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subject:"Theorie"
~language:"eng"
~subject:"Konsumentenverhalten"
~type_genre:"Book section"
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Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
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Brick & mortar shopping in the 21st century
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Business and management issues in the global and digital era : Indonesian perspectives
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Consumption, Production, and Entrepreneurship in the Time of Coronavirus : A Business Perspective of the Pandemic
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Cracking the code : leveraging consumer psychology to drive profitability
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Delivering value in turbulent times : AMA Summer Educators' Conference 2011 ; AMA educators' proceedings Volume 22 ; San Francisco, California, USA, 5 - 7 August 2011
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Economics and Finance Readings : Selected Papers from Asia-Pacific Conference on Economics & Finance, 2021
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Emotion, action and tourists' ethically motivated self-identity enactment behaviours
Malone, Sheila
;
McCabe, Scott
- In:
Research handbook on ethical consumption : contemporary …
,
(pp. 33-50)
.
2023
Persistent link: https://www.econbiz.de/10014330753
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2
Gender differences in factors affecting impulsive buying behavior
Lopes, António
;
Amaro, Suzanne
;
Henriques, Carla Oliveira
- In:
Management and marketing for improved retail …
,
(pp. 341-357)
.
2023
Persistent link: https://www.econbiz.de/10014366625
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3
A study on twitter sentiment analysis in Tokyo 2020 Olympic
Veerasamy, Senthil
;
Goswami, Susobhan
- In:
Smart analytics, artificial intelligence and …
,
(pp. 233-242)
.
2023
Persistent link: https://www.econbiz.de/10014321522
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4
Leading successful transitioning back to basics of Elizabeth Kubler-Ross' contribution
Klerk, J. J. de
- In:
Routledge companion to leadership and change
,
(pp. 153-164)
.
2023
Persistent link: https://www.econbiz.de/10014518089
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5
Text analytics of service customer reviews and feedback : understanding customers' emotions and cognition in the hospitality industry
Zhang, Jie
;
Han, Spring H.
;
Verma, Rohit
- In:
Research handbook on services management
,
(pp. 275-294)
.
2022
Persistent link: https://www.econbiz.de/10014452656
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6
Consumers' emotional reactions to responsible luxury : implications for consumer well-being and luxury businesses' social impact
Espinoza Petersen, Francine
;
Perez, Dikla
- In:
The rise of positive luxury : transformative research …
,
(pp. 102-116)
.
2022
Persistent link: https://www.econbiz.de/10014232760
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7
Rationing during COVID-19 : is an 'equal share' always fair?
Brown, Jane
;
Apostolidis, Chrysostomos
- In:
Consumption, Production, and Entrepreneurship in the …
,
(pp. 11-37)
.
2022
Persistent link: https://www.econbiz.de/10013274047
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8
Introducing the concept of brand appropriation through optics wars
Lajante, Mathieu
;
Ladhari, Riadh
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 85-88)
.
2022
Persistent link: https://www.econbiz.de/10013281255
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9
Love, hate and everything in between : online complainants' emotions during service recovery episodes
Weitzl, Wolfgang
;
Fleischer, Marie-Thérèse
- In:
The SAGE handbook of digital marketing
,
(pp. 441-464)
.
2022
Persistent link: https://www.econbiz.de/10013367118
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10
Impact of user participation behavior and participation emotion on quality of users' ideas in the virtual brand community
Gao, Xin
;
Xu, Guangyi
;
Wang, Gesi
;
Xu, Jianzhong
- In:
Economics and Finance Readings : Selected Papers from …
,
(pp. 69-84)
.
2022
Persistent link: https://www.econbiz.de/10013369882
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