//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Marketing intelligence & planning"
~isPartOf:"Marketing letters : a journal of research in marketing"
~isPartOf:"Бизнес Информ"
~subject:"Consumer behaviour"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer preferences"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Konsumentenverhalten
924
Brand management
195
Markenführung
195
Brand image
189
Markenimage
189
Beziehungsmarketing
146
Relationship marketing
146
Brand
107
Markenartikel
107
Advertising effects
90
Werbewirkung
90
Customer satisfaction
82
Kundenzufriedenheit
82
Online retailing
68
Online-Handel
68
Internet marketing
66
Online-Marketing
65
Social Web
62
Social web
62
China
60
Dienstleistungsqualität
54
Service quality
54
Emotion
52
Advertising
49
Viral marketing
48
Virales Marketing
48
Werbung
48
Einzelhandel
47
Retail trade
47
Marketing management
43
Marketingmanagement
43
E-commerce
39
Confidence
37
Designation of origin
37
Electronic Commerce
37
Herkunftsbezeichnung
37
Vertrauen
37
Personality psychology
35
Persönlichkeitspsychologie
35
more ...
less ...
Online availability
All
Undetermined
567
Free
20
Type of publication
All
Article
919
Book / Working Paper
5
Type of publication (narrower categories)
All
Article in journal
921
Aufsatz in Zeitschrift
921
Conference paper
8
Konferenzbeitrag
8
Collection of articles of several authors
6
Sammelwerk
6
Case study
1
Conference proceedings
1
Fallstudie
1
Konferenzschrift
1
Systematic review
1
Übersichtsarbeit
1
more ...
less ...
Language
All
English
924
Author
All
Phau, Ian
8
Arli, Denni
7
Liu, Matthew Tingchi
7
Thaichon, Park
7
Bruwer, Johan
6
Cheah, Isaac
6
Septianto, Felix
6
Casidy, Riza
5
Chu, Rongwei
5
Khare, Arpita
5
Sharma, Piyush
5
Tjiptono, Fandy
5
Ahn, Jiseon
4
Cheng, Julian Ming Sung
4
Chiu, Weisheng
4
Cho, Heetae
4
Hollebeek, Linda D.
4
Jebarajakirthy, Charles
4
Kim, Jungkeun
4
Ko, Eunju
4
Kumar, Prashant
4
Leckie, Civilai
4
Pornpitakpan, Chanthika
4
Roy, Rajat
4
Sarkar, Abhigyan
4
Sarkar, Juhi Gahlot
4
Shimul, Anwar Sadat
4
Sivakumaran, Bharadhwaj
4
Amenuvor, Fortune Edem
3
Anisimova, Tatiana
3
Bang, Nguyen
3
Barone, Michael J.
3
Batra, Rajeev
3
Blanchard, Simon J.
3
Boateng, Henry
3
Chan, Ricky Y. K.
3
Chen, Jiawen
3
Das, Gopal
3
Deb, Madhurima
3
Drolet, Aimee
3
more ...
less ...
Published in...
All
Asia Pacific journal of marketing and logistics
Marketing intelligence & planning
Marketing letters : a journal of research in marketing
Бизнес Информ
Journal of retailing and consumer services
1,929
Journal of business research : JBR
1,896
International journal of consumer studies
755
International journal of hospitality management
723
Psychology & marketing
652
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
500
Working paper / National Bureau of Economic Research, Inc.
431
The journal of product & brand management
392
NBER Working Paper
380
European journal of marketing : EJM
347
The journal of brand management : an international journal
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
326
Journal of international consumer marketing
312
Journal of travel and tourism marketing
312
Journal of marketing management : MM
307
Journal of retailing
303
Journal of marketing communications
295
International journal of retail & distribution management
292
Tourism management : research, policies, practice
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
The journal of consumer marketing
284
Cogent business & management
283
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
SpringerLink / Bücher
281
Journal of marketing
279
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
The international review of retail, distribution and consumer research
273
Journal of the Academy of Marketing Science
266
International journal of contemporary hospitality management
261
Technological forecasting & social change : an international journal
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
243
more ...
less ...
Source
All
ECONIS (ZBW)
924
Showing
1
-
10
of
924
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The power of nostalgia : age and preference for popular music
Davies, Callum
;
Page, Bill
;
Driesener, Carl
;
Anesbury, Zac
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
4
,
pp. 681-692
Persistent link: https://www.econbiz.de/10013454715
Saved in:
2
Customer satisfaction, loyalty behaviors, and firm financial performance : what 40 years of research tells us
Mittal, Vikas
;
Han, Kyuhong
;
Frennea, Carly
;
Blut, Markus
; …
- In:
Marketing letters : a journal of research in marketing
34
(
2023
)
2
,
pp. 171-187
Persistent link: https://www.econbiz.de/10014333908
Saved in:
3
Vulnerable consumers : marketing research needs to pay more attention to the brain health of consumers
Javor, Andrija
;
Koller, Monika
;
Lee, Nick
;
Breiter, Hans
- In:
Marketing letters : a journal of research in marketing
34
(
2023
)
2
,
pp. 337-342
Persistent link: https://www.econbiz.de/10014333978
Saved in:
4
Making brand activism successful : how advice-giving can boost support behavior and reap benefits for the brand
Thürridl, Carina
;
Thompson, Frauke Mattison
- In:
Marketing letters : a journal of research in marketing
34
(
2023
)
4
,
pp. 685-696
Persistent link: https://www.econbiz.de/10014458464
Saved in:
5
Comparing the effects of consumers' perceptions of companies' corporate social responsibility initiatives in emerging and developed markets
Curras-Perez, Rafael
;
Alvarado-Herrera, Alejandro
; …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
11
,
pp. 2748-2764
Persistent link: https://www.econbiz.de/10014430283
Saved in:
6
Toward a better understanding of the attitude-behavior gap in organic food conative loyalty : a moderation and moderated mediation analysis
Anisimova, Tatiana
;
Weiss, Jan
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
6
,
pp. 1474-1493
Persistent link: https://www.econbiz.de/10014286063
Saved in:
7
Effect of consumption values on consumer behavior : a Meta-analysis
Mason, Michela Cesarina
;
Oduro, Stephen
;
Umar, Rana Muhammad
- In:
Marketing intelligence & planning
41
(
2023
)
7
,
pp. 923-944
Persistent link: https://www.econbiz.de/10014381225
Saved in:
8
The role of product scarcity on display incompleteness
Ladeira, Wagner Junior
;
Santini, Fernando de Oliveira
; …
- In:
Marketing intelligence & planning
41
(
2023
)
5
,
pp. 544-556
Persistent link: https://www.econbiz.de/10014313057
Saved in:
9
Customer segment transition through the customer loyalty program
Kimura, Makoto
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
3
,
pp. 611-626
Persistent link: https://www.econbiz.de/10013163362
Saved in:
10
Revisiting the paradox of whether retail buyers behave more like consumers or industrial purchasers : the case of price discounts
Isojärvi, Jyrki
;
Aspara, Jaakko
;
Movarrei, Reza
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
3
,
pp. 499-521
Persistent link: https://www.econbiz.de/10013454587
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->