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~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~isPartOf:"Marketing intelligence & planning"
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Search: subject:"Consumer behaviour"
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Consumer behaviour
362
Konsumentenverhalten
362
Beziehungsmarketing
67
Relationship marketing
67
Brand management
46
Markenführung
46
Preismanagement
45
Pricing strategy
45
Online retailing
44
Online-Handel
44
Theorie
44
Theory
44
Internet marketing
43
Online-Marketing
42
Social Web
40
Social web
40
Einzelhandel
39
Retail trade
39
Brand image
38
Markenimage
38
Experiment
33
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27
Werbewirkung
27
Brand
25
Markenartikel
25
E-commerce
24
Advertising
23
Electronic Commerce
23
Werbung
23
Dienstleistungsqualität
20
Service quality
20
Viral marketing
20
Virales Marketing
20
Game theory
18
Spieltheorie
18
Customer satisfaction
17
Kundenzufriedenheit
17
Behavioral economics
16
Verhaltensökonomik
16
Search theory
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Article
362
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Article in journal
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362
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English
362
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Girotra, Karan
4
Phau, Ian
4
Sharma, Piyush
4
Simchi-Levi, David
4
Arli, Denni
3
Belavina, Elena
3
Choe, Chongwoo
3
Cui, Shiliang
3
Dukes, Anthony
3
Gao, Fei
3
Ghose, Anindya
3
Guo, Liang
3
Hollebeek, Linda D.
3
Hosanagar, Kartik
3
Leckie, Civilai
3
Lee, Dokyun
3
Roy, Rajat
3
Shimul, Anwar Sadat
3
Sivakumaran, Bharadhwaj
3
Vulcano, Gustavo
3
Wang, Bo
3
Agarwal, Sumit
2
Allon, Gad
2
Amaldoss, Wilfred
2
Bang, Nguyen
2
Bassamboo, Achal
2
Bronnenberg, Bart J.
2
Buell, Ryan W.
2
Casidy, Riza
2
Chan, Ricky Y. K.
2
Chan, Tat
2
Cho, Soo-Haeng
2
Duenyas, Izak
2
Farias, Vivek F.
2
Fernando, Angeline Gautami
2
Gallino, Santiago
2
Gathergood, John
2
Gaur, Vishal
2
Gauri, Dinesh Kumar
2
Gu, Chris
2
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Management science : journal of the Institute for Operations Research and the Management Sciences
Marketing intelligence & planning
Journal of retailing and consumer services
1,535
Journal of business research : JBR
1,403
International journal of hospitality management
518
International journal of consumer studies
318
Asia Pacific journal of marketing and logistics
280
Psychology & marketing
243
The journal of product & brand management
231
Technological forecasting & social change : an international journal
223
Tourism management : research, policies, practice
220
Journal of marketing communications
216
Journal of travel and tourism marketing
212
Journal of Islamic marketing
193
The journal of brand management : an international journal
193
International journal of contemporary hospitality management
192
Journal of international consumer marketing
187
Journal of retailing
180
International journal of advertising : the review of marketing communications
178
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
178
Journal of hospitality marketing & management
164
Journal of promotion management : innovations in planning and applied research
160
Journal of marketing management : JMM ; journal of the Academy of Marketing
152
Journal of the Academy of Marketing Science
151
The international review of retail, distribution and consumer research
145
Food policy : economics planning and politics of food and agriculture
143
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
143
The journal of services marketing
142
Marketing letters : a journal of research in marketing
139
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
136
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
132
Journal of marketing
131
Journal of strategic marketing
131
Journal of internet commerce
128
Journal of fashion marketing and management
127
Journal of economic behavior & organization : JEBO
123
Tourism management perspectives : TMP
123
Journal of business ethics : JOBE
122
Journal of global marketing
120
International journal of retail and distribution management
119
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ECONIS (ZBW)
362
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1
Comparative statics of disclosure statements
Burkovskaya, Anastasia
;
Li, Jian
- In:
Management science : journal of the Institute for …
70
(
2024
)
3
,
pp. 1410-1427
Persistent link: https://www.econbiz.de/10014515035
Saved in:
2
Consumer time budgets and grocery shopping behavior
Bronnenberg, Bart J.
;
Klein, Tobias J.
;
Xu, Yan
- In:
Management science : journal of the Institute for …
70
(
2024
)
3
,
pp. 1596-1612
Persistent link: https://www.econbiz.de/10014515096
Saved in:
3
Influence via ethos : on the persuasive power of reputation in deliberation online
Manzoor, Emaad
;
Chen, George H.
;
Lee, Dokyun
;
Smith, …
- In:
Management science : journal of the Institute for …
70
(
2024
)
3
,
pp. 1613-1634
Persistent link: https://www.econbiz.de/10014515097
Saved in:
4
Low-literate customer experience : an empirical exploration
Mishra, Anubhav A.
;
Verma, Megha
- In:
Marketing intelligence & planning
42
(
2024
)
1
,
pp. 59-83
Persistent link: https://www.econbiz.de/10014469193
Saved in:
5
Celebrity endorsers and social media influencers for leveraging consumer advocacy and relationship intentions : a multivariate mediation analysis
Kalam, Abul
;
Goi, Chai Lee
;
Tiong, Ying Ying
- In:
Marketing intelligence & planning
42
(
2024
)
1
,
pp. 84-119
Persistent link: https://www.econbiz.de/10014469195
Saved in:
6
The effect of retailer CSR and consumer environmental responsibility on green consumption behaviors : mediation of environmental concern and customer trust
Saif, Saad
;
Zameer, Hashim
;
Wang, Ying
;
Ali, Qadir
- In:
Marketing intelligence & planning
42
(
2024
)
1
,
pp. 149-167
Persistent link: https://www.econbiz.de/10014469246
Saved in:
7
Softening competition through unilateral sharing of customer data
Choe, Chongwoo
;
Cong, Jiajia
;
Wang, Chengsi
- In:
Management science : journal of the Institute for …
70
(
2024
)
1
,
pp. 526-543
Persistent link: https://www.econbiz.de/10014470040
Saved in:
8
Strategic visual merchandising of new and open-box products : evidence from experiment and retail data
Ertekin, Necati
;
Ding, Yuanyuan
;
Donohue, Karen
- In:
Management science : journal of the Institute for …
70
(
2024
)
4
,
pp. 2047-2065
Persistent link: https://www.econbiz.de/10014519885
Saved in:
9
The consumption of advertising in the digital age : attention and ad content
Dukes, Anthony
;
Liu, Qihong
- In:
Management science : journal of the Institute for …
70
(
2024
)
4
,
pp. 2086-2106
Persistent link: https://www.econbiz.de/10014519900
Saved in:
10
The value of observing the buyers’ arrival time in dynamic pricing
Correa, José
;
Pizarro, Dana
;
Vulcano, Gustavo J.
- In:
Management science : journal of the Institute for …
70
(
2024
)
4
,
pp. 2107-2121
Persistent link: https://www.econbiz.de/10014519904
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