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~isPartOf:"European journal of marketing : EJM"
~isPartOf:"Harvard business review : HBR"
~isPartOf:"International journal of electronic customer relationship management : IJECRM"
~isPartOf:"The journal of business & industrial marketing"
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Search: subject:"Customer loyalty"
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Beziehungsmarketing
15
Consumer behaviour
15
Konsumentenverhalten
15
Relationship marketing
15
Customer satisfaction
13
Kundenzufriedenheit
13
Customer retention
11
Kundenbindung
11
Customer loyalty
8
customer loyalty
6
E-commerce
5
Electronic Commerce
5
B-to-B-Marketing
4
Business-to-business marketing
4
Dienstleistungsqualität
3
Lieferantenmanagement
3
Service quality
3
Structural equation model
3
Strukturgleichungsmodell
3
Supplier relationship management
3
customer relationship management
3
customer satisfaction
3
CRM
2
Ethiopia
2
Hospital
2
Krankenhaus
2
Kundenbindungsprogramm
2
Loyalty program
2
Marketing management
2
Marketingmanagement
2
Online retailing
2
Online-Handel
2
Product management
2
Produktmanagement
2
Spain
2
Spanien
2
Äthiopien
2
Advertising
1
Advertising agencies
1
Advertising industry
1
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Almquist, Eric
2
Ahmed, Waqar
1
Al-nassar, Bilal Ali Yaseen
1
Alet Vilaginés, Josep
1
Alonso-Garcia, Javier
1
Amoah-Mensah, Aborampah
1
Armira, Andrianna
1
Armira, Eleni
1
Arsalan Najmi
1
Askariazad, Mohammad Hossein
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1
Berry, Leonard L.
1
Bijmolt, Tammo H. A.
1
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1
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1
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1
Choi, Beom Joon
1
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1
Cleghorn, Jamie
1
Courtney, Paula
1
Cuesta-Valiño, Pedro
1
Davis, Scott W.
1
Drosos, Dimitris
1
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1
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1
Huda, S. S. M. Sadrul
1
Ji, Chen
1
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1
Kasabov, Edwaed
1
Khodabandehlou, Samira
1
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1
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1
Ma, Jianmei
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1
Martin, Roger L.
1
Melnyk, Valentyna
1
NikNafs, Ali Akbar
1
Núñez-Barriopedro, Estela
1
Olsen, Svein O.
1
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European journal of marketing : EJM
Harvard business review : HBR
International journal of electronic customer relationship management : IJECRM
The journal of business & industrial marketing
Journal of retailing and consumer services
51
Journal of business research : JBR
27
SpringerLink / Bücher
20
The service industries journal
18
Cogent business & management
16
Journal of hospitality marketing & management
16
Springer eBook Collection
14
Cogent Business & Management
13
International journal of contemporary hospitality management
13
International journal of hospitality management
12
Psychology & marketing
12
Research
12
The international journal of bank marketing : IJBM
12
Journal of the Academy of Marketing Science
11
Asia Pacific journal of marketing and logistics
10
Journal of marketing theory and practice
10
Munich Business School - Publications
10
Services marketing quarterly
10
The TQM journal : the international review of organizational improvement
10
Munich Business School Working Paper
9
The journal of services marketing
9
Journal of strategic marketing
8
Service business
8
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
8
Australasian marketing journal
7
How to succeed in the digital age : strategies from 17 top managers
7
Industrial marketing management : the international journal for industrial and high-tech firms
7
International journal of quality & reliability management
7
Journal of Asian finance, economics and business : JAFEB
7
Journal of consumer behaviour : an international research review
7
Marketing intelligence & planning
7
Harvard-Business-Manager : das Wissen der Besten
6
International journal of quality and service sciences
6
Inventi impact: retailing & consumer services
6
Journal of Islamic marketing
6
Journal of open innovation : technology, market, and complexity
6
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
6
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ECONIS (ZBW)
26
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1
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26
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date (oldest first)
1
Share of purchases in B2B : relative customer satisfaction indicators and customer characteristics as main influencers
Alet Vilaginés, Josep
- In:
The journal of business & industrial marketing
38
(
2023
)
5
,
pp. 1029-1040
Persistent link: https://www.econbiz.de/10014276725
Saved in:
2
Digitalization in B2B marketing : omnichannel management from a PLS-SEM approach
Alonso-Garcia, Javier
;
Pablo-Marti, Federico
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
2
,
pp. 317-336
Persistent link: https://www.econbiz.de/10013539265
Saved in:
3
Influence of eCRM on customer satisfaction and
customer
loyalty
: a study on Bangladesh's fast food industry
Huda, S. S. M. Sadrul
;
Saha, Sunny
;
Kabir, Mohammad Humayun
- In:
International journal of electronic customer …
13
(
2021
)
1
,
pp. 30-44
Persistent link: https://www.econbiz.de/10012598022
Saved in:
4
Why
customer
loyalty
programs can backfire
Robertson, Thomas S.
;
Courtney, Paula
- In:
Harvard business review : HBR
99
(
2021
)
3
,
pp. 21-24
Persistent link: https://www.econbiz.de/10012627112
Saved in:
5
"If you violate emotional trust, you might lose ther customer forever"
Whiteside, Janey
(
interviewee
)
- In:
Harvard business review : HBR
99
(
2021
)
3
,
pp. 24-25
Persistent link: https://www.econbiz.de/10012627113
Saved in:
6
Are you undervaluing your customers? : it's time to start measuring and managing their worth
Markey, Rob
- In:
Harvard business review : HBR
98
(
2020
)
1
,
pp. 42-55
Persistent link: https://www.econbiz.de/10012163231
Saved in:
7
Investigating factors in implementation of electronic customer relationship management and its consequences in private hospitals in Isfahan city
Seify, Mohsen
;
Tabaeeian, Reihaneh Alsadat
; …
- In:
International journal of electronic customer …
12
(
2020
)
3
,
pp. 225-245
Persistent link: https://www.econbiz.de/10012509228
Saved in:
8
The B2B elements of value : how to measure : and deliver : what business customers want
Almquist, Eric
;
Cleghorn, Jamie
;
Sherer, Lori
- In:
Harvard business review : HBR
96
(
2018
)
2
,
pp. 72-81
Persistent link: https://www.econbiz.de/10011879544
Saved in:
9
Assessing channel quality to measure customers' outcome in online purchasing
Arsalan Najmi
;
Ahmed, Waqar
- In:
International journal of electronic customer …
11
(
2017/2018
)
2
,
pp. 179-201
Persistent link: https://www.econbiz.de/10011966928
Saved in:
10
Customer relationship management practices affecting
customer
loyalty
supporting small airline carriers in Ghana
Quaye, Daniel Marboye
;
Owusu-Mensah, Isaac
; …
- In:
International journal of electronic customer …
11
(
2017/2018
)
4
,
pp. 411-435
Persistent link: https://www.econbiz.de/10011989804
Saved in:
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