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Search: subject_exact:"Messewesen"
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Messe
48
Trade fair
48
Event sector
37
Veranstaltungswirtschaft
37
Messebeteiligung
11
Trade fair participation
11
B-to-B-Marketing
9
Business-to-business marketing
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Exhibition
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Event
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trade fairs
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Penzkofer, Horst
4
Gopalakrishna, Srinath
3
Silva, Pedro Mendonça
3
Bathelt, Harald
2
Drengner, Jan
2
Fu, Xiaoxiao
2
Geldres-Weiss, Valeska V.
2
Lin, Yeqiang
2
Luo, Qiuju
2
Moutinho, Victor Ferreira
2
Nayak, Jogendra Kumar
2
Sarmento, Maria
2
Vale, Vera Teixeira
2
Winnen, Lothar
2
Zanger, Cornelia
2
Zhong, Dixi
2
Abou-Shouk, Mohamed A.
1
Adams, Russell
1
Agyapong, Gloria Kakrabah-Quarshie
1
Alias, Zauyani Zainal Mohamed
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Anguera-Torrell, Oriol
1
Balaji, M. S.
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Barwich, Axel
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Chanatip Suksai
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Chi, Yeong Nain
1
Chuaychoo, Ichayaporn
1
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1
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Events und Wege aus der Krise : "The New Normal" aus Sicht von Wissenschaft und Praxis
9
Industrial marketing management : the international journal for industrial and high-tech firms
7
International journal of hospitality management
5
Tourism management : research, policies, practice
5
Ifo-Schnelldienst
4
Tourism management perspectives : TMP
4
Events und Messen im digitalen Zeitalter : aktueller Stand und Perspektiven
3
The journal of business & industrial marketing
3
International journal of contemporary hospitality management
2
International journal of event and festival management
2
Journal of business research : JBR
2
Journal of business-to-business marketing
2
Journal of customer behaviour
2
Journal of promotion management : JPM
2
Journal of promotion management : innovations in planning and applied research
2
CSR und interne Kommunikation : Forschungsansätze und Praxisbeiträge
1
Der Betrieb
1
European review of economic history : EREH
1
Impact assessment in tourism economics
1
Industry and innovation
1
International Journal of Hospitality and Event Management
1
Journal of economic geography
1
Journal of economics & management
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of hospitality marketing & management
1
Journal of international trade & commerce
1
Journal of marketing analytics : JMA
1
Journal of marketing for higher education
1
Journal of marketing management : MM
1
Journal of travel and tourism marketing
1
Journal of vacation marketing : an international journal
1
Management international review : MIR ; journal of international business
1
Politik und Wirtschaft
1
Public Sector Marketing Communications Volume I : Public Relations and Brand Communication Perspectives
1
Service business
1
Technological forecasting & social change : an international journal
1
Tourist behavior : an experiential perspective
1
Vierteljahrschrift für Sozial- und Wirtschaftsgeschichte : VSWG
1
Zeitschrift für Wirtschaftsgeographie
1
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ECONIS (ZBW)
78
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1
Exploring global trade show website content accessibility and policies worldwide for social inclusion of persons with disabilities
Jung, Shinyong
;
Park, Kwangsoo
;
Lee, Yoon Joo
- In:
Journal of travel and tourism marketing
41
(
2024
)
1
,
pp. 128-141
Persistent link: https://www.econbiz.de/10014513619
Saved in:
2
Socio-economic effects of trade fairs on host cities from a citizens' perspective : the case of Thessaloniki, Greece
Kourkouridis, Dimitris
;
Frangopoulos, Yannis
; …
- In:
International journal of event and festival management
14
(
2023
)
1
,
pp. 113-133
Persistent link: https://www.econbiz.de/10014319915
Saved in:
3
The InterACT Disability Arts Festival : creating revolutionary futures?
Walters, Trudie
- In:
International journal of event and festival management
14
(
2023
)
2
,
pp. 205-220
Persistent link: https://www.econbiz.de/10014319941
Saved in:
4
Scale development for the practices involved in creating value propositions in the exhibition industry : service-dominant logic with a mixed-methods approach
Lee, Jin-soo
;
Park, Sangwon
- In:
Tourism management : research, policies, practice
99
(
2023
),
pp. 1-22
Persistent link: https://www.econbiz.de/10014320864
Saved in:
5
Who benefits more from trade shows : independent, franchised or chain-owned/managed hotels?
Anguera-Torrell, Oriol
;
Nicolau, Juan Luis
- In:
Tourism management : research, policies, practice
98
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014304487
Saved in:
6
Exhibitors' performance at international trade shows : does export firms' experience matter?
Geldres-Weiss, Valeska V.
;
Monreal-Pérez, Joaquin
; …
- In:
Journal of promotion management : innovations in …
28
(
2022
)
3
,
pp. 288-308
Persistent link: https://www.econbiz.de/10012821543
Saved in:
7
Die Veranstaltungsbranche in Deutschland : bisherige gesamtwirtschaftliche Bedeutung laut R.I.F.E.L.-Studie, Folgen der Corona Pandemie und Gegenmaßnahmen der Eventverbände, Ausbli...
Schabbing, Bernd
- In:
Events und Wege aus der Krise : "The New Normal" aus …
,
(pp. 3-22)
.
2022
Persistent link: https://www.econbiz.de/10013163152
Saved in:
8
Herausforderungen an die Event- und Messeforschung im Kontext der Corona-Krise
Zanger, Cornelia
- In:
Events und Wege aus der Krise : "The New Normal" aus …
,
(pp. 23-43)
.
2022
Persistent link: https://www.econbiz.de/10013163154
Saved in:
9
The Power of Hybrid Events
Dams, Colja M.
- In:
Events und Wege aus der Krise : "The New Normal" aus …
,
(pp. 45-52)
.
2022
Persistent link: https://www.econbiz.de/10013163156
Saved in:
10
Wie verändert ein Virus Messeformate? : Versuch einer Standortbestimmung am Beispiel der abgesagten Tourismusmesse ITB Berlin
Rothe, Deborah
;
Ruetz, David
- In:
Events und Wege aus der Krise : "The New Normal" aus …
,
(pp. 53-65)
.
2022
Persistent link: https://www.econbiz.de/10013163159
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