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~person:"Casidy, Riza"
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Search: subject:"Beziehungsmarketing"
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Beziehungsmarketing
12
Relationship marketing
12
Consumer behaviour
7
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Lieferantenmanagement
7
Supplier relationship management
7
B-to-B-Marketing
5
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5
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Casidy, Riza
Han, Heesup
37
Hollebeek, Linda D.
34
Kumar, V.
27
Thaichon, Park
24
Loureiro, Sandra Maria Correia
20
Kumar, Vikas
19
Prentice, Catherine
19
Quach, Sara
19
Rather, Raouf Ahmad
19
Gil Saura, Irene
18
Mattila, Anna S.
18
Palmatier, Robert W.
18
Svensson, Göran
18
Ahn, Jiseon
17
Itani, Omar S.
17
Khan, Imran
17
Vrontis, Demetris
17
Klaus, Philipp
16
Rahman, Zillur
16
Roy, Sanjit
16
So, Kevin Kam Fung
16
Grewal, Dhruv
15
Balaji, M. S.
14
Japutra, Arnold
14
Karjaluoto, Heikki
14
Agnihotri, Raj
13
Chatterjee, Sheshadri
13
Homburg, Christian
13
Johnson, Lester W.
13
Leckie, Civilai
13
Sesé, F. Javier
13
Verhoef, Peter C.
13
Wong, IpKin Anthony
13
Bruhn, Manfred
12
Gong, Taeshik
12
Harrigan, Paul
12
King, Ceridwyn
12
Ruyter, Ko de
12
Sarkar, Abhigyan
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Industrial marketing management : the international journal for industrial and high-tech firms
5
Marketing intelligence & planning
2
European journal of marketing
1
Journal of retailing and consumer services
1
Services marketing quarterly
1
The journal of business & industrial marketing
1
Tourism management : research, policies, practice
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ECONIS (ZBW)
12
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1
Maximizing customer adoption outcomes in emerging industrial markets via supplier innovativeness and relationship quality
Nyadzayo, Munyaradzi
;
Casidy, Riza
;
Mohan, Mayoor
- In:
The journal of business & industrial marketing
38
(
2023
)
4
,
pp. 958-973
Persistent link: https://www.econbiz.de/10014227520
Saved in:
2
The effects of B2B sustainable brand positioning on relationship outcomes
Casidy, Riza
;
Lie, David Sugianto
- In:
Industrial marketing management : the international …
109
(
2023
),
pp. 245-256
Persistent link: https://www.econbiz.de/10014282237
Saved in:
3
Customer brand engagement and co-production : an examination of key boundary conditions in the sharing economy
Casidy, Riza
;
Leckie, Civilai
;
Nyadzayo, Munyaradzi
; …
- In:
European journal of marketing
56
(
2022
)
10
,
pp. 2594-2621
Persistent link: https://www.econbiz.de/10013457378
Saved in:
4
The effects of supplier B2B sustainability positioning on buyer performance : the role of trust
Casidy, Riza
;
Yan, Li
- In:
Industrial marketing management : the international …
102
(
2022
),
pp. 311-323
Persistent link: https://www.econbiz.de/10013259087
Saved in:
5
Customer identification : the missing link between relationship quality and supplier performance
Mohan, Mayoor
;
Nyadzayo, Munyaradzi W.
;
Casidy, Riza
- In:
Industrial marketing management : the international …
97
(
2021
),
pp. 220-232
Persistent link: https://www.econbiz.de/10013206320
Saved in:
6
Relationship factors and firms' willingness-to-pay : a comparison of east-west settings
Nyadzayo, Munyaradzi W.
;
Mohan, Mayoor
;
Casidy, Riza
- In:
Industrial marketing management : the international …
91
(
2020
),
pp. 397-410
Persistent link: https://www.econbiz.de/10012422289
Saved in:
7
Drivers and outcomes of relationship quality with professional service firms : an SME owner-manager perspective
Casidy, Riza
;
Nyadzayo, Munyaradzi
- In:
Industrial marketing management : the international …
78
(
2019
),
pp. 27-42
Persistent link: https://www.econbiz.de/10012026090
Saved in:
8
Service recovery, justice perception, and forgiveness : the "other customers" perspectives
Shin, Hyunju
;
Casidy, Riza
;
Mattila, Anna S.
- In:
Services marketing quarterly
39
(
2018
)
1
,
pp. 1-21
Persistent link: https://www.econbiz.de/10011804112
Saved in:
9
Enhancing hotel brand performance through fostering brand relationship orientation in the minds of consumers
Casidy, Riza
;
Wymer, Walter
;
O'Cass, Aron
- In:
Tourism management : research, policies, practice
66
(
2018
),
pp. 72-84
Persistent link: https://www.econbiz.de/10011813817
Saved in:
10
Exploring the integration of social media within integrated marketing communication frameworks : perspectives of services marketers
Valos, Michael John
;
Habibi, Fatemeh
;
Casidy, Riza
; …
- In:
Marketing intelligence & planning
34
(
2016
)
1
,
pp. 19-40
Persistent link: https://www.econbiz.de/10011459169
Saved in:
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