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~isPartOf:"Analyzing the cultural diversity of consumers in the global marketplace"
~isPartOf:"Journal of international business studies : JIBS ; an official journal of the Academy of International Business"
~subject:"Cross-cultural relations"
~subject:"Diversity Management"
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Cross-cultural relations
Diversity Management
Cultural identity
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Kulturelle Identität
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cultural distance
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Backmann, Julia
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Liao, Yuan
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Analyzing the cultural diversity of consumers in the global marketplace
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
Journal of business research : JBR
8
National culture and groups
6
Cross cultural & strategic management
4
International business review : the official journal of the European International Business Academy
4
International journal of Indian culture and business management
4
International journal of cross cultural management : CCM
4
International marketing review
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The international journal of human resource management
4
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International journal of cross cultural management
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Managing cultural diversity in Asia : a research companion
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Applied economics letters
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CESifo working papers
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Carleton economic papers
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Cases on sustainable human resources management in the Middle East and Asia
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Cross cultural management : an international journal
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Intercultural business communication and simulation and gaming methodology
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International journal of arts management
2
International journal of business communication : IJBC ; a publication of the Association of Business Communication
2
International journal of manpower
2
Journal of cultural economics
2
Journal of diversity management
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of marketing education : JME
2
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
2
Journal of world business : JWB
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Marketing theory
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Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
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Ross School of Business working paper series
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Routledge studies in the modern world economy
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1
Cultural gap bridging in multinational teams
Backmann, Julia
;
Kanitz, Rouven
;
Tian, Amy Wei
; …
- In:
Journal of international business studies : JIBS ; an …
51
(
2020
)
8
,
pp. 1283-1311
Persistent link: https://www.econbiz.de/10012301983
Saved in:
2
From crossing cultures to straddling them : an empirical examination of outcomes for multicultural employees
Fitzsimmons, Stacey R.
;
Liao, Yuan
;
Thomas, David C.
- In:
Journal of international business studies : JIBS ; an …
48
(
2017
)
1
,
pp. 63-89
Persistent link: https://www.econbiz.de/10011657770
Saved in:
3
Effect of globalization on multicultural consumer behavior
Manrai, Lalita A.
;
Manrai, Ajay K.
;
Mady, Tarek T.
- In:
Analyzing the cultural diversity of consumers in the …
,
(pp. 1-19)
.
2015
Persistent link: https://www.econbiz.de/10011396873
Saved in:
4
Multiculturalism from a cognitive perspective : patterns and implications
Lücke, Gundula
;
Kostova, Tatiana
;
Roth, Kendall
- In:
Journal of international business studies : JIBS ; an …
45
(
2014
)
2
,
pp. 169-190
Persistent link: https://www.econbiz.de/10010257355
Saved in:
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