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~isPartOf:"Creating and managing superior customer value"
~isPartOf:"Service business"
~source:"econis"
~subject:"Business-to-business marketing"
~subject:"Consumer behaviour"
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Business-to-business marketing
Consumer behaviour
Customer value
24
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24
Beziehungsmarketing
11
Relationship marketing
11
Betriebliche Wertschöpfung
6
Value creation
6
Customer integration
5
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4
Dienstleistungsqualität
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Konsumentenverhalten
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Yeh, Tsu-Ming
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Creating and managing superior customer value
Service business
Industrial marketing management : the international journal for industrial and high-tech firms
46
Journal of business research : JBR
37
Journal of retailing and consumer services
37
International journal of hospitality management
15
The journal of business & industrial marketing
14
Journal of marketing
11
The journal of product & brand management
10
Cogent business & management
7
Journal of business-to-business marketing
7
Journal of customer behaviour
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Marketing theory
7
Journal of service management
6
Journal of the Academy of Marketing Science
6
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
The service industries journal
6
Asia Pacific journal of marketing and logistics
5
Business horizons
5
European journal of marketing : EJM
5
Innovation in pricing : contemporary theories and best practices
5
Journal of hospitality and tourism insights
5
Journal of marketing analytics : JMA
5
Journal of marketing research : JMR
5
Journal of service research : JSR
5
Journal of travel and tourism marketing
5
Marketing intelligence & planning
5
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
5
Technological forecasting & social change : an international journal
5
The TQM journal : the international review of organizational improvement
5
The journal of brand management : an international journal
5
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
5
Tourism management : research, policies, practice
5
Gabler Edition Wissenschaft
4
Handbook of research on customer equity in marketing
4
International journal of consumer studies
4
International journal of contemporary hospitality management
4
International journal of electronic commerce : IJEC
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of business economics and management
4
Journal of marketing management : MM
4
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ECONIS (ZBW)
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1
Creating a commercially compelling smart service encounter
Huang, Tseng-Lung
- In:
Service business
12
(
2018
)
2
,
pp. 357-377
Persistent link: https://www.econbiz.de/10011915069
Saved in:
2
The effects of perceived value on loyalty : the moderating effect of market orientation adoption
Polo Peña, Ana Isabel
;
Frías Jamilena, Dolores María
; …
- In:
Service business
11
(
2017
)
1
,
pp. 93-116
Persistent link: https://www.econbiz.de/10011722452
Saved in:
3
The effect of consumer values on the brand position of green restaurants by means-end chain and laddering interviews
Jeng, Mei-Yuan
;
Yeh, Tsu-Ming
- In:
Service business
10
(
2016
)
1
,
pp. 223-238
Persistent link: https://www.econbiz.de/10011722235
Saved in:
4
The moderating effect of culture on overall perceived value in the online purchasing process
Sabiote, Carmen M.
;
Frías, Dolores M.
;
Castañeda, J. …
- In:
Service business
7
(
2013
)
1
,
pp. 83-102
Persistent link: https://www.econbiz.de/10009728540
Saved in:
5
Total cost of ownership and customer value in business markets
Herrera Piscopo, Gabriela
;
Johnston, Wesley J.
; …
- In:
Creating and managing superior customer value
,
(pp. 205-220)
.
2009
Persistent link: https://www.econbiz.de/10003826407
Saved in:
6
Competence-based value framing for business-to-business customers
Golfetto, Francesca
;
Zerbini, Fabrizio
;
Gibbert, Michael
- In:
Creating and managing superior customer value
,
(pp. 343-377)
.
2009
Persistent link: https://www.econbiz.de/10003826497
Saved in:
7
Value delivery and value-based pricing in industrial markets
Hinterhuber, Andreas
- In:
Creating and managing superior customer value
,
(pp. 381-448)
.
2009
Persistent link: https://www.econbiz.de/10003826502
Saved in:
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