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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"Social Web"
~subject:"Value co-creation"
~type:"article"
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Social Web
Value co-creation
Customer integration
75
Kundenintegration
75
Betriebliche Wertschöpfung
41
Value creation
41
Beziehungsmarketing
37
Relationship marketing
37
Lieferantenmanagement
30
Supplier relationship management
30
B-to-B-Marketing
21
Business-to-business marketing
21
Customer value
18
Kundenwert
18
Innovation
17
Business network
13
Co-creation
13
Innovation management
13
Innovationsmanagement
13
Unternehmensnetzwerk
13
New product development
11
Produktentwicklung
11
Service-Dominant Logic
11
Service-dominant logic
11
Consumer behaviour
10
Konsumentenverhalten
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Social web
9
Customer engagement
8
Inter-firm cooperation
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Marketing management
7
Marketingmanagement
7
Unternehmenskooperation
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Bundling strategy
6
Corporate Social Responsibility
6
Corporate social responsibility
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Leistungsbündel
6
Resource-based view
6
Ressourcenorientierter Ansatz
6
Brand management
5
Markenführung
5
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36
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Babu, Mujahid Mohiuddin
2
Baumann, Jasmin
2
Dey, Bidit Lal
2
Nätti, Satu
2
Agnihotri, Raj
1
AlSaleh, Dhoha A.
1
Apostolidis, Chrysostomos
1
Biggemann, Sergio
1
Blazevic, Vera
1
Breidbach, Christoph F.
1
Brown, David M.
1
Cabiddu, Francesca
1
Canhoto, Ana Isabel Domingos
1
Cao, Dong-Mei
1
Chen, Feng-Wen
1
Chowdhury, Ilma Nur
1
Chuang, Shu-Hui
1
Cova, Bernard
1
Davey, Janet
1
Decoopman, Isabelle
1
Dibb, Sally
1
Djelassi, Souad
1
Du, Mingfei
1
Faullant, Rita
1
Fisher, Gregory J.
1
Friend, Scott B.
1
Frow, Pennie
1
Füller, Johann
1
Garry, Tony
1
Gruber, Thorsten
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Gupta, Sumeet
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Hajli, Nick
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Hartikka, Antti
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Holappa, Tiina
1
Hollebeek, Linda D.
1
Hsiao, Shih-Hui
1
Jackson, Paul J.
1
Jacob, Frank
1
Jiang, Yanxin
1
Johnston, Wesley J.
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business research : JBR
79
Journal of retailing and consumer services
35
Technological forecasting & social change : an international journal
21
The journal of business & industrial marketing
19
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
17
Journal of service management
14
The journal of services marketing
13
Service business
12
International journal of hospitality management
11
The journal of brand management : an international journal
11
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
10
Journal of service theory and practice : JSTP
10
International journal of contemporary hospitality management
9
Journal of management information systems : JMIS
9
The journal of product & brand management
9
International journal of technology marketing : IJTMkt
8
Journal of strategic marketing
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
8
Marketing intelligence & planning
8
Business horizons
7
European journal of marketing
7
The journal of product innovation management : an international publication of the Product Development & Management Association
7
Tourism management : research, policies, practice
7
Electronic markets : the international journal on networked business
6
Innovation: organization & management : IOM
6
Journal of marketing management : JMM ; journal of the Academy of Marketing
6
Marketing theory
6
Research policy : policy, management and economic studies of science, technology and innovation
6
Asia Pacific journal of marketing and logistics
5
Contemporary issues in social media marketing
5
Electronic commerce research
5
Electronic markets : EM ; the international journal of electronic commerce and business media
5
Handbook of social media management : value chain and business models in changing media markets
5
International journal of internet marketing and advertising : IJIMA
5
International journal of quality and service sciences
5
Journal of engineering and technology management : JET-M
5
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
5
Journal of marketing management : MM
5
Journal of marketing theory and practice
5
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ECONIS (ZBW)
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Sustainability starts from within : a critical analysis of internal marketing in supporting sustainable value co-creation in B2B organisations
Brown, David M.
;
Apostolidis, Chrysostomos
;
Dey, Bidit Lal
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 14-27
Persistent link: https://www.econbiz.de/10014531450
Saved in:
2
How do firms capture value in a full-scene smart service? : effectiveness of value proposition and co-creation capabilities
Zhang, Hong
;
Wang, Weina
;
Gupta, Sumeet
- In:
Industrial marketing management : the international …
112
(
2023
),
pp. 128-144
Persistent link: https://www.econbiz.de/10014334314
Saved in:
3
AI-activated value co-creation : an exploratory study of conversational agents
Kot, Mateusz
;
Leszczyński, Grzegorz
- In:
Industrial marketing management : the international …
107
(
2022
),
pp. 287-299
Persistent link: https://www.econbiz.de/10014230613
Saved in:
4
An entrepreneurial framework for value co-creation in servitization
Yang, Man
;
Leposky, Tiina
- In:
Industrial marketing management : the international …
107
(
2022
),
pp. 484-497
Persistent link: https://www.econbiz.de/10014230628
Saved in:
5
Rethinking customer engagement design : using customer-mobilized engagement (CME) to grow business networks
Davey, Janet
;
O'Brien, Ingrid M.
;
Ouschan, Robyn
; …
- In:
Industrial marketing management : the international …
105
(
2022
),
pp. 453-466
Persistent link: https://www.econbiz.de/10013494030
Saved in:
6
Developing and leveraging platforms in a traditional industry : an orchestration and co-creation perspective
Tian, Jiamian
;
Vanderstraeten, Johanna
;
Matthyssens, Paul
- In:
Industrial marketing management : the international …
92
(
2021
),
pp. 14-33
Persistent link: https://www.econbiz.de/10012490924
Saved in:
7
Value co-creation and appropriation of platform-based alliances in cooperative advertising
Zhang, Lu
;
Chen, Feng-Wen
;
Xia, Sen-Mao
;
Cao, Dong-Mei
; …
- In:
Industrial marketing management : the international …
96
(
2021
),
pp. 213-225
Persistent link: https://www.econbiz.de/10013194580
Saved in:
8
Value co-creation in industrial AI : the interactive role of B2B supplier, customer and technology provider
Li, Shuyang
;
Peng, Guochao
;
Xing, Fei
;
Zhang, Jun
; …
- In:
Industrial marketing management : the international …
98
(
2021
),
pp. 105-114
Persistent link: https://www.econbiz.de/10013206360
Saved in:
9
Co-creating social media agility to build strong customer-firm relationships
Chuang, Shu-Hui
- In:
Industrial marketing management : the international …
84
(
2020
),
pp. 202-211
Persistent link: https://www.econbiz.de/10012162518
Saved in:
10
What drives customer re-engagement? : the foundational role of the sales-service interplay in episodic value co-creation
Friend, Scott B.
;
Malshe, Avinash
;
Fisher, Gregory J.
- In:
Industrial marketing management : the international …
84
(
2020
),
pp. 271-286
Persistent link: https://www.econbiz.de/10012162589
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