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subject:"Theory"
~isPartOf:"Asia Pacific journal of marketing and logistics"
~subject:"Konsumentenverhalten"
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Konsumentenverhalten
Distribution channel
13
Vertriebsweg
13
Beziehungsmarketing
5
Consumer behaviour
5
Einzelhandel
5
Relationship marketing
5
Retail trade
5
Channel relationships
4
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Best-worst scaling
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Brand community
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Category Management
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Chen, Jiawen
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Fu, Yelin
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Asia Pacific journal of marketing and logistics
Journal of retailing and consumer services
84
European journal of operational research : EJOR
36
Journal of business research : JBR
31
Journal of retailing
31
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
24
Management science : journal of the Institute for Operations Research and the Management Sciences
22
The international review of retail, distribution and consumer research
19
International journal of production economics
18
International journal of retail & distribution management
15
International journal of production research
14
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
14
Industrial marketing management : the international journal for industrial and high-tech firms
12
International journal of retail and distribution management
11
Journal of marketing channels : ... distribution systems, strategy, and management
11
Production and operations management : an international journal of the Production and Operations Management Society
11
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
10
Journal of marketing research : JMR
10
Europäische Hochschulschriften / 5
9
Information systems research : ISR
9
Omega : the international journal of management science
9
Gabler Edition Wissenschaft
8
International journal of electronic marketing and retailing : IJEMR
8
Journal of marketing
8
Production and operations management : the flagship research journal of the Production and Operations Management Society
8
Handbuch Multi-Channel-Marketing
7
Manufacturing & service operations management : M & SOM
7
SpringerLink / Bücher
7
American journal of agricultural economics
6
Discussion paper / Tinbergen Institute
6
IEEE transactions on engineering management : EM
6
International journal of consumer studies
6
International journal of industrial organization
6
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
6
Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey
6
Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel
6
Marketing : ZFP ; journal of research and management
6
Marketing letters : a journal of research in marketing
6
Multichannel-Management
6
Transportation research / E : an international journal
6
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ECONIS (ZBW)
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1
How streamer channels influence luxury brand sales in live streaming commerce : an empirical study
Li, Guoxin
;
Tang, Peiwen
;
Feng, Jiao
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
12
,
pp. 3069-3090
Persistent link: https://www.econbiz.de/10014486636
Saved in:
2
Effect of channel integration quality on consumer responses within omni-channel retailing
Chen, Tser-yieth
;
Yeh, Tsai-lien
;
Wu, Hsueh Ling
;
Deng, Ssu
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
1
,
pp. 149-173
Persistent link: https://www.econbiz.de/10013553040
Saved in:
3
Understanding the antecedents and outcomes of brand community-swinging in a poly-social-media context : a perspective of channel complementarity theory
Liao, Junyun
;
Chen, Jiawen
;
Dong, Xuebing
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
3
,
pp. 506-523
Persistent link: https://www.econbiz.de/10013163348
Saved in:
4
Understanding consumer's showrooming behaviour : extending the theory of planned behaviour
Arora, Sourabh
;
Singha, Kunal
;
Sahney, Sangeeta
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
2
,
pp. 409-431
Persistent link: https://www.econbiz.de/10011636621
Saved in:
5
Bricks or clicks : the impact of manufacturer's encroachment on both manufacturer-owned and traditional retail channels
Fu, Yelin
;
Lai, Kin Keung
;
Liang, Liang
- In:
Asia Pacific journal of marketing and logistics
25
(
2013
)
4
,
pp. 695-714
Persistent link: https://www.econbiz.de/10010127926
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