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~isPartOf:"Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung"
~isPartOf:"Services marketing quarterly"
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Dienstleistungsmarketing
38
Services marketing
38
Dienstleistungsqualität
14
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14
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10
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10
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9
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services marketing
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Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
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Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
Services marketing quarterly
The journal of services marketing
53
SpringerLink / Bücher
40
Journal of the Academy of Marketing Science
21
European journal of marketing : EJM
20
Journal of service research : JSR
20
Fokus Dienstleistungsmarketing
19
Journal of service management
19
Industrial marketing management : the international journal for industrial and high-tech firms
17
Dienstleistungsmarken : Forum Dienstleistungsmanagement
16
Gabler Edition Wissenschaft / Focus Dienstleistungsmarketing
15
Innovations in services marketing and management : strategies for emerging economies
15
Journal of retailing and consumer services
15
Springer eBook Collection / Business and Economics
15
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
14
Journal of business research : JBR
12
The service industries journal
12
Gabler Edition Wissenschaft
11
International journal of contemporary hospitality management
11
International journal of hospitality management
11
Managing service quality : MSQ ; an international journal
11
Neue Herausforderungen an das Dienstleistungsmarketing
11
Journal of Islamic marketing
10
Health marketing quarterly
9
Marketing theory
9
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
8
Jahrbuch der Absatz- und Verbrauchsforschung
8
Services marketing cases in emerging markets : an asian perspective
8
Die Betriebswirtschaft : DBW
7
Global cases on hospitality industry
7
Grundsatzfragen und Herausforderungen des Dienstleistungsmarketing
7
International journal of quality and service sciences
7
Journal of hospitality marketing & management
7
Journal of travel and tourism marketing
7
Kundenbeziehungen im Dienstleistungsbereich
7
Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
7
The international journal of bank marketing : IJBM
7
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
6
Advances in services marketing
6
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ECONIS (ZBW)
38
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1
Role of facilitators in the medical tourism industry : a study of medical tourism facilitators in an emerging market
Rydback, Michelle
- In:
Services marketing quarterly
43
(
2022
)
2
,
pp. 129-145
Persistent link: https://www.econbiz.de/10013178029
Saved in:
2
Revisiting the past to understand the current debates on service-dominant logic
Bhanja, Nivedita
;
Saxena, Garima
- In:
Services marketing quarterly
43
(
2022
)
2
,
pp. 240-255
Persistent link: https://www.econbiz.de/10013178038
Saved in:
3
The influence of service brand perceptions and ideals on consumption intentions
Sciulli, Lisa M.
;
Bebko, Charlene
- In:
Services marketing quarterly
42
(
2021
)
1/2
,
pp. 38-56
Persistent link: https://www.econbiz.de/10012607282
Saved in:
4
Marketing mix elements and customer service satisfaction : empirical evidence in the Malaysia edutainment theme park industry
Mohd. Haniff Jedin
;
Balachandran, Indra
- In:
Services marketing quarterly
42
(
2021
)
1/2
,
pp. 93-107
Persistent link: https://www.econbiz.de/10012607285
Saved in:
5
Hospital marketing and communications via social media
Smith, Katherine Taken
- In:
Services marketing quarterly
38
(
2017
)
3
,
pp. 187-201
Persistent link: https://www.econbiz.de/10011756722
Saved in:
6
Is "proof" the eighth "P" of service? : a conceptual model and propositions
Moorthi, Y. L. R.
;
Roy, Subhadip
- In:
Services marketing quarterly
38
(
2017
)
4
,
pp. 213-225
Persistent link: https://www.econbiz.de/10011798684
Saved in:
7
Internal stakeholders' claims on branding a state university
Dholakia, Ruby R.
- In:
Services marketing quarterly
38
(
2017
)
4
,
pp. 226-238
Persistent link: https://www.econbiz.de/10011798686
Saved in:
8
Consumers' perception of service newness and its marketing implications
Savas-Hall, Selen
;
Koku, P. Sergius
;
Mangleburg, Tamara
- In:
Services marketing quarterly
41
(
2020
)
1
,
pp. 35-48
Persistent link: https://www.econbiz.de/10012179200
Saved in:
9
Linking relational benefits and customer loyalty : the mediating role of customer intimacy
Shukla, Mahendra Kumar
;
Pattnaik, Pinaki Nandan
- In:
Services marketing quarterly
41
(
2020
)
4
,
pp. 322-343
Persistent link: https://www.econbiz.de/10012607277
Saved in:
10
Customer-perceived value in long-term buyer-supplier relationships : the general B2B insurance sector
Xuan Nhi Nguyen
;
Thaichon, Park
;
Phi Van Nguyen Thanh
- In:
Services marketing quarterly
40
(
2019
)
1
,
pp. 48-65
Persistent link: https://www.econbiz.de/10012179156
Saved in:
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