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~accessRights:"restricted"
~subject:"Beziehungsmarketing"
~subject:"Germany"
~type_genre:"Aufsatz in Zeitschrift"
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Der Betrieb
7
Journal of retailing and consumer services
5
Die Bank
4
Journal of business research : JBR
4
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
4
International journal of internet marketing and advertising : IJIMA
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Asia Pacific journal of marketing and logistics
2
Die Aktiengesellschaft : AG : Zeitschrift für deutsches, europäisches und internationales Aktien-, Unternehmens- und Kapitalrecht
2
Die Betriebswirtschaft : DBW
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International journal of business and globalisation : IJBG
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Journal of the Academy of Marketing Science
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Marketing intelligence & planning
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Sparkasse : Manager-Magazin für die Sparkassen-Finanzgruppe
2
Telecommunications policy : the international journal of digital economy, data sciences and new media
2
The journal of product & brand management
2
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
2
Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
2
Agrarwirtschaft : Zeitschrift für Betriebswirtschaft, Marktforschung und Agrarpolitik
1
Annales Universitatis Mariae Curie-Skłodowska / H
1
Asia-Pacific journal of business administration
1
Australasian marketing journal
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Berichte über Landwirtschaft : Zeitschrift für Agrarpolitik und Landwirtschaft
1
California management review
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Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
1
Electronic markets : EM ; the international journal of electronic commerce and business media
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Eurasian business review
1
EuroMed journal of management : EMJM
1
IEEE transactions on engineering management : EM
1
Information economics and policy : IEP
1
Information systems management
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ECONIS (ZBW)
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1
Marketing information and marketing intelligence for customer insights
Mandal, Pratap Chandra
- In:
International journal of business excellence : IJBEX
28
(
2022
)
1
,
pp. 18-31
Persistent link: https://www.econbiz.de/10014234566
Saved in:
2
Impacts of service guarantees on consumers' perceived quality and satisfaction in e-commerce
Oliveira, Alessandro Silva de
;
Souki, Gustavo Quiroga
; …
- In:
International journal of quality & reliability management
40
(
2023
)
10
,
pp. 2559-2580
Persistent link: https://www.econbiz.de/10014470801
Saved in:
3
The impact of internet use on Chinese residents' subjective well-being
Chi, Jianyu
- In:
International journal of happiness and development
8
(
2023
)
2
,
pp. 83-101
Persistent link: https://www.econbiz.de/10014443698
Saved in:
4
Reappraising the roles of review valence and conflict in online relationships
Liu, Ran
;
Ford, John B.
;
Zhang, Weiyong
;
Bonnici, Joseph
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014383191
Saved in:
5
Unraveling mobile internet behavior through customer segmentation : a latent class analysis
Cui, Xuebin
;
Jin, Fei
- In:
Electronic commerce research
23
(
2023
)
4
,
pp. 2379-2398
Persistent link: https://www.econbiz.de/10014418170
Saved in:
6
Online purchase decision after viewing ads : factors related to sociodemographic and internet use on different digital channels
Barrichello, Alcides
;
Morano, Rogério Scabim
;
Santos, …
- In:
International journal of internet marketing and …
19
(
2023
)
1/2
,
pp. 20-41
Persistent link: https://www.econbiz.de/10014340162
Saved in:
7
Influence of the internet on retailer's perceived quality in the generation of retailer's brand equity
Gallart-Camahort, Valentín
;
Fiol, Luis Callarisa
; …
- In:
Vision : the journal of business perspective
27
(
2023
)
1
,
pp. 33-47
Persistent link: https://www.econbiz.de/10014229698
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8
Service guarantees in an e-commerce platform : proposition of a framework based on customers' expectations, negative experiences and behavioural responses
Oliveira, Alessandro Silva de
;
Souki, Gustavo Quiroga
; …
- In:
Asia-Pacific journal of business administration
15
(
2023
)
2
,
pp. 225-244
Persistent link: https://www.econbiz.de/10014313710
Saved in:
9
Towards an understanding of meme marketing : conceptualisation and empirical evidence
Razzaq, Ali
;
Shao, Wei
;
Quach, Sara
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
7/8
,
pp. 670-701
Persistent link: https://www.econbiz.de/10014321538
Saved in:
10
Mobile instant messaging as an interaction tool in the business context
Ferraz, Rodolfo Magalhães
;
Furquim, Thales Stevan Guedes
; …
- In:
Journal of contemporary marketing science
6
(
2023
)
1
,
pp. 64-88
Persistent link: https://www.econbiz.de/10014301513
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