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Journal of marketing theory and practice : JMTP
SpringerLink / Bücher
245
Journal of business research : JBR
178
Journal of retailing and consumer services
155
Industrial marketing management : the international journal for industrial and high-tech firms
150
Journal of personal selling & sales management
94
Springer eBook Collection
81
International journal of hospitality management
71
The journal of business & industrial marketing
58
The journal of personal selling & sales management : JPSSM
58
Journal of the Academy of Marketing Science
55
International journal of production economics
52
Management science : journal of the Institute for Operations Research and the Management Sciences
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The journal of services marketing
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Working paper / National Bureau of Economic Research, Inc.
47
European journal of operational research : EJOR
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Journal of marketing
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Discussion paper / Centre for Economic Policy Research
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Vision : journal of Indian taxation
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CEPR Discussion Papers
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Journal of business-to-business marketing
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
33
Journal of service research
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International journal of production research
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essentials
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National tax journal
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Führung von Vertriebsorganisationen : Strategie - Koordination - Umsetzung
24
International journal of forecasting
24
Journal of promotion management : innovations in planning and applied research
24
International journal of contemporary hospitality management
21
Asia Pacific journal of marketing and logistics
20
Journal of marketing education : JME
20
Production and operations management : the flagship research journal of the Production and Operations Management Society
20
The Oxford handbook of strategic sales and sales management
20
Transportation research / E : an international journal
20
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ECONIS (ZBW)
22
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1
The Austrian view and value co-creation process in solution-oriented firms : a seven stage, "solution prototyping" framework
Plouffe, Christopher R.
;
Nagel, Duane
;
Bonney, Leff
; …
- In:
Journal of marketing theory and practice : JMTP
28
(
2020
)
1
,
pp. 79-97
Persistent link: https://www.econbiz.de/10012181637
Saved in:
2
Seeking consumer forgiveness : face management by frontline employees
Bath, Jatinderpreet Kaur
;
Bawa, Anupam
- In:
Journal of marketing theory and practice : JMTP
28
(
2020
)
4
,
pp. 387-402
Persistent link: https://www.econbiz.de/10012483475
Saved in:
3
An examination of pro-stakeholder unethical behavior in the
sales
ethics subculture
Merkle, Adam C.
;
Hair, Joseph F.
;
Ferrell, Odies C.
; …
- In:
Journal of marketing theory and practice : JMTP
28
(
2020
)
4
,
pp. 418-435
Persistent link: https://www.econbiz.de/10012483478
Saved in:
4
The roles of consumer entitlement, persuasion knowledge, and perceived product knowledge on perceptions of
sales
pressure
Zboja, James J.
;
Brudvig, Susan
;
Laird, Mary Dana
; …
- In:
Journal of marketing theory and practice : JMTP
29
(
2021
)
4
,
pp. 435-447
Persistent link: https://www.econbiz.de/10012607669
Saved in:
5
Conceptualizing and measuring perceived service complexity
Kostopoulos, Ioannis
;
Boukis, Achilleas
;
Lodorfos, George
- In:
Journal of marketing theory and practice : JMTP
27
(
2019
)
1
,
pp. 38-54
Persistent link: https://www.econbiz.de/10012181607
Saved in:
6
Harnessing internal support to enhance customer relationships : the role of networking, helping, and allocentrism
Bradford, Kevin Duane
;
Liu, Yongmei
;
Shi, Yuying
; …
- In:
Journal of marketing theory and practice : JMTP
27
(
2019
)
2
,
pp. 140-158
Persistent link: https://www.econbiz.de/10012181613
Saved in:
7
A new direction for
sales
ethics research : the
sales
ethics subculture
Ferrell, Odies C.
;
Johnston, Mark W.
;
Marshall, Greg W.
; …
- In:
Journal of marketing theory and practice : JMTP
27
(
2019
)
3
,
pp. 282-297
Persistent link: https://www.econbiz.de/10012181621
Saved in:
8
Knowledge-based resources in explaining service recovery performance : a multilevel investigation
Hammami, Samiha Mjahed
;
Souiden, Nizar
;
Bennour, Khaled
- In:
Journal of marketing theory and practice : JMTP
29
(
2021
)
2
,
pp. 189-209
Persistent link: https://www.econbiz.de/10012515117
Saved in:
9
A commentary on "the role of services in the future"
Cronin, J. J.
- In:
Journal of marketing theory and practice : JMTP
29
(
2021
)
1
,
pp. 23-36
Persistent link: https://www.econbiz.de/10012483498
Saved in:
10
The state of selling &
sales
management research : a review and future research agenda
Rapp, Adam
;
Beeler, Lisa
- In:
Journal of marketing theory and practice : JMTP
29
(
2021
)
1
,
pp. 37-50
Persistent link: https://www.econbiz.de/10012483499
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