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~accessRights:"restricted"
~person:"Khan, Imran"
~subject:"Beziehungsmarketing"
~subject:"Portfolio selection"
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Beziehungsmarketing
Portfolio selection
Brand management
19
Consumer behaviour
19
Konsumentenverhalten
19
Markenführung
19
Relationship marketing
17
Brand image
14
Markenimage
14
Brand
13
Markenartikel
13
Corporate Social Responsibility
9
Corporate social responsibility
9
Customer satisfaction
9
Kundenzufriedenheit
9
Brand experience
8
Brand loyalty
6
CSR
6
Internet marketing
6
Online-Marketing
6
Customer integration
5
Kundenintegration
5
Confidence
4
Dienstleistungsqualität
4
Hotel industry
4
Hotellerie
4
Markentreue
4
Service quality
4
Vertrauen
4
Age group
3
Altersgruppe
3
Bank
3
Customer engagement
3
Customer experience
3
Einzelhandel
3
Gender
3
Geschlecht
3
Retail trade
3
Age
2
Antecedents
2
Attitude
2
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Article
17
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17
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17
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English
17
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Khan, Imran
Fabozzi, Frank J.
40
Han, Heesup
37
Hollebeek, Linda D.
34
Zaremba, Adam
31
Kang, Sang Hoon
28
Kumar, V.
27
Escobar, Marcos
26
Thaichon, Park
24
Tiwari, Aviral Kumar
24
Hammoudeh, Shawkat
22
Mensi, Walid
21
Loureiro, Sandra Maria Correia
20
Kumar, Vikas
19
Prentice, Catherine
19
Quach, Sara
19
Rather, Raouf Ahmad
19
Gil Saura, Irene
18
Mattila, Anna S.
18
Palmatier, Robert W.
18
Satchell, Stephen
18
Svensson, Göran
18
Uppal, Raman
18
Wong, Wing Keung
18
Yoon, Seong-min
18
Ahn, Jiseon
17
Forsyth, Peter A.
17
Itani, Omar S.
17
Vanduffel, Steven
17
Vrontis, Demetris
17
Young, Virginia R.
17
Bouri, Elie
16
Chen, An
16
Klaus, Philipp
16
Li, Duan
16
Muhle-Karbe, Johannes
16
Nguyen, Duc Khuong
16
Rahman, Zillur
16
Roy, Sanjit
16
So, Kevin Kam Fung
16
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Journal of retailing and consumer services
5
International journal of hospitality management
2
European business review
1
European business review : EBR ; the official journal of the International Management Centres, Europe
1
International journal of business excellence
1
International journal of retail & distribution management
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Marketing intelligence & planning
1
The international journal of bank marketing : IJBM
1
The international review of retail, distribution and consumer research
1
The journal of brand management : an international journal
1
The journal of product & brand management
1
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ECONIS (ZBW)
17
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17
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1
Unveiling the dynamics between consumer brand engagement, experience, and relationship quality towards luxury hotel brands : moderating investigation of brand reputation
Rather, Raouf Ahmad
;
Rasul, Tareq Faizur
;
Khan, Huda
; …
- In:
International journal of hospitality management
116
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014457803
Saved in:
2
AR app-based brand engagement and outcomes : a moderated mediation approach
Khan, Imran
;
Fatma, Mobin
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460874
Saved in:
3
Mobile app vs. desktop browser platforms : the relationships among customer engagement, experience, relationship quality and loyalty intention
Khan, Imran
;
Hollebeek, Linda D.
;
Fatma, Mobin
;
Islam, …
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
3/4
,
pp. 275-297
Persistent link: https://www.econbiz.de/10014299252
Saved in:
4
Customer engagement outcomes in mobile applications : self-congruence as a moderator
Khan, Imran
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014372561
Saved in:
5
Make every interaction count - assessing the role of customers’ self-construal on value co-creation at service encounters
Shamim, Amjad
;
Ahn, Jiseon
;
Khan, Imran
;
Shah, Mahmood
; …
- In:
The international review of retail, distribution and …
33
(
2023
)
2
,
pp. 178-201
Persistent link: https://www.econbiz.de/10014292095
Saved in:
6
Corporate social responsibility and customer-citizenship behaviors : the role of customer-company identification
Fatma, Mobin
;
Khan, Imran
;
Kumar, Vikas
;
Shrivastava, …
- In:
European business review
34
(
2022
)
6
,
pp. 858-875
Persistent link: https://www.econbiz.de/10013412460
Saved in:
7
Do brands' social media marketing activities matter? : a moderation analysis
Khan, Imran
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013209506
Saved in:
8
Gender, loyalty card membership, age, and critical incident recovery : do they moderate experience-loyalty relationship?
Khan, Imran
;
Fatma, Mobin
;
Shamim, Amjad
;
Joshi, Yatish
; …
- In:
International journal of hospitality management
89
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012293824
Saved in:
9
Connecting the dots between CSR and brand loyalty : the mediating role of brand experience and brand trust
Khan, Imran
;
Fatma, Mobin
- In:
International journal of business excellence
17
(
2019
)
4
,
pp. 439-455
Persistent link: https://www.econbiz.de/10012052315
Saved in:
10
Customer experience and commitment in retailing : does customer age matter?
Khan, Imran
;
Hollebeek, Linda D.
;
Fatma, Mobin
;
Islam, …
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012305359
Saved in:
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