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subject:"Supply chain"
~subject:"Consumer goods industry"
~subject:"Corporate social responsibility"
~type_genre:"Aufsatz im Buch"
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Supply chain
Consumer goods industry
Corporate social responsibility
Konsumgüterindustrie
144
Deutschland
33
Germany
33
Lieferantenmanagement
22
Supplier relationship management
22
Brand management
18
Lieferkette
18
Markenführung
18
Theorie
14
Theory
14
Multinationales Unternehmen
13
Transnational corporation
13
Consumer products distribution
11
India
11
Indien
11
Innovation
11
Konsumgüterhandel
11
Consumer behaviour
9
Konsumentenverhalten
9
Handel
8
Innovation management
8
Innovationsmanagement
8
Inter-firm cooperation
8
Trade
8
USA
8
United States
8
Unternehmenskooperation
8
Consumer goods
7
Dauerhafte Konsumgüter
7
Durable goods
7
Konsumgüter
7
Marketing management
7
Marketingmanagement
7
Betriebliche Wertschöpfung
6
Business network
6
Corporate Social Responsibility
6
Direct marketing
6
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Undetermined
7
Type of publication
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Article
144
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Aufsatz im Buch
Article in journal
322
Aufsatz in Zeitschrift
322
Book section
144
Hochschulschrift
143
Thesis
123
Graue Literatur
110
Non-commercial literature
110
Case study
69
Fallstudie
69
Arbeitspapier
43
Working Paper
43
Bibliografie enthalten
26
Bibliography included
26
Collection of articles of several authors
14
Sammelwerk
14
Amtsdruckschrift
12
Government document
12
Statistik
9
Aufsatzsammlung
8
Conference proceedings
8
Konferenzschrift
8
Statistics
8
No longer published / No longer aquired
6
Company information
4
Firmeninformation
4
Forschungsbericht
4
Mehrbändiges Werk
4
Multi-volume publication
4
Reprint
4
Collection of articles written by one author
3
Conference paper
3
Guidebook
3
Interview
3
Konferenzbeitrag
3
Market information
3
Marktinformation
3
Ratgeber
3
Sammlung
3
Business report
2
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English
76
German
68
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All
Zentes, Joachim
8
Clayton, Tony
3
Miskell, Peter
3
Otto, Andreas
3
Turner, Graham
3
Bahrami, Kourosh
2
Bilgen, Bilge
2
Duguid, Paul
2
Hefter, Katharina
2
Kirchgeorg, Manfred
2
Kopka, Udo
2
Kotzab, Herbert
2
Legner, Christine
2
Lopes, Teresa da Silva
2
Mercer, John
2
Neidhart, Michael
2
Olbrich, Rainer
2
Schmid, Stefan
2
Abdin, Md. Shahnawaz
1
Abernathy, Frederick H.
1
Ahuja, Vandana
1
Albrecht, Ingo
1
Allmendinger, Rolf
1
Althaus, Wolfgang
1
Amrit, Somjit
1
Andreae, Jacob
1
Anzengruber, Markus
1
Aryotama, Putra
1
Bagri, Pankaj
1
Bandi, Rajendra K.
1
Bastian, Jonas
1
Bauer, Andreas W.
1
Bauer, Hans H.
1
Becker, Carsten
1
Becker, Jörg
1
Behrenbeck, Klaus
1
Belz, Christian
1
Berg, Maxine
1
Bilińska, Katarzyna
1
Boldt, Oliver
1
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Direct store delivery : concepts, applications and instruments
6
Longer lasting products : alternatives to the throwaway society
5
Case studies on MNCs in India
4
Trademarks, brands, and competitiveness
4
Auf welchen Wegen mit Marken wachsen? : Markendialog Februar 2007
2
Best practices in talent management : how the world's leading corporations manage, develop, and retain top talent
2
Dimensionen der Logistik : Funktionen, Institutionen und Handlungsebenen
2
E-business management : integration of Web technologies with business models
2
Erfolgsfaktoren der Markenführung : Know-how aus Forschung und Management
2
From knowledge management to strategic competence : measuring technological, market and organisational innovation
2
Führung, Innovation und Wandel : wie Sie Potenziale entdecken und erfolgreich umsetzen
2
Internationalisierung von Vertrieb und Handel
2
Marktstrategische Veränderungen in der Hersteller-Handels-Dyade
2
Theoretische Fundierung und praktische Relevanz der Handelsforschung
2
Unternehmenssteuerung in der produzierenden Industrie : Konzepte und Best Practices
2
Advances in services marketing
1
Aktuelle Beiträge aus der gesellschaftswissenschaftlichen Forschung : zu Problemen der Gestaltung der entwickelten sozialistischen Gesellschaft
1
Anxieties and management responses in international business
1
Best Practice in Marketing : Erfolgsbeispiele zu den vier Kernaufgaben im Marketing
1
Beyond sustainability
1
Brand management ; Vol. 1
1
Brand management ; Vol. 3
1
Bridging the gap between advertising academia and practice
1
Business transformation in China
