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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"Beziehungsmarketing"
~subject:"Consumer behaviour"
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Beziehungsmarketing
Consumer behaviour
Social relations
15
Soziale Beziehungen
15
Lieferantenmanagement
9
Relationship marketing
9
Supplier relationship management
9
B-to-B-Marketing
7
Business-to-business marketing
7
Confidence
5
Vertrauen
5
Social network
4
Soziales Netzwerk
4
Trust
4
Konsumentenverhalten
3
Brand image
2
Brand management
2
Business network
2
China
2
Customer satisfaction
2
Guanxi
2
Inter-firm cooperation
2
Interaction
2
Kundenzufriedenheit
2
Markenführung
2
Markenimage
2
Salespeople
2
Social Web
2
Social web
2
Unternehmenskooperation
2
Unternehmensnetzwerk
2
Verkaufspersonal
2
Actors in business relationships
1
Arbeitsethik
1
Arbeitszufriedenheit
1
Austauschtheorie
1
B2B relationship
1
B2B selling
1
Balance
1
Betrieblicher Konflikt
1
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Abosag, Ibrahim
1
Bruhn, Manfred
1
Cesinger, Beate
1
Cuevas, Javier Marcos
1
Farhangmehr, Minoo
1
Gabrielsson, Mika
1
Guercini, Simone
1
Hajli, Nick
1
Hsiao, Shih-Hui
1
Huis, Cornelia
1
Julkunen, Saara
1
Keränen, Joona
1
Koponen, Jonna
1
La Rocca, Antonella
1
Lienbacher, Eva
1
Metsola, Jaakko
1
Naudé, Peter
1
Niemand, Thomas
1
Runfola, Andrea
1
Salin, Lotta
1
Sarmento, Maria
1
Schnebelen, Stefanie
1
Schäfer, Daniela B.
1
Simões, Cláudia
1
Smirnova, Maria
1
Snehota, Ivan
1
Vallaster, Christine
1
Wang, Yichuan
1
Yang, Zhiguo
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business research : JBR
48
Journal of retailing and consumer services
24
Journal of consumer research : JCR ; an interdisciplinary bimonthly
22
International journal of hospitality management
17
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
13
Technological forecasting & social change : an international journal
13
Psychology & marketing
10
Journal of marketing management : MM
8
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
8
Journal of service management
8
The journal of services marketing
8
Asia Pacific journal of marketing and logistics
7
International journal of contemporary hospitality management
7
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
7
Journal of marketing
7
Journal of marketing research : JMR
7
Journal of travel and tourism marketing
7
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
7
Tourism management : research, policies, practice
7
Information systems research : ISR
6
International journal of consumer studies
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
6
Journal of strategic marketing
6
The journal of consumer marketing
6
The service industries journal
6
Cogent business & management
5
Discussion paper series / IZA
5
International journal of internet marketing and advertising : IJIMA
5
Journal of behavioral and experimental economics
5
Journal of consumer research : JCR ; an interdisciplinary journal
5
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
5
Journal of service research : JSR
5
Management science : journal of the Institute for Operations Research and the Management Sciences
5
Neue betriebswirtschaftliche Forschung : Nbf
5
The journal of product & brand management
5
Tourism management perspectives : TMP
5
Young consumers : insight and ideas for responsible marketers
5
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ECONIS (ZBW)
9
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1
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9
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9
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date (oldest first)
1
Video-based sales interaction in cross-cultural B2B relationships : potential (un)desired consequences
Koponen, Jonna
;
Metsola, Jaakko
;
Salin, Lotta
; …
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 238-251
Persistent link: https://www.econbiz.de/10014555774
Saved in:
2
Conscientious enterprises : the role of decision makers' social identity and the preference to engage in B2B relationships
Vallaster, Christine
;
Cesinger, Beate
;
Niemand, Thomas
; …
- In:
Industrial marketing management : the international …
111
(
2023
),
pp. 216-228
Persistent link: https://www.econbiz.de/10014369264
Saved in:
3
Managing business and social network relationships in Russia : the role of relational capabilities, institutional support and dysfunctional competition
Smirnova, Maria
- In:
Industrial marketing management : the international …
89
(
2020
),
pp. 340-354
Persistent link: https://www.econbiz.de/10012290737
Saved in:
4
The impact of sellers' social influence on the co-creation of innovation with customers and brand awareness in online communities
Wang, Yichuan
;
Hsiao, Shih-Hui
;
Yang, Zhiguo
;
Hajli, Nick
- In:
Industrial marketing management : the international …
54
(
2016
),
pp. 56-70
Persistent link: https://www.econbiz.de/10011478717
Saved in:
5
Heuristics in customer‐supplier interaction
Guercini, Simone
;
La Rocca, Antonella
;
Runfola, Andrea
; …
- In:
Industrial marketing management : the international …
48
(
2015
),
pp. 26-37
Persistent link: https://www.econbiz.de/10011345782
Saved in:
6
Power symmetry and the development of trust in interdependent relationships : the mediating role of goal congruence
Cuevas, Javier Marcos
;
Julkunen, Saara
;
Gabrielsson, Mika
- In:
Industrial marketing management : the international …
48
(
2015
),
pp. 149-159
Persistent link: https://www.econbiz.de/10011346697
Saved in:
7
Applying a relationship marketing perspective to B2B trade fairs : the role of socialization episodes
Sarmento, Maria
;
Simões, Cláudia
;
Farhangmehr, Minoo
- In:
Industrial marketing management : the international …
44
(
2015
),
pp. 131-141
Persistent link: https://www.econbiz.de/10010481956
Saved in:
8
Antecedents and consequences of the quality of e-customer-to-customer interactions in B2B communities
Bruhn, Manfred
;
Schnebelen, Stefanie
;
Schäfer, Daniela B.
- In:
Industrial marketing management : the international …
43
(
2014
)
1
,
pp. 164-176
Persistent link: https://www.econbiz.de/10010359357
Saved in:
9
Development of special forms of B2B relationships : examining the role of interpersonal liking in developing Guanxi and Et-Moone relationships
Abosag, Ibrahim
;
Naudé, Peter
- In:
Industrial marketing management : the international …
43
(
2014
)
6
,
pp. 887-896
Persistent link: https://www.econbiz.de/10010410714
Saved in:
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