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~isPartOf:"The journal of services marketing"
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Search: subject_exact:"Experimental design"
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Experimental design
15
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10
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The journal of services marketing
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1
Need for distinction moderates customer responses to preferential treatment
Pontes, Vivian
;
Greer, Dominique A.
;
Pontes, Nicolas
; …
- In:
The journal of services marketing
37
(
2023
)
4
,
pp. 409-419
Persistent link: https://www.econbiz.de/10014276916
Saved in:
2
Mental conversion : a customer service strategy impacting shopping experiences
Meng, Yan
;
Gould, Stephen J.
;
Song, Lei
;
Chang, Hua
; …
- In:
The journal of services marketing
37
(
2023
)
4
,
pp. 464-477
Persistent link: https://www.econbiz.de/10014276921
Saved in:
3
Which loyalty program do customers prefer : a coalition program or a single-firm program?
Shirai, Miyuri
- In:
The journal of services marketing
37
(
2023
)
5
,
pp. 563-573
Persistent link: https://www.econbiz.de/10014276931
Saved in:
4
An investigation of influencer body enhancement and brand endorsement
Lefebvre, Sarah
;
Cowart, Kelly
- In:
The journal of services marketing
36
(
2022
)
1
,
pp. 59-72
Persistent link: https://www.econbiz.de/10012798383
Saved in:
5
Exploring the fit between mobile application service and application privacy
Hsieh, Jung-Kuei
;
Li, Hsiang-Tzu
- In:
The journal of services marketing
36
(
2022
)
2
,
pp. 264-282
Persistent link: https://www.econbiz.de/10013407482
Saved in:
6
Influence of social media posts on service performance
Esmark Jones, Carol L.
;
Waites, Stacie
;
Stevens, …
- In:
The journal of services marketing
36
(
2022
)
2
,
pp. 283-296
Persistent link: https://www.econbiz.de/10013407485
Saved in:
7
Accommodating ethnic minority consumers during service encounters : the fine line
Mady, Sarah
;
Ford, John B.
;
Mady, Tarek
- In:
The journal of services marketing
36
(
2022
)
5
,
pp. 674-690
Persistent link: https://www.econbiz.de/10013407588
Saved in:
8
Gift card types and willingness to spend more
Lim, SangGon
;
Ok, Chihyung
- In:
The journal of services marketing
36
(
2022
)
5
,
pp. 710-724
Persistent link: https://www.econbiz.de/10013407592
Saved in:
9
Improving service brand personality with augmented reality marketing
Plotkina, Daria
;
Dinsmore, John
;
Racat, Margot
- In:
The journal of services marketing
36
(
2022
)
6
,
pp. 781-799
Persistent link: https://www.econbiz.de/10013407600
Saved in:
10
How gun control policies influence consumers' service business evaluations
Cabano, Frank Gregory
;
Attari, Amin
;
Minton, Elizabeth A.
- In:
The journal of services marketing
36
(
2022
)
8
,
pp. 1031-1041
Persistent link: https://www.econbiz.de/10013410766
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