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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Journal of retailing and consumer services"
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Search: subject:"Social web"
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Social Web
312
Social web
312
Consumer behaviour
177
Konsumentenverhalten
177
Internet marketing
149
Online-Marketing
149
Beziehungsmarketing
100
Relationship marketing
100
Social media
90
Brand management
63
Markenführung
63
Online retailing
52
Online-Handel
52
Viral marketing
52
Virales Marketing
52
B-to-B-Marketing
51
Business-to-business marketing
51
E-commerce
39
Electronic Commerce
39
Brand image
37
Markenimage
37
Lieferantenmanagement
33
Supplier relationship management
33
Customer integration
32
Kundenintegration
32
Customer satisfaction
28
Kundenzufriedenheit
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Confidence
26
Vertrauen
26
Brand
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Einzelhandel
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Retail trade
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Markenartikel
20
Social network
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Soziales Netzwerk
20
Advertising effects
18
Werbewirkung
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Marketing management
16
Marketingmanagement
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Emotion
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313
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Agnihotri, Raj
10
Itani, Omar S.
6
Rana, Nripendra P.
6
Dwivedi, Yogesh Kumar
5
Christodoulides, George
4
Dhir, Amandeep
4
Kumar, Jitender
4
Akram, Umair
3
Baabdullah, Abdullah Mohammed
3
Chaker, Nawar N.
3
Dingus, Rebecca
3
Hajli, Nick
3
Krush, Michael T.
3
Mero, Joel
3
Michaelidou, Nina
3
Pang, Hua
3
Shankar, Amit
3
Talwar, Shalini
3
Terho, Harri
3
Thaichon, Park
3
Tóth, Zsófia
3
Woo, Hongjoo
3
Agag, Gomaa
2
Alalwan, Ali Abdallah
2
Algharabat, Raed
2
Ashfaq, Muhammad
2
Bailey, Ainsworth Anthony
2
Bonifield, Carolyn M.
2
Botha, Elsamari
2
Brown, Brian P.
2
Cardinali, Silvio
2
Carlson, Jamie
2
Cartwright, Severina
2
Casper Ferm, Lars-Erik
2
Chan, Ka Wing
2
Cheung, Man Lai
2
Chiadmi, Nour-Eddine
2
Eugene Cheng-xi Aw
2
Füller, Johann
2
Gu, William
2
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of retailing and consumer services
Journal of business research : JBR
439
Technological forecasting & social change : an international journal
241
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
212
SpringerLink / Bücher
196
International journal of internet marketing and advertising : IJIMA
146
Information systems research : ISR
144
Journal of management information systems : JMIS
118
Tourism management : research, policies, practice
115
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
105
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
99
Springer eBook Collection
92
Business horizons
90
Psychology & marketing
90
International journal of business information systems : IJBIS
84
Journal of marketing communications
83
International journal of hospitality management
82
Management science : journal of the Institute for Operations Research and the Management Sciences
82
International journal of advertising : the review of marketing communications
81
Electronic commerce research
79
Management information systems : mis quarterly
79
Journal of internet commerce
76
Journal of marketing management : MM
72
Journal of travel and tourism marketing
72
HMD : Praxis der Wirtschaftsinformatik
70
Journal of promotion management : innovations in planning and applied research
70
The journal of product & brand management
68
Journal of electronic commerce research : JECR
66
Cogent business & management
65
International journal of electronic commerce : IJEC
65
Journal of information & knowledge management : JIKM
64
The journal of brand management : an international journal
64
International journal of electronic marketing and retailing : IJEMR
61
International journal of networking and virtual organisations : IJNVO
61
International journal of technology marketing : IJTMkt
59
Journal of advertising research
57
Journal of marketing
57
Journal of organizational computing and electronic commerce
56
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
55
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ECONIS (ZBW)
313
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1
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313
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1
B2B service sales on a digital multi-sided platform : transformation from value chains to value networks
Heikinheimo, Minna
;
Hautamäki, Pia
;
Julkunen, Saara
; …
- In:
Industrial marketing management : the international …
116
(
2024
),
pp. 26-39
Persistent link: https://www.econbiz.de/10014456183
Saved in:
2
Artificial intelligence-generated virtual influencer : examining the effects of emotional display on user engagement
Yu, Joanne
;
Dickinger, Astrid
;
So, Kevin Kam Fung
; …
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014460786
Saved in:
3
Artificial intelligence is the magic wand making customer-centric a reality! : an investigation into the relationship between consumer purchase intention and consumer engagement th...
Bilal, Muhammad
;
Zhang, Yunfeng
;
Cai, Shukai
;
Akram, Umair
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462292
Saved in:
4
A social media analytics-based approach to customer-centric reverse logistics management of electronic devices : a case study on notebooks
Ahmadi, Sadra
;
Shokouhyar, Sajjad
;
Amerioun, Motahare
; …
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014460767
Saved in:
5
Social commerce and buying intention post COVID-19 : evidence from a hybrid approach based on SEM - fsQCA
Elshaer, Ibrahim A.
;
Alrawad, Mahmaod
;
Lutfi, Abdalwali
; …
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460785
Saved in:
6
When digital celebrity talks to you : how human-like virtual influencers satisfy consumer's experience through social presence on social media endorsements
Kim, Hyojung
;
Park, Minjung
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460831
Saved in:
7
Mere copycat? : the effects of human versus human-like virtual influencers on brand endorsement effectiveness : a moderated serial-mediation model
Qi, Zhou
;
Li, Bin
;
Li, Huajun
;
Lei, Yueqiu
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014460856
Saved in:
8
Can sharing with others whom consumers can't see increase their sense of community? : an examination of social presence on sharing platforms
Woo, Hongjoo
;
Shin, Daeun Chloe
;
Kim, Naeun
;
Tong, Zhenghao
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460867
Saved in:
9
Holding on to your memories : factors influencing social media hoarding behaviour
Vinoi, Nivin
;
Shankar, Amit
;
Khalil, Ashraf
;
Mehrotra, Ankit
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460870
Saved in:
10
How do social media influencers induce the urge to buy impulsively? : social commerce context
Shamim, Komal
;
Azam, Muhammad
;
Islam, Tahir
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014462162
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