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~isPartOf:"Gabler-Edition Wissenschaft"
~isPartOf:"Journal of service theory and practice : JSTP"
~subject:"Kundenbindung"
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Search: subject_exact:"CRM (Customer Relationship Management)"
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Kundenbindung
Beziehungsmarketing
60
Relationship marketing
60
Consumer behaviour
27
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27
Dienstleistungsqualität
20
Service quality
20
Customer satisfaction
18
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Quality management
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Qualitätsmanagement
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Gabler-Edition Wissenschaft
Journal of service theory and practice : JSTP
SpringerLink / Bücher
42
Journal of retailing and consumer services
20
Springer eBook Collection / Business and Economics
16
Gabler Edition Wissenschaft
15
Journal of business research : JBR
12
Gabler Research
7
How to succeed in the digital age : strategies from 17 top managers
6
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6
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5
Hamburger Schriften zur Marketingforschung
5
International journal of contemporary hospitality management
5
International journal of hospitality management
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Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
5
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
5
The journal of services marketing
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Wirtschaftswissenschaft
5
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4
Edward Elgar E-Book Archive
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4
Gabler Edition Wissenschaft / Unternehmenskooperation und Netzwerkmanagement
4
Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
4
Services marketing quarterly
4
Asia Pacific journal of marketing and logistics
3
Australasian marketing journal
3
Basler Schriften zum Marketing
3
Gabler Edition Wissenschaft / Kundenmanagement & Electronic Commerce
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of Asian finance, economics and business : JAFEB
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of hospitality marketing & management
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Journal of marketing analytics : JMA
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Journal of the Academy of Marketing Science
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ECONIS (ZBW)
6
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1
Why do satisfied customers defect? : a closer look at the simultaneous effects of switching barriers and inducements on customer loyalty
Chuah, Stephanie Hui-wen
;
Rauschnabel, Philipp A.
; …
- In:
Journal of service theory and practice : JSTP
27
(
2017
)
3
,
pp. 616-641
Persistent link: https://www.econbiz.de/10011707281
Saved in:
2
Does employee performance affect customer loyalty in pharmacy services?
Rabbanee, Fazlul K.
;
Burford, Oksana
;
Ramaseshan, B.
- In:
Journal of service theory and practice : JSTP
25
(
2015
)
6
,
pp. 725-743
Persistent link: https://www.econbiz.de/10011392213
Saved in:
3
Image, brand relationships and customer value : exploring the moderating role of advertising spending- and labour-intensity in customer loyalty
Sajtos, Laszlo
;
Kreis, Henning
;
Brodie, Roderick J.
- In:
Journal of service theory and practice : JSTP
25
(
2015
)
1
,
pp. 51-74
Persistent link: https://www.econbiz.de/10011306024
Saved in:
4
Kundenbindung und Involvement : eine empirische Analyse unter besonderer Berücksichtigung von Low Involvement
Jaritz, Sabine
-
2008
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003656796
Saved in:
5
Analytisches Customer Relationship Management in Kreditinstituten : Data Warehouse und Data Mining als Instrumente zur Kundenbindung im Privatkundengeschäft
Kerner, Simone
-
2002
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001672646
Saved in:
6
Kundenbindung aus Kundensicht : Konzeptualisierung - Operationalisierung - Verhaltenswirksamkeit
Eggert, Andreas
-
1999
Persistent link: https://www.econbiz.de/10001408547
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