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subject:"Umweltbelastung"
~person:"Rabbanee, Fazlul K."
~subject:"Preismanagement"
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Umweltbelastung
Preismanagement
Consumer behaviour
3
Konsumentenverhalten
3
Pricing strategy
3
Willingness to pay
3
Zahlungsbereitschaftsanalyse
3
Internal reference price
2
Pay-what-you-want
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Preis
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Price
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Price consciousness
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Social desirability
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Theorie
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Fairness perception
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Gerechtigkeit
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PWYW
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Rabbanee, Fazlul K.
Nijkamp, Peter
13
Alberini, Anna
11
Skiera, Bernd
9
Travisi, Chiara M.
7
Drayer, Joris
5
Levinson, Arik
5
Pandey, Neeraj
5
Roy, Rajat
5
Schlereth, Christian
5
Casarico, Alessandra
4
Frey, Bruno S.
4
Ichihashi, Shota
4
Israel, Debra
4
Jedidi, Kamel
4
Krovetz, Hannah
4
Lüchinger, Simon
4
Shapiro, Stephen L.
4
Singh, Gaganpreet
4
Stutzer, Alois
4
Taylor, Rebecca
4
Tonin, Mirco
4
Verhoef, Erik T.
4
Adhikari, Atanu
3
Ahlheim, Michael
3
Czajkowski, Mikołaj
3
Dost, Florian
3
Dutta, Goutam
3
Florax, Raymond J. G. M.
3
Frisell, Lars
3
Gubins, Sergejs
3
Guignet, Dennis
3
Hofstetter, Reto
3
McConnell, Kenneth E.
3
Miller, Klaus Matthias
3
Mitra, Krishnendranath
3
Nayga, Rodolfo M.
3
Schulze, Timo
3
Sharma, Piyush
3
Travisi, Chiara Maria
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European journal of marketing : EJM
1
Journal of business research : JBR
1
Marketing intelligence & planning
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ECONIS (ZBW)
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Contextual differences in the moderating effects of price consciousness and social desirability in pay-what-you-want (PWYW) pricing
Rabbanee, Fazlul K.
;
Roy, Rajat
;
Sharma, Piyush
- In:
Journal of business research : JBR
141
(
2022
),
pp. 13-25
Persistent link: https://www.econbiz.de/10013168029
Saved in:
2
Exploring the interactions among external reference price, social visibility and purchase motivation in pay-what-you-want pricing
Roy, Rajat
;
Rabbanee, Fazlul K.
;
Sharma, Piyush
- In:
European journal of marketing : EJM
50
(
2016
)
5/6
,
pp. 816-837
Persistent link: https://www.econbiz.de/10011529671
Saved in:
3
Antecedents, outcomes, and mediating role of internal reference prices in pay-what-you-want (PWYW) pricing
Roy, Rajat
;
Rabbanee, Fazlul K.
;
Sharma, Piyush
- In:
Marketing intelligence & planning
34
(
2016
)
1
,
pp. 117-136
Persistent link: https://www.econbiz.de/10011459210
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