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~accessRights:"restricted"
~isPartOf:"Journal of research in interactive marketing : interactive marketing and computer-mediated communication"
~isPartOf:"Skill training in multimodal virtual environments"
~subject:"Online-Handel"
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Online-Handel
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Consumer behaviour
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China
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Huang, Tseng-Lung
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Kim, Minjeong
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Liu, Jingjing
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
Skill training in multimodal virtual environments
Journal of business research : JBR
11
Journal of retailing and consumer services
9
International journal of retail and distribution management
5
Journal of management information systems : JMIS
3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of internet marketing and advertising : IJIMA
2
Journal of consumer behaviour
2
Asia Pacific journal of marketing and logistics
1
Benchmarking : an international journal
1
Electronic markets : EM ; the international journal of electronic commerce and business media
1
European journal of marketing
1
Information systems research : ISR
1
International journal of electronic commerce : IJEC
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of learning and change : IJLC
1
International journal of networking and virtual organisations : IJNVO
1
Journal of fashion marketing and management
1
Journal of global marketing
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of marketing
1
Journal of marketing research
1
Journal of retailing
1
Journal of strategic marketing
1
Middle East journal of management : MEJM
1
OECD Digital Economy Papers
1
Omega : the international journal of management science
1
Quality management journal : QMJ
1
Routledge studies in innovation, organization and technology
1
Service business
1
Technological forecasting & social change : an international journal
1
The international review of retail, distribution and consumer research
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Tourism management : research, policies, practice
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Impact of delightful somatosensory augmented reality experience on online consumer stickiness intention
Huang, Tseng-Lung
;
Chung, Henry F. L.
- In:
Journal of research in interactive marketing : …
18
(
2024
)
1
,
pp. 6-30
Persistent link: https://www.econbiz.de/10014475046
Saved in:
2
Imagery evoking visual and verbal information presentations in mobile commerce : the roles of augmented reality and product review
Yoo, Jungmin
;
Kim, Jung-Hwan
;
Kim, Minjeong
;
Park, Minjung
- In:
Journal of research in interactive marketing : …
18
(
2024
)
2
,
pp. 182-197
Persistent link: https://www.econbiz.de/10014521168
Saved in:
3
The effect of E-commerce virtual live streamer socialness on consumers' experiential value : an empirical study based on Chinese E-commerce live streaming studios
Wu, Ruijuan
;
Liu, Jingjing
;
Chen, Shuai
;
Tong, Xing
- In:
Journal of research in interactive marketing : …
17
(
2023
)
5
,
pp. 714-733
Persistent link: https://www.econbiz.de/10014428168
Saved in:
4
Mind in eBay, body in Macy's : dual consciousness of virtuo-physical consumers and implications for marketers
Banerjee, Syagnik
;
Longstreet, Phil
- In:
Journal of research in interactive marketing : …
10
(
2016
)
4
,
pp. 288-304
Persistent link: https://www.econbiz.de/10011639154
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