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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Service business"
~type_genre:"Aufsatz in Zeitschrift"
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Customer value
98
Kundenwert
98
Beziehungsmarketing
57
Relationship marketing
57
Betriebliche Wertschöpfung
51
Value creation
51
B-to-B-Marketing
39
Business-to-business marketing
39
Lieferantenmanagement
39
Supplier relationship management
39
Customer integration
22
Kundenintegration
22
Value co-creation
19
Consumer behaviour
16
Konsumentenverhalten
16
Marketing management
16
Marketingmanagement
16
Selling
11
Verkauf
11
Service-Dominant Logic
10
Service-dominant logic
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Dienstleistungsqualität
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Service quality
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Value-based selling
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Kundenzufriedenheit
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Brand management
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Innovationsmanagement
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Markenführung
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Marketing theory
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Value
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Value in use
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Bundling strategy
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Customer value proposition
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Aufsatz in Zeitschrift
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98
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English
98
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Eggert, Andreas
8
Keränen, Joona
7
Kleinaltenkamp, Michael
7
Frow, Pennie
5
Payne, Adrian
5
Aarikka-Stenroos, Leena
4
Steinhoff, Lena
4
Terho, Harri
4
Ulaga, Wolfgang
4
Haas, Alexander
3
Ngo, Liem Viet
3
O'Cass, Aron
3
Rajala, Risto
3
Bischoff, Pirmin
2
Cadeaux, Jack
2
Elgeti, Laura
2
Jalkala, Anne
2
Le Nguyen Hau
2
MacDonald, Emma K.
2
Prohl-Schwenke, Katharina
2
Salonen, Anna
2
Snehota, Ivan
2
Töytäri, Pekka
2
Wilson, Hugh
2
Zabkar, Vesna
2
Ahmadi, Hormoz
1
Akter, Shahriar
1
Alejandro, Thomas Brashear
1
Allwood, Jens
1
Apostolidis, Chrysostomos
1
Arlanagic-Kalajdzic, Maja
1
Arnett, Dennis B.
1
Arslanagic-Kalajdzic, Maja
1
Babu, Mujahid Mohiuddin
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Balboni, Bernardo
1
Barczak, Gloria
1
Baumann, Jasmin
1
Baxter, Roger
1
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Industrial marketing management : the international journal for industrial and high-tech firms
Service business
Journal of business research : JBR
86
Journal of retailing and consumer services
47
International journal of hospitality management
31
The service industries journal
28
Journal of marketing
26
The journal of business & industrial marketing
26
Journal of the Academy of Marketing Science
24
Journal of marketing management : MM
18
Marketing theory
18
Journal of service research : JSR
17
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
17
The journal of services marketing
17
International journal of contemporary hospitality management
16
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
16
Journal of revenue and pricing management
16
Journal of service management
16
Journal of strategic marketing
16
Journal of marketing research : JMR
14
Technological forecasting & social change : an international journal
13
The journal of product & brand management
13
Tourism management : research, policies, practice
13
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
12
Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
11
Harvard business review : HBR
11
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
11
Business horizons
10
International journal of electronic customer relationship management : IJECRM
10
Journal of marketing analytics : JMA
10
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
10
Cogent business & management
9
European journal of marketing : EJM
9
European management journal
9
International journal of services and operations management
9
Management decision : MD
9
The TQM journal : the international review of organizational improvement
9
Harvard-Business-Manager : das Wissen der Besten
8
Journal of business-to-business marketing
8
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
8
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ECONIS (ZBW)
98
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1
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98
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1
Reviving tradition-bound products : a case of value co-creation using rhetorical history
Ishizuka, Chikako
;
Kuo-Che, Tseng
;
Kishi, Yasuyuki
- In:
Service business
16
(
2022
)
4
,
pp. 1015-1033
Persistent link: https://www.econbiz.de/10013459519
Saved in:
2
Customer-perceived value in the circular economy : a multidimensional framework
Sairanen, Mikko
;
Aarikka-Stenroos, Leena
;
Kaipainen, Jenni
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 321-343
Persistent link: https://www.econbiz.de/10014531343
Saved in:
3
Sustainability starts from within : a critical analysis of internal marketing in supporting sustainable value co-creation in B2B organisations
Brown, David M.
;
Apostolidis, Chrysostomos
;
Dey, Bidit Lal
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 14-27
Persistent link: https://www.econbiz.de/10014531450
Saved in:
4
Advancing value-based selling research in B2B markets : a theoretical toolbox and research agenda
Keränen, Joona
;
Totzek, Dirk
;
Salonen, Anna
;
Kienzler, …
- In:
Industrial marketing management : the international …
111
(
2023
),
pp. 55-68
Persistent link: https://www.econbiz.de/10014368300
Saved in:
5
How do firms capture value in a full-scene smart service? : effectiveness of value proposition and co-creation capabilities
Zhang, Hong
;
Wang, Weina
;
Gupta, Sumeet
- In:
Industrial marketing management : the international …
112
(
2023
),
pp. 128-144
Persistent link: https://www.econbiz.de/10014334314
Saved in:
6
Customer value-in-use monitoring in business markets : an investigation into its determinants and consequences
Bischoff, Pirmin
- In:
Industrial marketing management : the international …
112
(
2023
),
pp. 160-174
Persistent link: https://www.econbiz.de/10014334334
Saved in:
7
How salespeople adapt communication of customer value propositions in business markets
Bischoff, Pirmin
;
Hogreve, Jens
;
Elgeti, Laura
; …
- In:
Industrial marketing management : the international …
114
(
2023
),
pp. 226-242
Persistent link: https://www.econbiz.de/10014433432
Saved in:
8
Company websites and mobile apps versus social media : which service experience creates more customer value for online travel agencies?
Chen, Ja-Shen
;
Kamalanon, Piyanoot
;
Janupiboon, Thanyamai P.
- In:
Service business
16
(
2022
)
4
,
pp. 1081-1110
Persistent link: https://www.econbiz.de/10013459534
Saved in:
9
What drives the implementation of customer success management? : antecedents of customer success management from suppliers' and customers' perspectives
Kleinaltenkamp, Michael
;
Prohl-Schwenke, Katharina
; …
- In:
Industrial marketing management : the international …
102
(
2022
),
pp. 338-350
Persistent link: https://www.econbiz.de/10013259095
Saved in:
10
Unrealized solutions in business markets
Elgeti, Laura
;
Kleinaltenkamp, Michael
- In:
Industrial marketing management : the international …
106
(
2022
),
pp. 31-46
Persistent link: https://www.econbiz.de/10014226212
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