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subject:"Welt"
~isPartOf:"International marketing ; Vol. 1"
~subject:"Cultural identity"
~subject:"Distribution channel"
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Welt
Cultural identity
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International marketing
13
Internationales Marketing
13
Marketing management
4
Marketingmanagement
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Export
3
Globalisierung
3
Globalization
3
Developing countries
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Entwicklungsländer
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Marketing theory
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Marketingtheorie
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Craig, C. S.
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Douglas, Susan P.
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Kim, W. Chan
1
Mauborgne, R. A.
1
McNaughton, Rod B.
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International marketing ; Vol. 1
International marketing review
37
Journal of global marketing
33
Journal of international marketing
25
Journal of business research : JBR
22
SpringerLink / Bücher
13
Journal of international consumer marketing
12
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
10
International business review : the official journal of the European International Business Academy
9
Handbook of research on international advertising
8
The SAGE handbook of international marketing
6
Best practices in international marketing
5
Cross-cultural and critical perspectives on brands
5
Handbook of research in international marketing
5
Industrial marketing management : the international journal for industrial and high-tech firms
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
International marketing ; Vol. 2
5
Journal of marketing channels : ... distribution systems, strategy, and management
5
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
4
European journal of international management : EJIM
4
Europäische Hochschulschriften / 5
4
Gabler Edition Wissenschaft
4
International journal of management and economics
4
International marketing ; Vol. 3
4
Internationalisierung von Vertrieb und Handel
4
Journal of euromarketing
4
Journal of marketing
4
New world marketing
4
Qualitative market research : an international journal
4
Springer eBook Collection
4
The journal of services marketing
4
ERIM report series research in management
3
International journal of advertising : the quarterly review of marketing communications
3
International journal of export marketing
3
Jahrbuch der Absatz- und Verbrauchsforschung
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of international entrepreneurship
3
Journal of international food & agribusiness marketing : JIFAM
3
Journal of marketing management : MM
3
Journal of promotion management : JPM
3
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ECONIS (ZBW)
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Developing strategies for global markets : an evolutionary perspective
Craig, C. S.
;
Douglas, Susan P.
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2008
Persistent link: https://www.econbiz.de/10003655232
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2
Configural advantage in global markets
Craig, C. S.
;
Douglas, Susan P.
-
2008
Persistent link: https://www.econbiz.de/10003655242
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3
The use of multiple export channels by small knowledge-intensive firms
McNaughton, Rod B.
-
2008
Persistent link: https://www.econbiz.de/10003655454
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4
Cross-cultural strategies
Kim, W. Chan
;
Mauborgne, R. A.
-
2008
Persistent link: https://www.econbiz.de/10003655500
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