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~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology"
~isPartOf:"Journal of fashion marketing and management"
~isPartOf:"Marketing intelligence & planning"
~isPartOf:"Бизнес Информ"
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Search: subject_exact:"Consumer preferences"
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Consumer behaviour
1,258
Konsumentenverhalten
1,258
Brand image
226
Markenimage
226
Brand management
220
Markenführung
220
Beziehungsmarketing
153
Relationship marketing
153
Fashion
148
Mode
148
Brand
128
Markenartikel
128
USA
98
United States
97
Clothing
96
Bekleidung
94
Online retailing
91
Online-Handel
91
Personality psychology
88
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88
Social Web
81
Social web
81
Customer satisfaction
80
Emotion
80
Kundenzufriedenheit
80
Advertising effects
79
Werbewirkung
79
Luxury goods
76
Luxusgüter
76
Internet marketing
71
Bekleidungsindustrie
70
Clothing industry
70
Online-Marketing
70
China
67
Experiment
58
Decision
57
Entscheidung
57
Dienstleistungsqualität
54
E-commerce
54
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Phau, Ian
15
Khare, Arpita
9
Griskevicius, Vladas
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Wyer, Robert S.
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Arli, Denni
7
Cheah, Isaac
7
Lennon, Sharron J.
7
Liu, Matthew Tingchi
7
Thaichon, Park
7
Eisingerich, Andreas B
6
Fitzsimons, Gavan J.
6
Krishna, Aradhna
6
Park, C. Whan
6
Roy, Rajat
6
Schmitt, Bernd
6
Bruwer, Johan
5
Casidy, Riza
5
Gilovich, Thomas
5
Kumar, Amit
5
Saad, Gad
5
Sarkar, Abhigyan
5
Sarkar, Juhi Gahlot
5
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5
Sharma, Piyush
5
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5
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4
Alba, Joseph W.
4
Ariely, Dan
4
Barone, Michael J.
4
Chattaraman, Veena
4
Cheng, Julian Ming Sung
4
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4
Cho, Heetae
4
Choo, Ho Jung
4
Chu, Rongwei
4
Cole, Catherine A.
4
Costa, Marconi Freitas da
4
Das, Gopal
4
Dhar, Ravi
4
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Asia Pacific journal of marketing and logistics
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
Journal of fashion marketing and management
Marketing intelligence & planning
Бизнес Информ
Journal of retailing and consumer services
1,929
Journal of business research : JBR
1,898
International journal of consumer studies
756
International journal of hospitality management
723
Psychology & marketing
666
Journal of consumer research : JCR ; an interdisciplinary bimonthly
606
NBER working paper series
520
Working paper / National Bureau of Economic Research, Inc.
446
The journal of product & brand management
392
NBER Working Paper
389
European journal of marketing : EJM
349
The journal of brand management : an international journal
347
SpringerLink / Bücher
346
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
326
Journal of international consumer marketing
313
Journal of travel and tourism marketing
312
Journal of marketing management : MM
307
Journal of retailing
303
Journal of marketing communications
295
Marketing letters : a journal of research in marketing
293
International journal of retail & distribution management
292
Tourism management : research, policies, practice
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
291
Journal of consumer behaviour : an international research review
285
The journal of consumer marketing
284
Cogent business & management
283
Journal of marketing
279
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
The international review of retail, distribution and consumer research
273
Journal of the Academy of Marketing Science
266
International journal of contemporary hospitality management
261
Technological forecasting & social change : an international journal
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
243
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ECONIS (ZBW)
1,258
RePEc
4
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1
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1
Comparing the effects of consumers' perceptions of companies' corporate social responsibility initiatives in emerging and developed markets
Curras-Perez, Rafael
;
Alvarado-Herrera, Alejandro
; …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
11
,
pp. 2748-2764
Persistent link: https://www.econbiz.de/10014430283
Saved in:
2
Toward a better understanding of the attitude-behavior gap in organic food conative loyalty : a moderation and moderated mediation analysis
Anisimova, Tatiana
;
Weiss, Jan
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
6
,
pp. 1474-1493
Persistent link: https://www.econbiz.de/10014286063
Saved in:
3
Effect of consumption values on consumer behavior : a Meta-analysis
Mason, Michela Cesarina
;
Oduro, Stephen
;
Umar, Rana Muhammad
- In:
Marketing intelligence & planning
41
(
2023
)
7
,
pp. 923-944
Persistent link: https://www.econbiz.de/10014381225
Saved in:
4
The role of product scarcity on display incompleteness
Ladeira, Wagner Junior
;
Santini, Fernando de Oliveira
; …
- In:
Marketing intelligence & planning
41
(
2023
)
5
,
pp. 544-556
Persistent link: https://www.econbiz.de/10014313057
Saved in:
5
E-commerce in the internet-enabled foreign expansion of Polish fashion brands owned by SMEs
Witek-Hajduk, Marzanna Katarzyna
;
Grudecka, Anna Małgorzata
- In:
Journal of fashion marketing and management
26
(
2022
)
1
,
pp. 51-66
Persistent link: https://www.econbiz.de/10012797985
Saved in:
6
Customer segment transition through the customer loyalty program
Kimura, Makoto
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
3
,
pp. 611-626
Persistent link: https://www.econbiz.de/10013163362
Saved in:
7
Country-of-origin effects on consumer cognitive structures and preference for foreign brands among elites
Rodrigo, Padmali Gawri Kumari
;
Khan, Hina
;
Naser Valaei
- In:
Journal of fashion marketing and management
28
(
2024
)
1
,
pp. 1-27
Persistent link: https://www.econbiz.de/10014495499
Saved in:
8
Increasing digital dissemination and online apparel shopping behaviour of Generation Y
Agrawal, Durgesh Kumar
- In:
Journal of fashion marketing and management
28
(
2024
)
1
,
pp. 28-44
Persistent link: https://www.econbiz.de/10014495500
Saved in:
9
Effects of consumer animosity on boycotts : the role of cognitive-affective evaluations and xenocentrism
Xie, Jiali
;
Choo, Ho Jung
;
Lee, Ha Kyung
- In:
Journal of fashion marketing and management
28
(
2024
)
1
,
pp. 45-60
Persistent link: https://www.econbiz.de/10014495501
Saved in:
10
Exploring young consumer's adoption of secondhand luxury : insights from a qualitative study
Rathi, Rubal
;
Jain, Sheetal
;
Garg, Ruchi
- In:
Journal of fashion marketing and management
28
(
2024
)
1
,
pp. 117-138
Persistent link: https://www.econbiz.de/10014495506
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