1
Business-to-business brand management : theory, research and executive case study exercises
1
Cases on strategic information systems
1
Change, transformation, and development : with 61 tables
1
China-focused cases : selected winners of the CEIBS global case contest
1
Competition policies and consumer welfare : corporate strategies and consumer prices in developing countries
1
Controlling im Handel : innovative Ansätze und Praxisbeispiele
1
Corporate social responsibility and diversity management : theoretical approaches and best practices
1
Cost management in supply chains : with 26 tables
1
Die sozialistische Sowjetgesellschaft - Ergebnis der schöpferischen Tätigkeit des Sowjetvolkes unter der Führung seiner Kommunistischen Partei : [Protokoll einer interdisziplinären wissenschaftlichen Konferenz vom 20. bis 21. Mai 1987 anläßlich des 70. Jahrestages der Großen Sozialistischen Oktoberrevolution]
1
Digitales Neuland : warum Deutschlands Manager jetzt Revolutionäre werden
1
Digitalisierung und Nachhaltigkeit - Transformation von Geschäftsmodellen und Unternehmenspraxis
1
Economic theory and its history : essays in honour of Neri Salvadori
1
Erfolg kommt von innen : 26. Deutscher Logistik-Kongress Berlin ; [21. - 23.10.2009, InterContinental Berlin, Schweizerhof Berlin] ; Kongressband
1
Erfolgreich mit den Großen des Managements
1
European business and brand building : [the papers of this book were first presented at a conference organised by the ICCA in Warsaw, in March 2007]
1
Faszination Handel : 50 Jahre Saarbrücker Handelsforschung
1
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ECONIS (ZBW)
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Paradoxical tensions in business sustainability : how corporations develop sustainable ventures
Geradts, Thijs
;
Jansen, Justin
- In:
Handbook on the business of sustainability : the …
,
(pp. 152-169)
.
2022
Persistent link: https://www.econbiz.de/10013450730
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2
Rural marketing in India : a case study of consumer durables
Kumar, Rahul
;
Abdin, Md. Shahnawaz
- In:
Geo-economic perspectives in the global environment
,
(pp. 157-170)
.
2022
Persistent link: https://www.econbiz.de/10014235137
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3
Digitale Lösungen mit Potenzial : Impulse und Beispiele zur Förderung von nachhaltigem Konsumentenverhalten
Schmitz, Anna-Karina
;
Platzek, Florian
; …
- In:
Digitalisierung und Nachhaltigkeit - Transformation von …
,
(pp. 189-205)
.
2022
Persistent link: https://www.econbiz.de/10013383479
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4
The effect of business strategy on tax avoidance in Indonesia's consumer goods industry
Aryotama, Putra
;
Firmansyah, Amrie
- In:
Public sector accountants and quantum leap : how far we …
,
(pp. 235-239)
.
2020
Persistent link: https://www.econbiz.de/10012305649
Saved in:
5
Glocalization: companies' search for the right balance between globalization and localization
Hollensen, Svend
- In:
Handbook on cross-cultural marketing
,
(pp. 20-36)
.
2020
Persistent link: https://www.econbiz.de/10013459180
Saved in:
6
Jinhuobao : a B2B e-commerce platform for FMCG in the new retail era
Zhang, Hua
;
Qian, Wenying
;
Li, Shuyang
- In:
China-focused cases : selected winners of the CEIBS …
,
(pp. 23-40)
.
2019
Persistent link: https://www.econbiz.de/10012003997
Saved in:
7
Integration of consumers into new product development by social media-based crowdsourcing : findings from the consumer goods industry in Germany
Geise, Fabian A.
- In:
Bridging the gap between advertising academia and practice
,
(pp. 15-27)
.
2017
Persistent link: https://www.econbiz.de/10011539951
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8
Adding value through appreciation : reflecting the case of Henkel
Bosten, Astrid
- In:
Corporate social responsibility and diversity …
,
(pp. 229-238)
.
2017
Persistent link: https://www.econbiz.de/10011591348
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9
Marketing strategies for commercialization of new technologies
Vincent, Leslie
- In:
Technological innovation : generating economic results
,
(pp. 257-287)
.
2016
Persistent link: https://www.econbiz.de/10011542546
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10
The "capital-labour isoquant" in the consumer good industry
Steedman, Ian
- In:
Economic theory and its history : essays in honour of …
,
(pp. 197-205)
.
2016
Persistent link: https://www.econbiz.de/10011482716
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