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audience measurement
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falsification
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International journal of market research
Discussion paper / Centre for Economic Policy Research
13
SpringerLink / Bücher
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The journal of media economics
8
Young consumers : insight and ideas for responsible marketers
6
International journal on media management : JMM
5
JMM : the international journal on media management
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of marketing communications
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KOF working papers
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Springer eBook Collection / Business and Economics
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Applied economics letters
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Digital peripheries : the online circulation of audiovisual content from the small market perspective
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International journal of advertising : the review of marketing communications
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Journal of business research : JBR
3
Journal of media business studies
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Journal of sport management : the official journal of the North American Society of Sport Management
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Service business
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
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Telecommunications policy : the international journal of digital economy, data sciences and new media
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The review of economics and statistics
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Working paper / National Bureau of Economic Research, Inc.
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American economic review
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Arts and the market
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Beiträge zur empirischen Marketing- und Vertriebsforschung
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European Sport management quarterly : ESMQ
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Handbook of research on transmedia storytelling, audience engagement, and business strategies
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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Information systems and e-business management : ISeB
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International journal of internet marketing and advertising : IJIMA
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International journal of market research : JMRS ; the journal of the Market Research Society
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Journal of advertising
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Journal of advertising research
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Journal of marketing management : MM
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Journal of organizational computing and electronic commerce
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Journal of retailing and consumer services
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NBER working paper series
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Psychology & marketing
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The journal of consumer marketing
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Detecting falsification in a television audience measurement panel survey
Sharma, Sharan
;
Elliott, Michael R.
- In:
International journal of market research
62
(
2020
)
4
,
pp. 432-448
Persistent link: https://www.econbiz.de/10012308945
Saved in:
2
Predicting the sequential behavior of mobile Internet users based on MSM model
Li, Zhengren
;
Zhang, Xiaohang
;
Wang, Yanyu
;
Su, Xin
- In:
International journal of market research
62
(
2020
)
6
,
pp. 743-757
Persistent link: https://www.econbiz.de/10012309075
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