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~isPartOf:"Direct marketing : an international journal"
~isPartOf:"The journal of business & industrial marketing"
~subject:"Direktmarketing"
~subject:"Distribution channel"
~subject:"Selling"
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Direct marketing
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Direct marketing : an international journal
The journal of business & industrial marketing
SpringerLink / Bücher
43
Health marketing quarterly
34
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
21
Dialogmarketing im Dialog : Festschrift zum 10-jährigen Bestehen des Siegfried Vögele Instituts
20
International journal of pharmaceutical and healthcare marketing : IJPHM
18
Direct marketing in action : cutting-edge strategies for finding and keeping the best customers
14
Journal of business research : JBR
14
Leitfaden Online-Marketing ; [Bd. 1]
14
Direct store delivery : concepts, applications and instruments
13
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
13
Springer eBook Collection / Business and Economics
11
ERIM report series research in management
10
Journal of marketing research : JMR
10
Reinventing interactive and direct marketing : leading experts show how to maximize digital ROI with iDirect and iBranding imperatives
10
Europäische Hochschulschriften / 5
9
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
Research
9
European journal of operational research : EJOR
8
International direct marketing : principles, best practices, marketing facts
8
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
8
NBER working paper series
8
Springer eBook Collection
8
Journal of advertising research
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
Schriften zu Dialogmarketing 'revisited'
7
Arbeitsbericht ... des Competence Center E-Business Basel
6
Arbeitsberichte der Hochschule für Wirtschaft FHNW
6
Dialogmarketing Perspektiven 2014/2015 : Tagungsband 9. Wissenschaftlicher Interdisziplinärer Kongress für Dialogmarketing
6
Die Bank
6
Innovationen im Kundendialog : reales Kundenverhalten und reales Marketing
6
Journal of marketing
6
Journal of marketing communications
6
Journal of retailing and consumer services
6
Journal of targeting, measurement and analysis for marketing
6
Kundenmanagement & Electronic Commerce
6
Management science : journal of the Institute for Operations Research and the Management Sciences
6
NBER Working Paper
6
Agrarwirtschaft : Zeitschrift für Betriebswirtschaft, Marktforschung und Agrarpolitik
5
Dialogmarketing Perspektiven 2012/2013 : Tagungsband ; 7. Wissenschaftlicher Interdisziplinärer Kongress für Dialogmarketing
5
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ECONIS (ZBW)
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1
Selling to enabled purchasers : the effect of perceived supply risk and profit impact on the buyer-seller interaction
Paesbrugghe, Bert
;
Vuori, Johanna
;
Kock, Heidi
- In:
The journal of business & industrial marketing
37
(
2022
)
5
,
pp. 1012-1024
Persistent link: https://www.econbiz.de/10013399847
Saved in:
2
Developing BTB relationships through direct marketing : customers' perceptions
Reis, Raquel
;
Oates, Caroline
;
McGuinness, Martina
; …
- In:
Direct marketing : an international journal
3
(
2009
)
3
,
pp. 203-221
Persistent link: https://www.econbiz.de/10003936525
Saved in:
3
Consumer perceptions of mobile phone marketing : a direct marketing innovation
Roach, Gemma
- In:
Direct marketing : an international journal
3
(
2009
)
2
,
pp. 124-138
Persistent link: https://www.econbiz.de/10003937002
Saved in:
4
Direct and multi-channel marketing research
2009
Persistent link: https://www.econbiz.de/10003937395
Saved in:
5
Selecting and employing the right media in direct marketing channels
Keillor, Bruce D.
- In:
Direct marketing : an international journal
2
(
2008
)
1
,
pp. 48-57
Persistent link: https://www.econbiz.de/10003934128
Saved in:
6
Adding direct or independent channels to multiple channel mix
Kabadayi, Sertan
- In:
Direct marketing : an international journal
2
(
2008
)
2
,
pp. 66-80
Persistent link: https://www.econbiz.de/10003934147
Saved in:
7
Direct marketing and relationships : an opinion piece
Harridge-March, Sally
- In:
Direct marketing : an international journal
2
(
2008
)
4
,
pp. 192-198
Persistent link: https://www.econbiz.de/10003934518
Saved in:
8
Principles for successful aCRM in organizations
Ranjan, Jayanthi
;
Bhatnagar, Vishal
- In:
Direct marketing : an international journal
2
(
2008
)
4
,
pp. 239-247
Persistent link: https://www.econbiz.de/10003934531
Saved in:
9
Reaching the international consumer : an assessment of the international direct marketing environment
Wilkinson, Timothy J.
;
McAlister, Anna R.
;
Widmier, Scott
- In:
Direct marketing : an international journal
1
(
2007
)
1
,
pp. 17-37
Persistent link: https://www.econbiz.de/10003936866
Saved in:
10
Ethics and regulation in direct marketing
Brubaker, Steven
- In:
Direct marketing : an international journal
1
(
2007
)
1
,
pp. 55-58
Persistent link: https://www.econbiz.de/10003936872
Saved in:
1
2
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