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~isPartOf:"Driving green consumerism through strategic sustainability marketing"
~isPartOf:"International journal of hospitality management"
~isPartOf:"Journal of business ethics : JOBE"
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25
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Driving green consumerism through strategic sustainability marketing
International journal of hospitality management
Journal of business ethics : JOBE
Journal of business research : JBR
24
Business strategy and the environment
22
Journal of advertising : official publication of the American Academy of Advertising
16
Journal of marketing communications
14
Journal of retailing and consumer services
14
Marketing intelligence & planning
14
Cogent business & management
12
International journal of contemporary hospitality management
12
International journal of consumer studies
10
Journal of strategic marketing
9
Amfiteatru economic : an economic and business research periodical
8
Journal of international consumer marketing
8
International journal of advertising : the review of marketing communications
7
International journal of green economics : IJGE
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Journal of promotion management : JPM
7
Journal of travel and tourism marketing
7
Asia Pacific journal of marketing and logistics
6
Asia-Pacific journal of business administration
6
Green consumerism : perspectives, sustainability, and behavior
6
Green marketing and environmental responsibility in modern corporations
6
Industrial marketing management : the international journal for industrial and high-tech firms
6
International journal of green economics
6
Journal of Islamic marketing
6
Journal of global marketing
6
Journal of marketing management : MM
6
The journal of business & industrial marketing
6
Corporate social responsibility and environmental management
5
European research studies
5
Global business review
5
Green advertising and the reluctant consumer
5
International journal of production economics
5
Journal of hospitality marketing & management
5
Journal of the Academy of Marketing Science
5
Psychology & marketing
5
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
4
International journal of advertising : the quarterly review of marketing communications
4
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ECONIS (ZBW)
25
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1
Perceived green psychological benefits and customer pro-environment behavior in the value-belief-norm theory : the moderating role of perceived green CSR
Majeed, Salman
;
Kim, Woo Gon
;
Kim, Taeuk
- In:
International journal of hospitality management
113
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014325588
Saved in:
2
Are co-created green initiatives more appealing than firm-created green initiatives? : investigating the effects of co-created green appeals on restaurant promotion
Zhang, Xingyi
;
Jeong, EunHa
- In:
International journal of hospitality management
108
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013482219
Saved in:
3
The effects of restaurant green demarketing on green skepticism and dining intentions : Investigating the roles of benefit associations and green reputation
Zhang, Xingyi
;
Shao, Xiaolong
;
Jeong, EunHa
;
Jang, Soocheong
- In:
International journal of hospitality management
97
(
2021
),
pp. 1-16
Persistent link: https://www.econbiz.de/10012820031
Saved in:
4
Disentangling green service innovative behavior among hospitality employees : the role of customer green involvement
Luu Trong Tuan
- In:
International journal of hospitality management
99
(
2021
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013328064
Saved in:
5
Evidence of green signaling in green hotels
Rahman, Imran
;
Chen, Han
;
Reynolds, Dennis
- In:
International journal of hospitality management
85
(
2020
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012241341
Saved in:
6
Millennials' willingness to pay for green restaurants
Nicolau, Juan Luis
;
Guix, Mireia
;
Hernandez-Maskivker, Gilda
- In:
International journal of hospitality management
90
(
2020
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012300108
Saved in:
7
Self/other oriented green experiential values : measurement and impact on hotel-consumer relationship
Gupta, Ansh
;
Dash, Satyabhushan
;
Mishra, Abhishek
- In:
International journal of hospitality management
83
(
2019
),
pp. 159-168
Persistent link: https://www.econbiz.de/10012122055
Saved in:
8
Why should hotels go green? : insights from guests experience in green hotels
Merli, Roberto
;
Preziosi, Michele
;
Acampora, Alessia
; …
- In:
International journal of hospitality management
81
(
2019
),
pp. 169-179
Persistent link: https://www.econbiz.de/10012128332
Saved in:
9
Driving green marketing in a developing country : reducing the attitude-behaviour gap
Pandey, Shweta
;
Chawla, Deepak
- In:
Driving green consumerism through strategic …
,
(pp. 99-121)
.
2018
Persistent link: https://www.econbiz.de/10011764183
Saved in:
10
Green marketing strategies and marketing performance : the case of Turkey
Kılıç, Serkan
;
Özdemir, Erkan
- In:
Driving green consumerism through strategic …
,
(pp. 135-154)
.
2018
Persistent link: https://www.econbiz.de/10011764188
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