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~isPartOf:"Gabler Edition Wissenschaft"
~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~isPartOf:"Qualitative market research : an international journal"
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Gabler Edition Wissenschaft
Journal of consumer research : JCR ; an interdisciplinary bimonthly
Qualitative market research : an international journal
Journal of marketing research : JMR
172
International journal of market research : JMRS ; the journal of the Market Research Society
100
Journal of business research : JBR
90
SpringerLink / Bücher
61
Journal of the Academy of Marketing Science
60
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
58
Jahrbuch der Absatz- und Verbrauchsforschung
54
Qualitative Marktforschung : Konzepte - Methoden - Analysen
47
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
45
Marketing letters : a journal of research in marketing
45
Marketing : ZFP ; journal of research and management
43
Journal of marketing management : MM
42
Europäische Hochschulschriften / 5
38
International journal of market research
38
Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen
36
Handbuch Marktforschung : Methoden, Anwendungen, Praxisbeispiele
32
Journal of consumer behaviour : an international research review
32
Handbuch der Marktforschung
30
Journal of business economics : JBE
29
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
29
The marketing review
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International journal of forecasting
27
Journal of advertising research
25
Springer eBook Collection / Business and Economics
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Industrial marketing management : the international journal for industrial and high-tech firms
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Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
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Organisation und praktische Anwendung
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Die Betriebswirtschaft : DBW
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Journal of marketing
20
Journal of retailing and consumer services
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Lehrbuch
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Market research handbook
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Conjoint measurement : methods and applications
19
Fundamentals of marketing research ; Vol. 2
19
The handbook of marketing research : uses, misuses, and future advances
19
Verfahren, Datenauswertung, Ergebnisdarstellung
18
European journal of marketing : EJM
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ECONIS (ZBW)
135
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1
Researching the sacred : a conversation with Samuelson Appau, Russ Belk and Diego Rinallo
Moufahim, Mona
;
Rodner, Victoria
;
El Jurdi, Hounaida
; …
- In:
Qualitative market research : an international journal
26
(
2023
)
2
,
pp. 173-182
Persistent link: https://www.econbiz.de/10014292037
Saved in:
2
Decolonising research approaches towards non-extractive research
Igwe, Paul Agu
;
Madichie, Nnamdi O.
;
Rugara, David Gamariel
- In:
Qualitative market research : an international journal
25
(
2022
)
4
,
pp. 453-468
Persistent link: https://www.econbiz.de/10013380493
Saved in:
3
An integrative review on online ethnography methods : differentiating theoretical bases, potentialities and limitations
Nascimento, Thaysa Costa do
;
Suarez, Maribel
;
Campos, …
- In:
Qualitative market research : an international journal
25
(
2022
)
4
,
pp. 492-510
Persistent link: https://www.econbiz.de/10013380495
Saved in:
4
Our vision for the Journal of Consumer Research : it's all about the consumer
Inman, J. Jeffrey
;
Campbell, Margaret C.
;
Kirmani, Amna
; …
- In:
Journal of consumer research : JCR ; an …
44
(
2018
)
5
,
pp. 955-959
Persistent link: https://www.econbiz.de/10011843950
Saved in:
5
Why papers are rejected and how to get yours accepted : advice on the construction of interpretive consumer research articles
Fischer, Eileen
;
Gopaldas, Daiame
;
Scaraboto, Daiane
- In:
Qualitative market research : an international journal
20
(
2017
)
1
,
pp. 60-67
Persistent link: https://www.econbiz.de/10011646908
Saved in:
6
A research agenda on political ideology in consumer research : a commentary on Jung et al.’s "blue and red voices"
Crockett, David
;
Pendarvis, Nicholas
- In:
Journal of consumer research : JCR ; an …
44
(
2017
)
3
,
pp. 500-502
Persistent link: https://www.econbiz.de/10011755254
Saved in:
7
Political ideology and consumer research beyond complaining behavior : a response to the commentaries
Jung, Kiju
;
Garbarino, Ellen
;
Briley, Donnel A.
; …
- In:
Journal of consumer research : JCR ; an …
44
(
2017
)
3
,
pp. 511-518
Persistent link: https://www.econbiz.de/10011755403
Saved in:
8
Crowdsourcing consumer research
Goodman, Joseph K.
;
Paolacci, Gabriele
- In:
Journal of consumer research : JCR ; an …
44
(
2017
)
1
,
pp. 196-210
Persistent link: https://www.econbiz.de/10011763953
Saved in:
9
From "participant" to “friend” : the role of Facebook engagement in ethnographic research
Edirisingha, Prabash Aminda
;
Abarashi, Jamal
;
Ferguson, …
- In:
Qualitative market research : an international journal
20
(
2017
)
4
,
pp. 416-434
Persistent link: https://www.econbiz.de/10011814279
Saved in:
10
Conceptualizing consciousness in consumer research
Williams, Lawrence E.
;
Poehlman, T. Andrew
- In:
Journal of consumer research : JCR ; an …
44
(
2017
)
2
,
pp. 231-251
Persistent link: https://www.econbiz.de/10011738711
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