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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~person:"Gebauer, Heiko"
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Search: ("Coronakrise" OR "Digitalisierung" OR "Unternehmen") AND NOT isPartOf:Wirtschaftsdienst
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Bundling strategy
5
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5
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5
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4
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Gebauer, Heiko
Naudé, Peter
17
Henneberg, Stephan
16
Aarikka-Stenroos, Leena
14
Lindgreen, Adam
14
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12
Matthyssens, Paul
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of service management
4
Industrie-Management : Zeitschrift für industrielle Geschäftsprozesse
3
Business strategy series
2
European management journal
2
International journal of production economics
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International journal of services and operations management
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Journal of business research : JBR
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Journal of business strategy
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Research-technology management
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The journal of business & industrial marketing
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Business Excellence in technologieorientierten Unternehmen
1
Business horizons
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Erfolgreich mit After Sales Services : Geschäftsstrategien für Servicemanagement und Ersatzteillogistik
1
European journal of innovation management : EJIM
1
Geschäftsmodelle - Wertschöpfung - Transformation
1
HMD : Praxis der Wirtschaftsinformatik
1
Harvard-Business-Manager : das Wissen der Besten
1
IO new management : Zeitschrift für Unternehmenswissenschaften und Führungspraxis
1
Industriestandort Schweiz : Gegenwart und Zukunft der Schweizer Industrie
1
International journal of services technology and management
1
Journal of business-to-business marketing
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
Journal of service research : JSR
1
MIS quarterly executive
1
Management research review
1
Management von Service Innovationen in Business-to-Business Märkten : Erfahrungen, Konzepte und Handlungsperspektiven
1
Managing service quality : MSQ ; an international journal
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Marketing Weiterdenken : Zukunftspfade für eine marktorientierte Unternehmensführung
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Praxiswissen Innovationsmanagement : von der Idee zum Markterfolg
1
Regional studies : official journal of the Regional Studies Association
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Scandinavian journal of management
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Strategy & leadership : a publication of Strategic Leadership Forum
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Technological forecasting & social change : an international journal
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ECONIS (ZBW)
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Digital servitization : crossing the perspectives of digitization and servitization
Gebauer, Heiko
;
Paiola, Marco
;
Saccani, Nicola
; …
- In:
Industrial marketing management : the international …
93
(
2021
),
pp. 382-388
Persistent link: https://www.econbiz.de/10012501923
Saved in:
2
How to convert digital offerings into revenue enhancement : conceptualizing business model dynamics through explorative case studies
Gebauer, Heiko
;
Arzt, Alexander
;
Kohtamäki, Marko
; …
- In:
Industrial marketing management : the international …
91
(
2020
),
pp. 429-441
Persistent link: https://www.econbiz.de/10012422297
Saved in:
3
Internet of things technologies, digital servitization and business model innovation in BtoB manufacturing firms
Paiola, Marco
;
Gebauer, Heiko
- In:
Industrial marketing management : the international …
89
(
2020
),
pp. 245-264
Persistent link: https://www.econbiz.de/10012290050
Saved in:
4
Firm boundaries in servitization: Interplay and repositioning practices
Huikkola, Tuomas
;
Rabetino, Rodrigo
;
Kohtamäki, Marko
; …
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 90-105
Persistent link: https://www.econbiz.de/10012321916
Saved in:
5
Servitization : a contemporary thematic review of four major research streams
Raddats, Chris
;
Kowalkowski, Christian
;
Benedettini, Ornella
- In:
Industrial marketing management : the international …
83
(
2019
),
pp. 207-223
Persistent link: https://www.econbiz.de/10012146625
Saved in:
6
Servitization and deservitization : overview, concepts, and definitions
Kowalkowski, Christian
;
Gebauer, Heiko
;
Kamp, Bart
; …
- In:
Industrial marketing management : the international …
60
(
2017
),
pp. 4-10
Persistent link: https://www.econbiz.de/10011672006
Saved in:
7
Service growth in product firms : past, present, and future
Kowalkowski, Christian
;
Gebauer, Heiko
;
Oliva, Rogelio
- In:
Industrial marketing management : the international …
60
(
2017
),
pp. 82-88
Persistent link: https://www.econbiz.de/10011672015
Saved in:
8
Exploring the contribution of management innovation to the evolution of dynamic capabilities
Gebauer, Heiko
- In:
Industrial marketing management : the international …
40
(
2011
)
8
,
pp. 1238-1250
Persistent link: https://www.econbiz.de/10009410667
Saved in:
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