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~isPartOf:"Computers & operations research : and their applications to problems of world concern ; an international journal"
~isPartOf:"Journal of business-to-business marketing"
~isPartOf:"Journal of marketing"
~subject:"Electronic Commerce"
~subject:"Leistungsbündel"
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Search: subject:"B-to-B-Marketing"
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Electronic Commerce
Leistungsbündel
B-to-B-Marketing
159
Business-to-business marketing
159
Lieferantenmanagement
88
Supplier relationship management
88
industrial marketing
56
business marketing
54
Beziehungsmarketing
45
Relationship marketing
45
Marketing
26
Marketing management
26
Marketingmanagement
26
Salespeople
25
Verkaufspersonal
25
Selling
17
Verkauf
17
business-to-business marketing
16
USA
15
United States
15
Customer value
13
Innovation
13
Kundenwert
13
Confidence
12
Vertrauen
12
Bibliometrics
11
Bibliometrie
11
Business network
11
Unternehmensnetzwerk
11
Consumer behaviour
9
Customer satisfaction
9
E-commerce
9
Innovation management
9
Innovationsmanagement
9
Konsumentenverhalten
9
Kundenzufriedenheit
9
Marketing theory
9
Marketingtheorie
9
Industrie
8
Lieferkette
8
Manufacturing industries
8
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English
13
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Ordanini, Andrea
2
Banerjee, Probir
1
Bornemann, Torsten
1
Brann, Jeremy M.
1
Brozovic, Danilo
1
Chakravarty, Anindita
1
Colm, Laura
1
Gebauer, Heiko
1
Giusti, Giovanni
1
Grewal, Rajdeep
1
Holmlund, Maria
1
Karwan, Mark H.
1
Kowalkowski, Christian
1
Kumar, Alok
1
Lautenschlager, Christian
1
Li, Xiaoling
1
Li, Xinjian
1
López-López, David
1
Ma, Louis
1
Murray, Chase
1
Nordin, Fredrik
1
Nysveen, Herbjørn
1
Oliva, Rogelio
1
Raddats, Chris
1
Raj, Ritwik
1
Reinartz, Werner J.
1
Skard, Siv
1
Sun, Lei
1
Tzempelikos, Nektarios
1
Ulaga, Wolfgang
1
Wang, Rui
1
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Computers & operations research : and their applications to problems of world concern ; an international journal
Journal of business-to-business marketing
Journal of marketing
Industrial marketing management : the international journal for industrial and high-tech firms
80
The journal of business & industrial marketing
31
Journal of business research : JBR
16
SpringerLink / Bücher
9
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
5
Marketing von Solutions : innovative Ansätze und Best Practices
5
Europäische Hochschulschriften / 5
4
International journal of e-business research : an official publication of the Information Resources Management Association
4
Journal of the Academy of Marketing Science
4
Dissertation.de
3
Electronic markets : the international journal on networked business
3
Industrie-Management : Zeitschrift für industrielle Geschäftsprozesse
3
International journal of networking and virtual organisations : IJNVO
3
Journal of customer behaviour
3
Journal of global information management : an official publication of the Information Resources Management Association
3
Management information systems : mis quarterly
3
Marketing intelligence & planning
3
Research
3
Springer eBook Collection / Business and Economics
3
The journal of services marketing
3
Arbeitsberichte des Instituts für Informatik, Friedrich-Alexander-Universität Erlangen Nürnberg
2
Ausgewählte Studien des ECC Handel
2
Banking & finance aktuell
2
Beiträge zur empirischen Marketing- und Vertriebsforschung
2
Dresdner Beiträge zur Wirtschaftsinformatik
2
Forum Marketing
2
Gabler Edition Wissenschaft
2
Gabler Edition Wissenschaft / Business-to-Business-Marketing
2
Gabler Edition Wissenschaft / Markt- und Unternehmensentwicklung
2
Gabler Research
2
Harvard business review : HBR
2
Harvard-Business-Manager : das Wissen der Besten
2
Innovationen für das Industriegütermarketing : Festschrift für Professor Dr. Dr. h. c. Klaus Backhaus zum 60. Geburtstag
2
Innovatives Industriegütermarketing
2
Interaktive Wertschöpfung durch Dienstleistungen : strategische Ausrichtung von Kundeninteraktionen, Geschäftsmodellen und sozialen Netzwerken
2
International journal of business environment : IJBE
2
International journal of electronic business
2
International journal of operations and quantitative management : IJOQM
2
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ECONIS (ZBW)
13
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1
A numerical optimization approach for pricing components in customer defined bundles in a B2B market
Raj, Ritwik
;
Karwan, Mark H.
;
Murray, Chase
;
Sun, Lei
- In:
Computers & operations research : and their …
155
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014339014
Saved in:
2
Dynamic governance matching in solution development
Colm, Laura
;
Ordanini, Andrea
;
Bornemann, Torsten
- In:
Journal of marketing
84
(
2020
)
1
,
pp. 105-124
Persistent link: https://www.econbiz.de/10012176453
Saved in:
3
Comparing digital strategies and social media usage in B2B and B2C industries in Spain
López-López, David
;
Giusti, Giovanni
- In:
Journal of business-to-business marketing
27
(
2020
)
2
,
pp. 175-186
Persistent link: https://www.econbiz.de/10012259328
Saved in:
4
An investigation on incentive strategies in community building in business-to-business electronic markets
Li, Xiaoling
;
Li, Xinjian
;
Wang, Rui
- In:
Journal of business-to-business marketing
25
(
2018
)
4
,
pp. 261-272
Persistent link: https://www.econbiz.de/10011956310
Saved in:
5
Trusting beliefs and loyalty in B-to-B self-services
Skard, Siv
;
Nysveen, Herbjørn
- In:
Journal of business-to-business marketing
23
(
2016
)
4
,
pp. 257-276
Persistent link: https://www.econbiz.de/10011637113
Saved in:
6
Innovation in key account management : identification of research trends and knowledge gaps
Lautenschlager, Christian
;
Tzempelikos, Nektarios
- In:
Journal of business-to-business marketing
28
(
2021
)
2
,
pp. 149-167
Persistent link: https://www.econbiz.de/10012623619
Saved in:
7
Customer orientation structure for Internet-based business-to-business platform firms
Chakravarty, Anindita
;
Kumar, Alok
;
Grewal, Rajdeep
- In:
Journal of marketing
78
(
2014
)
5
,
pp. 1-23
Persistent link: https://www.econbiz.de/10010419910
Saved in:
8
The process of trust formation in e-business : insights from case studies of two small firms
Banerjee, Probir
;
Ma, Louis
- In:
Journal of business-to-business marketing
21
(
2014
)
3
,
pp. 171-186
Persistent link: https://www.econbiz.de/10010465721
Saved in:
9
A reconceptualization of manufacturers' service strategies
Raddats, Chris
;
Kowalkowski, Christian
- In:
Journal of business-to-business marketing
21
(
2014
)
1
,
pp. 19-34
Persistent link: https://www.econbiz.de/10010343529
Saved in:
10
Disintermediation in business-to-business service channels : mechanisms and challenges
Nordin, Fredrik
;
Brozovic, Danilo
;
Holmlund, Maria
- In:
Journal of business-to-business marketing
20
(
2013
)
4
,
pp. 179-192
Persistent link: https://www.econbiz.de/10010228322
Saved in:
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