rana, Nripendra P.
- In:
Journal of business research : JBR
141
(
2022
),
pp. 685-701
Persistent link: https://www.econbiz.de/10013168011
Saved in:
4
Firms' ESG reputational risk and market longevity : a firm-level analysis for the United States
Fafaliou, Irene
;
Giaka, Maria
;
Konstantios, Dimitrios
; …
- In:
Journal of business research : JBR
149
(
2022
),
pp. 161-177
Persistent link: https://www.econbiz.de/10013325580
Saved in:
5
Marketing and family firms : theoretical roots, research trajectories, and themes
Beliaeva, Tatiana
;
Ferasso, Marcos
;
Kraus, Sascha
; …
- In:
Journal of business research : JBR
144
(
2022
),
pp. 66-79
Persistent link: https://www.econbiz.de/10013184956
Saved in:
6
Is a reputation for misconduct harmful? : evidence from corporate venture capital
Anokhin, Sergey
;
Morgan, Todd
;
Schulze, William
; …
- In:
Journal of business research : JBR
138
(
2022
),
pp. 65-76
Persistent link: https://www.econbiz.de/10013197778
Saved in:
7
The corporate reputation and consumer-company identification link as a sensemaking process : a cross-level interaction analysis
Wolter, Jeremy S.
;
Donavan, D. Todd
;
Giebelhausen, Michael
- In:
Journal of business research : JBR
132
(
2021
),
pp. 289-300
Persistent link: https://www.econbiz.de/10012581608
Saved in:
8
Employees as reputation advocates : dimensions of employee job satisfaction explaining employees' recommendation intention
Gross, Hellen P.
;
Ingerfurth, Stefan
;
Willems, Jurgen
- In:
Journal of business research : JBR
134
(
2021
),
pp. 405-413
Persistent link: https://www.econbiz.de/10012643813
Saved in:
9
Conceptualizing country-of-origin image as a country-specific advantage : an insider perspective
Suter, Mariana Bassi
;
Munjal, Surender
;
Borini, Felipe …
- In:
Journal of business research : JBR
134
(
2021
),
pp. 415-427
Persistent link: https://www.econbiz.de/10012643817
Saved in:
10
Quo vadis corporate marketing?
Podnar, Klement
;
Balmer, John M.T.
- In:
Journal of business research : JBR
134
(
2021
),
pp. 642-646
Persistent link: https://www.econbiz.de/10012643939
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