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subject:"Service industry"
~isPartOf:"Business process management journal"
~isPartOf:"Journal of the Academy of Marketing Science"
~subject:"Deutschland"
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Service industry
Deutschland
Dienstleistungsmarketing
23
Services marketing
23
Service-Dominant Logic
9
Service-dominant logic
9
Beziehungsmarketing
7
Relationship marketing
7
Auftragsfertigung
5
Dienstleistungssektor
5
Make-to-order
5
Customer satisfaction
4
Kundenzufriedenheit
4
Marketing theory
4
Marketingtheorie
4
Consumer behaviour
3
Dienstleistungsqualität
3
Konsumentenverhalten
3
Service quality
3
Customer value
2
Innovation management
2
Innovationsmanagement
2
Kundenwert
2
Resource-based view
2
Ressourcenorientierter Ansatz
2
Service delivery
2
Adaptive personalization
1
Auslandsverlagerung
1
Automated technology
1
Automation
1
Automatisierung
1
Beschwerdemanagement
1
Bibliometrics
1
Bibliometrie
1
Big Data
1
Big data
1
Big data analytics (BDA)
1
Big data maturity level
1
Business network
1
Co-creation
1
Cognition
1
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5
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English
5
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Akter, Shahriar
1
Calabrese, Armando
1
De Francesco, Federico
1
Huang, Ming-Hui
1
Maglio, Paul P.
1
Mikolon, Sven
1
Motamarri, Sradhi
1
Quaiser, Benjamin
1
Rust, Roland T.
1
Spohrer, Jim
1
Wieseke, Jan
1
Yanamandram, Venkat
1
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Business process management journal
Journal of the Academy of Marketing Science
SpringerLink / Bücher
16
Gabler Edition Wissenschaft / Focus Dienstleistungsmarketing
9
Springer eBook Collection / Business and Economics
9
Journal of service research : JSR
8
The journal of services marketing
8
Fokus Dienstleistungsmarketing
7
Gabler Edition Wissenschaft
6
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
5
Industrial marketing management : the international journal for industrial and high-tech firms
5
Journal of service management
5
Management in der Hotellerie und Gastronomie : betriebswirtschaftliche Grundlagen
5
Services marketing quarterly
5
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
4
Advances in services marketing
4
Berichte aus der Betriebswirtschaft
4
Diskussionsbeitrag der Forschungsstelle Bahnmarketing an der Westfälischen Wilhelms-Universität Münster
4
Gabler Edition Wissenschaft : Focus Dienstleistungsmarketing
4
Management im Gesundheitswesen : das Lehrbuch für Studium und Praxis
4
Schriften zu Marketing und Management
4
Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
4
The service industries journal
4
Wirtschaftswissenschaft
4
Dienstleistungsmarketing, Kommunikationspolitik und Tourismus
3
European journal of marketing
3
Europäische Hochschulschriften / 5
3
Hamburger Schriften zur Marketingforschung
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Jahrbuch der Absatz- und Verbrauchsforschung
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of retailing and consumer services
3
Journal of service research
3
Kundenbeziehungen im Dienstleistungsbereich
3
Management im Gesundheitswesen
3
Meffert-Marketing-Edition
3
Wissenschaft & Praxis
3
A Research Agenda for Service Marketing
2
Arbeitsbericht / Institut für Unternehmensführung und Unternehmensforschung, Ruhr-Universität Bochum
2
Basler Schriften zum Marketing
2
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ECONIS (ZBW)
5
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1
Does big data analytics influence frontline employees in services marketing?
Motamarri, Sradhi
;
Akter, Shahriar
;
Yanamandram, Venkat
- In:
Business process management journal
23
(
2017
)
3
,
pp. 623-644
Persistent link: https://www.econbiz.de/10011744797
Saved in:
2
Technology-driven service strategy
Huang, Ming-Hui
;
Rust, Roland T.
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
6
,
pp. 906-924
Persistent link: https://www.econbiz.de/10011779545
Saved in:
3
Don't try harder : using customer inoculation to build resistance against service failures
Mikolon, Sven
;
Quaiser, Benjamin
;
Wieseke, Jan
- In:
Journal of the Academy of Marketing Science
43
(
2015
)
4
,
pp. 512-527
Persistent link: https://www.econbiz.de/10011306301
Saved in:
4
A pricing approach for service companies : service blueprint as a tool of demand-based pricing
Calabrese, Armando
;
De Francesco, Federico
- In:
Business process management journal
20
(
2014
)
6
,
pp. 906-921
Persistent link: https://www.econbiz.de/10010432330
Saved in:
5
Fundamentals of service science
Maglio, Paul P.
;
Spohrer, Jim
- In:
Journal of the Academy of Marketing Science
36
(
2008
)
1
,
pp. 18-20
Persistent link: https://www.econbiz.de/10003679861
Saved in:
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