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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Tourism management : research, policies, practice"
~language:"eng"
~subject:"Relationship marketing"
~type_genre:"Article in journal"
~type_genre:"Statistik"
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Relationship marketing
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649
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Industrial marketing management : the international journal for industrial and high-tech firms
Tourism management : research, policies, practice
Journal of business research : JBR
623
Journal of retailing and consumer services
583
International journal of hospitality management
280
The journal of services marketing
225
The journal of business & industrial marketing
194
The service industries journal
184
Journal of the Academy of Marketing Science
165
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International journal of contemporary hospitality management
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Journal of travel and tourism marketing
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114
The journal of product & brand management
111
Asia Pacific journal of marketing and logistics
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Journal of retailing
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Cogent business & management
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Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Marketing intelligence & planning
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Psychology & marketing
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European journal of marketing : EJM
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Services marketing quarterly
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Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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The international journal of bank marketing : IJBM
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Journal of marketing management : MM
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of financial services marketing : JFSM
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Business horizons
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International journal of retail & distribution management
68
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
67
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
66
European journal of operational research : EJOR
65
International journal of internet marketing and advertising : IJIMA
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ECONIS (ZBW)
506
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1
B2B service sales on a digital multi-sided platform : transformation from value chains to value networks
Heikinheimo, Minna
;
Hautamäki, Pia
;
Julkunen, Saara
; …
- In:
Industrial marketing management : the international …
116
(
2024
),
pp. 26-39
Persistent link: https://www.econbiz.de/10014456183
Saved in:
2
A configurational approach to understanding relationship characteristics in differing levels of servitization
Kramer, Victoria
;
Krafft, Manfred
;
Storbacka, Kaj
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 42-65
Persistent link: https://www.econbiz.de/10014531452
Saved in:
3
Digital content marketing on social media along the B2B customer journey : the effect of timely content delivery on customer engagement
Salonen, Anna
;
Mero, Joel
;
Munnukka, Juha
;
Zimmer, Marcus
; …
- In:
Industrial marketing management : the international …
118
(
2024
),
pp. 12-26
Persistent link: https://www.econbiz.de/10014531704
Saved in:
4
Impacts of user-generated images in online reviews on customer engagement : a panel data analysis
Li, Hengyun
;
Liu, Hongbo
;
Shin, Hyejo Hailey
;
Ji, Haipeng
- In:
Tourism management : research, policies, practice
101
(
2024
),
pp. 1-18
Persistent link: https://www.econbiz.de/10014457727
Saved in:
5
More is better but in what direction? : the effects of relationship marketing investment breadth and depth on customer gratitude
Nelson, Christopher A.
;
Wang, Xinchun
;
Cui, Annie Peng
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 188-201
Persistent link: https://www.econbiz.de/10014531639
Saved in:
6
Will artificial intelligence undermine the effects of guanxi on relationship performance? : evidence from China's banking industry
Liu, Paul C. Y.
;
Wang, Weisha
;
Wang, Zi
;
Yang, Ying
- In:
Industrial marketing management : the international …
116
(
2024
),
pp. 12-25
Persistent link: https://www.econbiz.de/10014456182
Saved in:
7
Adoption of AI integrated partner relationship management (AI-PRM) in B2B sales channels : exploratory study
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
Industrial marketing management : the international …
109
(
2023
),
pp. 164-173
Persistent link: https://www.econbiz.de/10014282234
Saved in:
8
The attributes of inter-organizational relationships : which fifteen of them really matter to software developers?
Klimas, Patrycja
;
Stańczyk, Sylwia
;
Sachpazidu, Karina
; …
- In:
Industrial marketing management : the international …
110
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014306669
Saved in:
9
B2B customer journeys : conceptualization and an integrative framework
Purmonen, Arttu
;
Jaakkola, Elina
;
Terho, Harri
- In:
Industrial marketing management : the international …
113
(
2023
),
pp. 74-87
Persistent link: https://www.econbiz.de/10014433603
Saved in:
10
Buying center-selling center interaction as a driver for power dynamics in buyer-supplier relationships
Siemieniako, Dariusz
;
Makkonen, Hannu
;
Mitręga, Maciej
- In:
Industrial marketing management : the international …
114
(
2023
),
pp. 94-109
Persistent link: https://www.econbiz.de/10014433456
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