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~institution:"Erasmus Research Institute of Management"
~institution:"Springer-Verlag GmbH"
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Search: subject:"Relationship marketing"
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Beziehungsmarketing
8
Relationship marketing
8
Beziehungsmanagement
3
Consumer behaviour
2
Deutschland
2
Germany
2
Konsumentenverhalten
2
Kundenmanagement
2
Theorie
2
Theory
2
Beschaffung
1
Business process management
1
Communication
1
Confidence
1
Dienstleistungssektor
1
Erfolgsfaktor
1
Gesundheitswesen
1
Heilberuf
1
ICT industry
1
IKT-Sektor
1
Informationstechnische Industrie
1
Key account management
1
Key-Account-Management
1
Kommunikation
1
Kundenwert
1
Leadership
1
Marketing
1
Marketing theory
1
Marketingtheorie
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Organisationsstruktur
1
Organizational structure
1
Patient
1
Perception
1
Personalführung
1
Physicians
1
Procurement
1
Product management
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Produktmanagement
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Public speaking skills
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Language
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German
4
English
4
Author
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Verhoef, Peter C.
2
Alt, Rainer
1
Dekker, David J.
1
Donkers, Bas
1
Foscht, Thomas
1
Franses, Philip Hans
1
Gerth, Norbert
1
Jong, Martijn de
1
Krackhardt, David
1
Kumar, V.
1
Kutscher, Patric P.
1
Langerak, Fred
1
Reinartz, Werner J.
1
Reinhold, Olaf
1
Schramm-Klein, Hanna
1
Seßler, Helmut
1
Swoboda, Bernhard
1
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Institution
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Erasmus Research Institute of Management
Springer-Verlag GmbH
Springer Fachmedien Wiesbaden
61
IGI Global
17
Université Paris-Dauphine (Paris IX)
16
National Bureau of Economic Research
10
American Marketing Association
9
Books on Demand GmbH <Norderstedt>
8
Verlag Dr. Kovač
7
Fördergesellschaft Marketing an der Universität Augsburg
6
Harvard Graduate School of Business Administration
6
Haufe-Lexware GmbH & Co. KG
6
Universität St. Gallen
6
AMACOM
5
Facultatea de Administraţie Publică, Şcoala Naţională de Studii Politice şi Administrative (SNSPA)
5
Information Resources Management Association
5
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
5
Universität Mannheim
5
Verlag Franz Vahlen
5
Erich-Schmidt-Verlag <Berlin>
4
Fachhochschule Reutlingen / European School of Business
4
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
4
HAL
4
Technische Universität Dresden
4
Wiley-VCH
4
Edward Elgar Publishing
3
Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
3
Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
3
Eric Cuvillier <Firma>
3
Faculdade de Economia, Universidade Nova de Lisboa
3
Faculdade de Economia, Universidade do Porto
3
Friedrich-Schiller-Universität Jena
3
Institut für Marktorientierte Unternehmensführung Mannheim
3
Logos Verlag Berlin
3
Nomos Verlagsgesellschaft
3
RWTH Aachen
3
Shaker Verlag
3
Svenska Handelshögskolan <Helsinki>
3
Thüringen / Landesregierung
3
USA / General Accounting Office
3
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ERIM report series research in management
3
Erfolgskonzepte Praxis- & Krankenhaus-Management
1
Springer texts in business and economics
1
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ECONIS (ZBW)
8
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1
Customer relationship management : concept, strategy, and tools
Kumar, V.
;
Reinartz, Werner J.
-
2018
-
Third edition
Persistent link: https://www.econbiz.de/10011663789
Saved in:
2
Kommunikation - Erfolgsfaktor in der Medizin : Teamführung, Patientengespräch, Networking & Selbstmarketing
Kutscher, Patric P.
;
Seßler, Helmut
-
2017
-
2. Auflage
Persistent link: https://www.econbiz.de/10011531423
Saved in:
3
Social Customer Relationship Management : Grundlagen, Anwendungen und Technologien
Alt, Rainer
;
Reinhold, Olaf
-
2016
Persistent link: https://www.econbiz.de/10011531859
Saved in:
4
IT-Marketing : Produkte anders denken - denn nichts ist, wie es scheint
Gerth, Norbert
-
2015
-
2., aktualisierte, überarbeitete und erweiterte Auflage
Persistent link: https://www.econbiz.de/10011333747
Saved in:
5
Käuferverhalten : Grundlagen - Perspektiven - Anwendungen
Foscht, Thomas
;
Swoboda, Bernhard
;
Schramm-Klein, Hanna
-
2015
-
5., überarbeitete und erweiterte Auflage
Persistent link: https://www.econbiz.de/10014010023
Saved in:
6
Dynamic effects of trust and cognitive social structures on information transfer relationships
Dekker, David J.
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001658841
Saved in:
7
Further thoughts on CRM : strategically embedding Customer Relationship Management in organizations
Verhoef, Peter C.
(
contributor
);
Langerak, Fred
(
contributor
)
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001701450
Saved in:
8
Predicting customer lifetime value in multi-service industries
Donkers, Bas
(
contributor
);
Verhoef, Peter C.
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001772103
Saved in:
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