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~isPartOf:"European economic review : EER"
~isPartOf:"Journal of business research : JBR"
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Search: subject_exact:"Authenticity"
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Credibility
52
Glaubwürdigkeit
52
Consumer behaviour
25
Konsumentenverhalten
25
Authenticity
21
Brand management
18
Markenführung
18
Brand image
10
Markenimage
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Theorie
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Theory
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9
Werbewirkung
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Confidence
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Exchange rate policy
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Führungsstil
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Leadership style
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Vertrauen
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Wechselkurspolitik
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Anti-inflation policy
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Brand authenticity
3
Brand credibility
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Audrezet, Alice
2
Cunha, Miguel Pina e
2
Dwivedi, Yogesh Kumar
2
Melewar, T. C.
2
Moulard, Julie Guidry
2
Rego, Arménio
2
Sousa, Filipa
2
Velasco, Andrés
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Alhouti, Sarah
1
Ameen, Nisreen
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Bian, Xuemei
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European economic review : EER
Journal of business research : JBR
NBER working paper series
87
Working paper / National Bureau of Economic Research, Inc.
81
NBER Working Paper
79
Discussion paper / Centre for Economic Policy Research
61
IMF working papers
52
Journal of business ethics : JOBE
45
IMF working paper
44
Tourism management : research, policies, practice
38
Journal of monetary economics
27
Journal of money, credit and banking : JMCB
27
The leadership quarterly : LQ ; an international journal of political, social and behavioral science
27
International journal of hospitality management
25
Journal of retailing and consumer services
25
Leadership
25
Authentic leadership : clashes, convergences, and coalescences
23
Economics letters
22
Insurance / Mathematics & economics
22
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
22
Leadership & organization development journal
22
Europäische Hochschulschriften / 5
21
Open economies review
21
Journal of economic dynamics & control
19
The economic journal : the journal of the Royal Economic Society
19
Economic modelling
18
CESifo working papers
17
Journal of travel and tourism marketing
17
Working paper
17
Applied economics
16
Journal of international economics
16
Journal of promotion management : innovations in planning and applied research
16
Psychology & marketing
16
Journal of macroeconomics
15
Revue économique : revue bimestrielle
15
The journal of brand management : an international journal
15
Working paper series / European Central Bank
15
Discussion paper
14
Discussion paper / Tinbergen Institute
14
European journal of political economy
14
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ECONIS (ZBW)
61
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21
Woke brand activism authenticity or the lack of it
Mirzaei, Abas
;
Wilkie, Dean C.
;
Siuki, Helen
- In:
Journal of business research : JBR
139
(
2022
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013194131
Saved in:
22
Interactive voice assistants : does brand credibility assuage privacy risks?
Jain, Shilpi
;
Basu, Sriparna
;
Dwivedi, Yogesh Kumar
; …
- In:
Journal of business research : JBR
139
(
2022
),
pp. 701-717
Persistent link: https://www.econbiz.de/10013194271
Saved in:
23
How and when top manager authentic leadership influences team voice : a moderated mediation model
Zheng, Xiaoming
;
Liu, Xin
;
Liao, Hui
;
Qin, Xin
;
Ni, Dan
- In:
Journal of business research : JBR
145
(
2022
),
pp. 144-155
Persistent link: https://www.econbiz.de/10013197889
Saved in:
24
Forty-five years of celebrity credibility and endorsement literature : review and learnings
Halder, Deepa
;
Pradhan, Debasis
;
Chaudhuri, Himadri Roy
- In:
Journal of business research : JBR
125
(
2021
),
pp. 397-415
Persistent link: https://www.econbiz.de/10012494108
Saved in:
25
Nanoinfluencer marketing : how message features affect credibility and behavioral intentions
Balaji, M. S.
;
Jiang, Yangyang
;
Jha, Subhash
- In:
Journal of business research : JBR
136
(
2021
),
pp. 293-304
Persistent link: https://www.econbiz.de/10012663205
Saved in:
26
Examining the effects of celebrity trust on advertising credibility, brand credibility and corporate credibility
Hussain, Shahzeb
;
Melewar, T. C.
;
Priporas, …
- In:
Journal of business research : JBR
109
(
2020
),
pp. 472-488
Persistent link: https://www.econbiz.de/10012238107
Saved in:
27
Authenticity under threat : when social media influencers need to go beyond self-presentation
Audrezet, Alice
;
Kerviler, Gwarlann de
;
Moulard, Julie …
- In:
Journal of business research : JBR
117
(
2020
),
pp. 557-569
Persistent link: https://www.econbiz.de/10012287973
Saved in:
28
When and how frontline service employee authenticity influences purchase intentions
Matthews, Lynn
;
Eilert, Meike
;
Carlson, Les
;
Gentry, Jim
- In:
Journal of business research : JBR
114
(
2020
),
pp. 111-123
Persistent link: https://www.econbiz.de/10012257471
Saved in:
29
Native advertising credibility perceptions and ethical attitudes : an exploratory study among adolescents in the United States, Turkey and Israel
Zimand-Sheiner, Dorit
;
Ryan, Tanya
;
Kip, Sema Misci
; …
- In:
Journal of business research : JBR
116
(
2020
),
pp. 608-619
Persistent link: https://www.econbiz.de/10012257662
Saved in:
30
Territorial brand management : beer, authenticity, and sense of place
Melewar, T. C.
;
Skinner, Heather
- In:
Journal of business research : JBR
116
(
2020
),
pp. 680-689
Persistent link: https://www.econbiz.de/10012257669
Saved in:
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