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Search: subject_exact:"Nationalkultur"
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National culture
33
Nationalkultur
33
Consumer behaviour
23
Konsumentenverhalten
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Cultural identity
10
Kulturelle Identität
10
China
9
International marketing
9
Internationales Marketing
9
Designation of origin
8
Herkunftsbezeichnung
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Consumer ethnocentrism
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animosity
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Awudu, Iddrisu
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Brunet-Thornton, Richard
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Bučiūnienė, Ilona
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Manrai, Ajay K.
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Raman, Prashant
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Biswas, Somdutta
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Friedeborn, Stefanie
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Guo, Chen
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Han, C. M.
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Keles, Serap
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Baltic journal of management
Journal of global marketing
Journal of business research : JBR
72
Cross cultural management : an international journal
43
Journal of international consumer marketing
39
International business review : the official journal of the European International Business Academy
35
Journal of business ethics : JOBE
29
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
29
International journal of cross cultural management : CCM
27
Journal of world business : JWB
26
International marketing review
23
SpringerLink / Bücher
23
Journal of international marketing
19
Management international review : mir ; journal of international business
18
Asia Pacific journal of marketing and logistics
17
Journal of retailing and consumer services
16
The international journal of human resource management
16
Tourism management : research, policies, practice
15
European journal of international management : EJIM
14
Journal of international management
14
Research in international business and finance
14
Springer eBook Collection
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Cogent business & management
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Technological forecasting & social change : an international journal
12
Discussion paper / Centre for Economic Policy Research
11
Discussion paper series / IZA
10
International journal of Chinese culture and management : IJCCM
10
International journal of hospitality management
10
Journal of international accounting research
10
The journal of consumer marketing
10
Applied economics
9
Chinese management studies : CMS
9
Cross cultural & strategic management
9
International journal of business and globalisation : IJBG
9
Journal of East European management studies : JEEMS
9
Journal of global information management : an official publication of the Information Resources Management Association
9
Journal of travel and tourism marketing
9
NBER working paper series
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Research
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World review of entrepreneurship, management and sustainable development
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ECONIS (ZBW)
33
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1
Is Consumer ethnocentrism scale, CETSCALE, applicable in Africa?
Kibret, Abiot Tsegaye
;
Shukla, Amit
- In:
Journal of global marketing
34
(
2021
)
5
,
pp. 353-371
Persistent link: https://www.econbiz.de/10012695199
Saved in:
2
Think global and buy global : the influence of global identity on indian consumers' behaviour toward Chinese smartphone brands
Raman, Prashant
;
Aashish, Kumar
- In:
Journal of global marketing
34
(
2021
)
2
,
pp. 90-109
Persistent link: https://www.econbiz.de/10012515204
Saved in:
3
Arab-Muslim Americans' personality riddle and consumer ethnocentrism
Al Ganideh, Saeb Farhan
;
Awudu, Iddrisu
- In:
Journal of global marketing
34
(
2021
)
2
,
pp. 110-130
Persistent link: https://www.econbiz.de/10012515206
Saved in:
4
Think global and buy global : the influence of global identity on Indian consumers' behaviour toward chinese smartphone brands
Raman, Prashant
;
Aashish, Kumar
- In:
Journal of global marketing
34
(
2021
)
2
,
pp. 90-109
Persistent link: https://www.econbiz.de/10012584504
Saved in:
5
Arab-Muslim Americans' personality riddle and consumer ethnocentrism
Al Ganideh, Saeb Farhan
;
Awudu, Iddrisu
- In:
Journal of global marketing
34
(
2021
)
2
,
pp. 110-130
Persistent link: https://www.econbiz.de/10012584505
Saved in:
6
Capitalizing on faith : a cross-cultural examination of consumer responses to the use of religious symbols in advertising
Kalliny, Morris
;
Ghanem, Salma
;
Shaner, Matthew
;
Boyle, …
- In:
Journal of global marketing
33
(
2020
)
3
,
pp. 158-176
Persistent link: https://www.econbiz.de/10012260089
Saved in:
7
Partners or foes? : cross-country consumer animosity, ethnocentrism, and nationalism in times of international crisis
De Nisco, Alessandro
;
Massi, Marta
;
Papadopoulos, Nicolas G.
- In:
Journal of global marketing
33
(
2020
)
3
,
pp. 207-222
Persistent link: https://www.econbiz.de/10012260094
Saved in:
8
Determinants and effects of cultural context : a review, conceptual model, and propositions
Manrai, Lalita A.
;
Manrai, Ajay K.
;
Lascu, Dana
; …
- In:
Journal of global marketing
32
(
2019
)
2
,
pp. 67-82
Persistent link: https://www.econbiz.de/10012201010
Saved in:
9
New research on cross-cultural and cross-national comparisons in advertising and consumer behavior
Manrai, Ajay K.
- In:
Journal of global marketing
31
(
2018
)
1
,
pp. 1-3
Persistent link: https://www.econbiz.de/10011963047
Saved in:
10
Cultural meaning, advertising, and national culture : a four-country study
Czarnecka, Barbara
;
Brennan, Ross
;
Keles, Serap
- In:
Journal of global marketing
31
(
2018
)
1
,
pp. 4-17
Persistent link: https://www.econbiz.de/10011963049
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