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type_genre:"Article in journal"
~subject:"Großbritannien"
~subject:"Konsumentenverhalten"
~type_genre:"Bibliografie enthalten"
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Großbritannien
Konsumentenverhalten
Handelsmarketing
156
Retail marketing
156
Einzelhandel
51
Retail trade
51
Consumer behaviour
44
Theorie
43
Theory
43
Deutschland
41
Germany
41
Beziehungsmarketing
23
Relationship marketing
23
Marketing management
18
Marketingmanagement
18
Distribution channel
15
Vertriebsweg
15
Food retailing
14
Lebensmitteleinzelhandel
14
Marketing
13
Brand management
12
Handelsmarke
12
Markenführung
12
Store brand
12
Market research
8
Marktforschung
8
USA
8
United Kingdom
8
Lieferantenmanagement
7
Online retailing
7
Online-Handel
7
Sales promotion
7
Supplier relationship management
7
United States
7
Verkaufsförderung
7
Advertising effects
6
Erfolgsfaktor
6
Success factor
6
Werbewirkung
6
Corporate reputation
5
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Article
43
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6
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Article in journal
Bibliografie enthalten
Aufsatz in Zeitschrift
44
Aufsatz im Buch
24
Book section
24
Hochschulschrift
21
Thesis
21
Graue Literatur
10
Non-commercial literature
10
Arbeitspapier
6
Collection of articles of several authors
6
Sammelwerk
6
Working Paper
6
Bibliography included
5
Aufsatzsammlung
3
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3
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3
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1
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1
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English
36
German
13
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Khare, Arpita
2
Swoboda, Bernhard
2
Abdoli, Mansour
1
Ahn, SooKyoung
1
Arnold, Todd J.
1
Bang, Nguyen
1
Bauer, Hans H.
1
Bekmeier-Feuerhahn, Sigrid
1
Bell, David R.
1
Berger, Doris
1
Briggs, Elten
1
Bumberger, Cora
1
Burke, Raymond R.
1
Burkhardt, Achim
1
Burt, Steven
1
Chakraborty, Samrat
1
Chan, Kara
1
Chaniago, Harmon
1
Chia, Swee-lim
1
Choobineh, F. Fred
1
Comfort, Daphne
1
Corsten, Daniel
1
Cuthbertson, Richard
1
D'Andrea, Guillermo
1
Dai, Xin
1
Diallo, Mbaye Fall
1
Douglas, Susan P.
1
Duscha, Andreas
1
Ebster, Claus
1
Efawati, Yen
1
Favaro, Ken
1
Faziharudean, Tengku M.
1
Fon Sim Ong
1
Forney, Judith A.
1
Foscht, Thomas
1
Fox, Edward J.
1
Freathy, Paul
1
Frechen, Joseph
1
Freeman, Lynne
1
Gedenk, Karen
1
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Journal of retailing and consumer services
8
The international review of retail, distribution and consumer research
5
International journal of retail & distribution management
4
Handelsforschung
2
Harvard business review : HBR
2
Journal of advertising research
2
Marketing : ZFP ; journal of research and management
2
Accounting, business & financial history
1
Berichte aus der Betriebswirtschaft
1
Gabler Edition Wissenschaft: Forschungsgruppe Konsum und Verhalten
1
Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln
1
International journal of business and emerging markets : IJBEM
1
International journal of business and globalisation : IJBG
1
International journal of business competition and growth : IJBCG
1
International journal of electronic marketing and retailing : IJEMR
1
Jahrbuch der Absatz- und Verbrauchsforschung
1
Journal of food products marketing
1
Journal of international food & agribusiness marketing : JIFAM
1
Journal of international marketing
1
Journal of marketing
1
Journal of marketing theory and practice
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Markt und Konsum
1
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
1
The European retail digest : the authoritative guide to trends and developments in retailing across Europe
1
The IUP journal of marketing management : IJMM
1
The journal of consumer marketing
1
Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
1
Zukunft im Handel : Studien für die Praxis
1
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ECONIS (ZBW)
49
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1
The implementation of integrated marketing communication on retail business : Moslem consumers' perceptions
Chaniago, Harmon
;
Efawati, Yen
- In:
International journal of business and globalisation : IJBG
30
(
2022
)
2
,
pp. 187-206
Persistent link: https://www.econbiz.de/10013194072
Saved in:
2
How do differing community engagement strategies affect consumer responses to a retailer?
Briggs, Elten
;
Yang, Zhiyong
;
Harmon-Kizer, Tracy R.
; …
- In:
Journal of marketing theory and practice
24
(
2016
)
1
,
pp. 109-127
Persistent link: https://www.econbiz.de/10011450462
Saved in:
3
Effects of sales promotion type and promotion depth on consumer perceptions : the moderating role of retailer reputation
Pacheco, Barney G.
;
Rahman, Aadil
- In:
The international review of retail, distribution and …
25
(
2015
)
1
,
pp. 72-86
Persistent link: https://www.econbiz.de/10010502833
Saved in:
4
Retail fairness : exploring consumer perceptions of fairness towards retailers' marketing tactics
Bang, Nguyen
;
Klaus, Philipp
- In:
Journal of retailing and consumer services
20
(
2013
)
3
,
pp. 311-324
Persistent link: https://www.econbiz.de/10009759787
Saved in:
5
Path analysis of atmospherics and convenience on flow : the mediation effects of brand affect and brand trust
Fon Sim Ong
;
Kok Wei Khong
;
Faziharudean, Tengku M.
; …
- In:
The international review of retail, distribution and …
22
(
2012
)
3
,
pp. 277-291
Persistent link: https://www.econbiz.de/10009571541
Saved in:
6
Spending time, spending money : passenger segmentation in an international airport
Freathy, Paul
;
O'Connell, Frank
- In:
The international review of retail, distribution and …
22
(
2012
)
4
,
pp. 397-416
Persistent link: https://www.econbiz.de/10009572792
Saved in:
7
How store brands build retailer brand image
Kremer, Florence
;
Viot, Catherine
- In:
International journal of retail & distribution management
40
(
2012
)
7
,
pp. 528-543
Persistent link: https://www.econbiz.de/10009572893
Saved in:
8
Marketing sustainable consumption within stores : a case study of the UK's leading food retailers
Jones, Peter
;
Comfort, Daphne
;
Hillier, David
- In:
Journal of food products marketing
18
(
2012
)
2
,
pp. 96-108
Persistent link: https://www.econbiz.de/10009532563
Saved in:
9
Effects of store image and store brand price-image on store brand purchase intention : application to an emerging market
Diallo, Mbaye Fall
- In:
Journal of retailing and consumer services
19
(
2012
)
3
,
pp. 360-367
Persistent link: https://www.econbiz.de/10009541787
Saved in:
10
Mobile marketing in Indian retail : a preliminary investigation of relationship and promotional endeavours through Short Message Service
Khare, Arpita
;
Rakesh, Sapna
- In:
International journal of business competition and …
2
(
2012
)
2
,
pp. 110-128
Persistent link: https://www.econbiz.de/10009545356
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