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~institution:"Harvard Graduate School of Business Administration"
~institution:"Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde"
~subject:"Relationship marketing"
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Relationship marketing
Management
30
Strategic management
25
Strategisches Management
25
Führungspersönlichkeit
21
Leadership personality
21
Organisatorischer Wandel
20
Organizational change
20
Führungsstil
18
Leadership style
18
Innovationsmanagement
16
Leadership
15
Personalführung
15
Führungskräfte
14
Managers
14
Theorie
14
Theory
14
Innovation management
13
Innovation
12
Beziehungsmarketing
11
USA
11
Human Resource Management
10
Personalmanagement
10
Project management
10
Projektmanagement
10
United States
10
Führung
9
Krisenmanagement
9
Marketingmanagement
9
Crisis management
8
Marketing management
8
Competitive strategy
7
Organisationswandel
7
Wettbewerbsstrategie
7
Coaching
6
Führungskräfteentwicklung
6
Leadership development
6
Leistungsmotivation
6
Marketing
6
Personality psychology
6
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Book / Working Paper
11
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Arbeitspapier
5
Working Paper
5
Collection of articles of several authors
2
Graue Literatur
2
Non-commercial literature
2
Sammelwerk
2
Glossar enthalten
1
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English
11
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Van den Poel, Dirk
3
Baesens, Bart
1
Barwise, Patrick
1
Buckinx, Wouter
1
De Man, Stefanie
1
De Wulf, Kristof
1
Dierckx, Rudi
1
Gemmel, Paul
1
Jaworski, Bernard J.
1
Jonker, Jedid-Jah Jan
1
MacMillan, Ian C.
1
McGrath, Rita Gunther
1
Meehan, Sean A.
1
Piersma, Nanda
1
Rayport, Jeffrey F.
1
Reichheld, Frederick F.
1
Rijk, Peter van
1
Steenhaut, Sarah
1
Van Kenhove, Patrick
1
Verstraeten, Geert
1
Vlerick, Peter
1
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Institution
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Harvard Graduate School of Business Administration
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
Springer Fachmedien Wiesbaden
60
IGI Global
17
National Bureau of Economic Research
10
American Marketing Association
9
Books on Demand GmbH <Norderstedt>
8
Verlag Dr. Kovač
7
Fördergesellschaft Marketing an der Universität Augsburg
6
Haufe-Lexware GmbH & Co. KG
6
Universität St. Gallen
6
AMACOM
5
Information Resources Management Association
5
Springer-Verlag GmbH
5
Universität Mannheim
5
Verlag Franz Vahlen
5
Erich-Schmidt-Verlag <Berlin>
4
Fachhochschule Reutlingen / European School of Business
4
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
4
Technische Universität Dresden
4
Wiley-VCH
4
Edward Elgar Publishing
3
Erasmus Research Institute of Management
3
Eric Cuvillier <Firma>
3
Friedrich-Schiller-Universität Jena
3
Institut für Marktorientierte Unternehmensführung Mannheim
3
Logos Verlag Berlin
3
Nomos Verlagsgesellschaft
3
RWTH Aachen
3
Shaker Verlag
3
Svenska Handelshögskolan <Helsinki>
3
Thüringen / Landesregierung
3
USA / General Accounting Office
3
Völkerbund / Sub-Committee of Experts for the Unification of Customs Tariff Nomenclature
3
W. Kohlhammer GmbH
3
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
3
Arbeitsmarktservice Österreich
2
Bundesverband des Deutschen Textil-Einzelhandels
2
Bundesvereinigung Logistik
2
De Gruyter Oldenbourg
2
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Published in...
All
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
5
A Harvard business review paperback
1
The results-driven manager series
1
Source
All
ECONIS (ZBW)
11
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1
MarketBusters : 40 strategic moves that drive exceptional business growth
McGrath, Rita Gunther
;
MacMillan, Ian C.
-
2005
Persistent link: https://www.econbiz.de/10002346613
Saved in:
2
Connecting with your customers
2006
Persistent link: https://www.econbiz.de/10003292010
Saved in:
3
The ultimate question : for opening the door to good profits and true growth
Reichheld, Frederick F.
-
2006
Persistent link: https://www.econbiz.de/10003085713
Saved in:
4
Best face forward : why companies must improve their service interfaces with customers
Rayport, Jeffrey F.
;
Jaworski, Bernard J.
-
2007
-
[Reprint]
Persistent link: https://www.econbiz.de/10001902044
Saved in:
5
Simply better : winning and keeping customers by delivering what matters most
Barwise, Patrick
;
Meehan, Sean A.
-
2004
Persistent link: https://www.econbiz.de/10001830108
Saved in:
6
Joint optimization of customer segmentation and marketing policy to maximize long-term profitability
Jonker, Jedid-Jah Jan
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001926990
Saved in:
7
Bayesian network classifiers for identifying the slope of the customer lifecycle of long-life customers
Baesens, Bart
(
contributor
);
Verstraeten, Geert
(
contributor
)
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001741980
Saved in:
8
The relationship between consumers' unethical behavior and customer loyalty in a retail environment
Van Kenhove, Patrick
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001749535
Saved in:
9
Customer base analysis : partial defection of behaviorally-loyal clients in a non-contractual FMCG retail setting
Buckinx, Wouter
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001810342
Saved in:
10
Patients' and personnel's perceptions of service quality and patient satisfaction in nuclear medicine
De Man, Stefanie
;
Gemmel, Paul
;
Vlerick, Peter
;
Rijk, …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001735478
Saved in:
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