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~isPartOf:"Fundraising im Non-Profit-Sektor : Marktbearbeitung von Ansprache bis Zuwendung"
~isPartOf:"Journal of nonprofit & public sector marketing"
~subject:"Nonprofit marketing"
~subject:"Online-Marketing"
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Nonprofit marketing
Online-Marketing
Fundraising
83
Nonprofit organization
43
Nonprofit-Organisation
43
Charity
21
Wohltätigkeit
21
Consumer behaviour
18
Konsumentenverhalten
18
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fundraising
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Fundraising im Non-Profit-Sektor : Marktbearbeitung von Ansprache bis Zuwendung
Journal of nonprofit & public sector marketing
International review on public and non-profit marketing
18
International journal of nonprofit and voluntary sector marketing
13
Journal of philanthropy and marketing
12
International journal of nonprofit & voluntary sector marketing
11
Discussion paper
8
Nonprofit and voluntary sector quarterly : journal of the Association for Research on Nonprofit Organizations and Voluntary Action
7
Nonprofit management & leadership
7
Journal of business research : JBR
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Nonprofit and voluntary sector quarterly
4
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
Journal of marketing
3
Journal of marketing communications
3
Journal of marketing research : JMR
3
Psychology & marketing
3
CESifo working papers
2
Cases on strategic social media utilization in the nonprofit sector
2
EBL-Schweitzer
2
Edition Fundraising
2
Handbuch Spendenwesen : bessere Organisation, Transparenz, Kontrolle, Wirtschaftlichkeit und Wirksamkeit von Spendenwerken
2
International journal of advertising : the review of marketing communications
2
Journal of Islamic marketing
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of promotion management : innovations in planning and applied research
2
Journal of public economics
2
MIS quarterly
2
Management : journal of contemporary management issues
2
Nonprofit marketing : sectoral applications
2
Routledge studies in marketing
2
Sport management review
2
Springer Reference Wirtschaft
2
Springer eBook Collection
2
A handbook of corporate governance and social responsibility
1
Administrative Sciences : open access journal
1
Asia Pacific journal of innovation and entrepreneurship : APJIE
1
Australasian marketing journal
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Behavioral research in accounting
1
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ECONIS (ZBW)
16
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1
Using websites to cultivate online relationships : the application of the stewardship concept in public benefit organizations
Olinski, Marian
;
Szamrowski, Piotr
- In:
Journal of nonprofit & public sector marketing
34
(
2022
)
2
,
pp. 149-176
Persistent link: https://www.econbiz.de/10013205205
Saved in:
2
Cause-related marketing : an interpretive structural model approach
Sindhu, Shilpa
- In:
Journal of nonprofit & public sector marketing
34
(
2022
)
1
,
pp. 102-128
Persistent link: https://www.econbiz.de/10012802217
Saved in:
3
Exploring donation and purchase intentions to corporate owned vs. corporate sponsored foundations
Swift, Amanda
;
Karabas, Ismail
;
King, Skyler
- In:
Journal of nonprofit & public sector marketing
34
(
2022
)
5
,
pp. 572-589
Persistent link: https://www.econbiz.de/10013465723
Saved in:
4
Improving fundraising efficiency in small and medium sized non-profit organizations using online solutions
Nageswarakurukkal, Kabil
;
Gonçalves, Paulo
;
Moshtari, …
- In:
Journal of nonprofit & public sector marketing
32
(
2020
)
3
,
pp. 286-311
Persistent link: https://www.econbiz.de/10012259288
Saved in:
5
The difference a smile makes : effective use of imagery by children's nonprofit organizations
Jordan, Sara Rene
;
Rudeen, Stephanie
;
Hu, Deyu
; …
- In:
Journal of nonprofit & public sector marketing
31
(
2019
)
3
,
pp. 227-248
Persistent link: https://www.econbiz.de/10012200017
Saved in:
6
The impact of familiarity and perceived trustworthiness and influence on donations to nonprofits : an unaided recall study
Katz, Hagai
- In:
Journal of nonprofit & public sector marketing
30
(
2018
)
2
,
pp. 187-199
Persistent link: https://www.econbiz.de/10011880041
Saved in:
7
The impact of online financial disclosure and donations in nonprofits
Blouin, Marie C.
;
Lee, Roderick L.
;
Erickson, G. Scott
- In:
Journal of nonprofit & public sector marketing
30
(
2018
)
3
,
pp. 251-266
Persistent link: https://www.econbiz.de/10011917350
Saved in:
8
Attitudes and donation behavior when reading positive and negative charity appeals
Erlandsson, Arvid
;
Nilsson, Artur
;
Västfjäll, Daniel
- In:
Journal of nonprofit & public sector marketing
30
(
2018
)
4
,
pp. 444-474
Persistent link: https://www.econbiz.de/10011956577
Saved in:
9
Using radio advertising to promote blood donation
Martín-Santana, Josefa D.
;
Reinares-Lara, Eva
; …
- In:
Journal of nonprofit & public sector marketing
30
(
2018
)
1
,
pp. 52-73
Persistent link: https://www.econbiz.de/10011847863
Saved in:
10
Relevance of fundraising charities' content-marketing objectives : perceptions of donors, fundraisers, and their consultants
Bennett, Roger
- In:
Journal of nonprofit & public sector marketing
29
(
2017
)
1
,
pp. 39-63
Persistent link: https://www.econbiz.de/10011687038
Saved in:
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