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type_genre:"Handbook"
~subject:"Business start-up"
~subject:"Internet"
~type_genre:"Aufsatz im Buch"
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Business start-up
Internet
Online-Marketing
1,341
Internet marketing
1,339
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457
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457
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181
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181
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154
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154
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Entrepreneurial Marketing : Besonderheiten, Aufgaben und Lösungsansätze für Gründungsunternehmen
3
Advances in electronic marketing
2
Contemporary research in e-marketing ; 1
2
Information and communication technologies in tourism 2013 : proceedings of the international conference in Innsbruck, Austria, January 22 - 25, 2013
2
Interdisciplinary management research XVI ; 1
2
Social-Media-Handbuch : Theorien, Methoden, Modelle
2
The Wiley Blackwell handbook of the psychology of the Internet at work
2
Achieving Business Competitiveness in a Digital Environment : Opportunities in E-commerce and Online Marketing
1
Advanced digital marketing strategies in a data-driven era
1
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
1
Advances in busines strategy and competitive advantage (ABSCA) book series
1
Big data, mining, and analytics : components of strategic decision making
1
Bringing the Soul Back to Marketing : Proceedings of the 2023 AMS World Marketing Congress, Canterbury, UK, July 11-14, 2023
1
Cases on the resurgence of emerging businesses
1
Challenges related to new segments and market trends
1
China-focused cases : selected winners of the CEIBS global case contest
1
Collaborative innovation networks : latest insights from social innovation, education, and emerging technologies research
1
Comparative advantage in the knowledge economy : a national and organizational resource
1
Contemporary research in e-marketing ; 2
1
Digital innovations, business and society in Africa : new frontiers and a shared strategic vision
1
Diversity in action : managing diverse talent in a global economy
1
E-Communication und Marken : [Markendialog Juni 2001]
1
E-marketing ; Vol. 3
1
Enhancing knowledge development in marketing ; Vol. 21
1
Eurasian Business and Economics Perspectives : Proceedings of the 38th Eurasia Business and Economics Society Conference
1
From Little's law to marketing science : essays in honor of John D.C. Little
1
Fundamentals of marketing research ; Vol. 1
1
Fundraising im Non-Profit-Sektor : Marktbearbeitung von Ansprache bis Zuwendung
1
Global Trends in Technology Startup Project Development and Management : From Innovation to Startup Creation
1
Grundlagen der Automobilwirtschaft : das Standardwerk der Automobilbranche
1
Handbook of research on business social networking ; Vol. 2
1
Impact of e-commerce on consumers and small firms
1
Interactive and multi-channel marketing
1
Interaktives Internet : Konzeption und Chancen von Web 2.0 ; [19.] Forum Unternehmer und Wissenschaft ; [vom 22. November 2007 an der TU Dresden]
1
International marketing ; Vol. 3
1
International marketing ; Vol. VI
1
Internet advertising : theory and research
1
Internet and digital economics : [principles, methods and applications]
1
Internet and network economics : 4th international workshop, WINE 2008, Shanghai, China, December 17-20, 2008 ; proceedings
1
Internet-Marketing : Perspektiven und Erfahrungen aus Deutschland und den USA
1
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ECONIS (ZBW)
90
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1
Reviewing the research landscape of online scarcity messages
Banerjee, Snehasish
;
Pal, Anjan
;
Kapetanaki, Ariadne …
- In:
Bringing the Soul Back to Marketing : Proceedings of …
,
(pp. 11-19)
.
2024
Persistent link: https://www.econbiz.de/10014500982
Saved in:
2
Simplifying the formation of companies in light of Digitalization Directive 2019/1151 : an analysis of benefits and risks
Carbonara, Umberto Michele
- In:
SMEs in the digital era : opportunities and challenges …
,
(pp. 224-242)
.
2023
Persistent link: https://www.econbiz.de/10014329119
Saved in:
3
The impact of media on consumer behavior : an examination of the role of cinema, newspaper, theater, internet, and television
Tewari, Mallika
;
Upadhyay, Alok
;
Pant, Ashish
- In:
Paradigm Shift in Business : Critical Appraisal of …
,
(pp. 195-217)
.
2023
Persistent link: https://www.econbiz.de/10014429378
Saved in:
4
Social media challenges encountered by business ventures
Parashar, Archana
- In:
Global Trends in Technology Startup Project Development …
,
(pp. 171-183)
.
2023
Persistent link: https://www.econbiz.de/10014429458
Saved in:
5
Google Analytics best practices in Slovak and Czech online business
Reiter, Miroslav
;
Miklosik, Andrej
- In:
Eurasian Business and Economics Perspectives : …
,
(pp. 101-112)
.
2023
Persistent link: https://www.econbiz.de/10014436512
Saved in:
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Simple Kaur : the growth of start-ups through the adoption of sustainable fashion, technological innovation, and social media marketing
Sidhu, Navpreet Kaur
;
Bathla, Devesh
;
Sharma, Sandhir
; …
- In:
Cases on the resurgence of emerging businesses
,
(pp. 47-60)
.
2023
Persistent link: https://www.econbiz.de/10014318621
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7
Reviews on the internet marketing communication of the SPA tourism enterprises in Slovakia
Marčeková, Radka
;
Šebová, L’ubica
;
Malachovský, …
- In:
Online reputation management in destination and …
,
(pp. 175-194)
.
2023
Persistent link: https://www.econbiz.de/10014287195
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8
Thirty-four years of online pharmaceutical marketing research : a bibliometric analysis
Boateng, Sheena Lovia
;
Donkor, Paul Owusu
- In:
Digital innovations, business and society in Africa : …
,
(pp. 165-190)
.
2022
Persistent link: https://www.econbiz.de/10012821149
Saved in:
9
Does generation matter for the use of I4.0 technologies?
Bartosik-Purgat, Małgorzata
;
Jankowska, Barbara
; …
- In:
Diversity in action : managing diverse talent in a …
,
(pp. 97-120)
.
2022
Persistent link: https://www.econbiz.de/10014245751
Saved in:
10
The credibility of online recommendations
Lamr, Marián
;
Dostál, Michal
- In:
Achieving Business Competitiveness in a Digital …
,
(pp. 151-175)
.
2022
Persistent link: https://www.econbiz.de/10013343569
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