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type_genre:"Collection of articles written by one author"
~subject:"Innovationsmanagement"
~type_genre:"Handbuch"
~type_genre:"Konferenzschrift"
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Three Essays on the marketing of innovations : community collaboration, strategy at product launch, and customers’ post-adoption experience of really new products
Nagel, Christian Siegfried Anton
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2017
Persistent link: https://www.econbiz.de/10011737442
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2
Strategic marketing and innovation
Varadarajan, Rajan
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2018
Persistent link: https://www.econbiz.de/10011803913
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3
Myopic marketing and R&D management in the context of corporate financing : an empirical investigation of manifestations and consequences
Willmann, Daniel
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2017
Persistent link: https://www.econbiz.de/10011639141
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4
Radikale Innovationen und marktorientierte Führung - Perspektiven am Beispiel 3D-Druck : Dokumentation des 66. Führungsgesprächs vom 4. April 2014
Backhaus, Klaus
(
ed.
)
-
2014
Persistent link: https://www.econbiz.de/10013330236
Saved in:
5
Essays in behavioral corporate finance
Zheng, Hui
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2012
Persistent link: https://www.econbiz.de/10011819370
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6
Selected papers from the Air Transport Research Society Conference, Athens, 2008
Gudmundsson, Sveinn Vidar
(
contributor
)
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Air Transport Research Society
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2010
Persistent link: https://www.econbiz.de/10003945135
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7
Modernizacija i ėkonomičeskaja strategija Kazachstana v uslovijach innovacionnogo razvitija : materialy mežnrodnoj naučnoj konferencii, 25 nojabrja 2010
Islamgulova, S. K.
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10010350307
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8
Applied Marketing : anwendungsorientierte Marketingwissenschaft der deutschen Fachhochschulen ; mit 260 Abb. und 56 Tabellen
Kamenz, Uwe
(
ed.
)
-
2003
Persistent link: https://www.econbiz.de/10001753842
Saved in:
9
Wettbewerb um die Zukunft
Zahn, Erich
(
ed.
);
Foschiani, Stefan
(
ed.
)
-
1997
Persistent link: https://www.econbiz.de/10000618083
Saved in:
10
F & E und Marketing : Dokumentation des Workshops vom 8. November 1990
Meffert, Heribert
(
ed.
)
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1991
Persistent link: https://www.econbiz.de/10013330120
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