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~isPartOf:"European retail research"
~type_genre:"Aufsatz in Zeitschrift"
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Customer analysis
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Deutschland
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Kundenanalyse
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Datenschutz
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EU countries
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EU-Staaten
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Electrical goods trade
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RFID
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Aufsatz in Zeitschrift
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Silberer, Günter
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Friedemann, Stefan
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Steinmann, Sascha
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European retail research
The service industries journal
7
The international review of retail, distribution and consumer research
6
Jahrbuch der Absatz- und Verbrauchsforschung
5
Journal of business research : JBR
5
Die Bank
4
Journal of retailing and consumer services
4
Journal of targeting, measurement and analysis for marketing
4
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
4
Harvard-Business-Manager : das Wissen der Besten
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of electronic customer relationship management : IJECRM
3
International journal of market research : JMRS ; the journal of the Market Research Society
3
Journal of business economics : JBE
3
Journal of retailing
3
Journal of the Academy of Marketing Science
3
Marketing letters : a journal of research in marketing
3
Asia Pacific journal of marketing and logistics
2
Auditing : a journal of practice & theory
2
Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
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Das Wirtschaftsstudium : wisu ; Zeitschrift für Ausbildung, Prüfung, Berufseinstieg und Fortbildung
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European journal of marketing : EJM
2
European journal of operational research : EJOR
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HMD : Praxis der Wirtschaftsinformatik
2
International journal of knowledge management : IJKM ; an official publication of the Information Resources Management Association
2
International journal of production economics
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International journal of technology marketing : IJTMkt
2
Jahrbuch ... schweizerische Tourismuswirtschaft
2
Jahrbuch Marketing ... : Trendthemen und Tendenzen
2
Journal für Betriebswirtschaft : management review quarterly
2
Journal of consumer behaviour : an international research review
2
Journal of economics & management strategy : JEMS
2
Journal of financial services marketing : JFSM
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of marketing management : MM
2
Journal of marketing theory and practice
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
MIT sloan management review
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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RFID-based tracking of shopping behaviour at the point of sale : possibilities and limitations
Silberer, Günter
;
Friedemann, Stefan
- In:
European retail research
25
(
2011
)
1
,
pp. 27-45
Persistent link: https://www.econbiz.de/10009154103
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2
Clustering customer contact sequences : results of a customer survey in retailing
Steinmann, Sascha
;
Silberer, Günter
- In:
European retail research
24
(
2010
)
1
,
pp. 97-120
Persistent link: https://www.econbiz.de/10008759805
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