//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Information systems research : ISR"
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"promotions"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Sales promotion
22
Verkaufsförderung
22
Consumer behaviour
14
Konsumentenverhalten
14
Preismanagement
10
Pricing strategy
10
promotions
9
Online retailing
7
Online-Handel
7
Internet marketing
6
Online-Marketing
6
Einzelhandel
5
Operations Research
5
Operations research
5
Retail trade
5
Game theory
4
Spieltheorie
4
Advertising effects
3
Distribution channel
3
Experiment
3
Preisdifferenzierung
3
Preiswettbewerb
3
Price competition
3
Price discrimination
3
Rabatt
3
Rebate
3
Vertriebsweg
3
Werbewirkung
3
Asymmetric information
2
Asymmetrische Information
2
Beziehungsmarketing
2
E-commerce
2
Electronic Commerce
2
Erwerbsverlauf
2
Gender
2
Geschlecht
2
Kundenbindungsprogramm
2
Ladengestaltung
2
Loyalty program
2
Markov chain
2
more ...
less ...
Online availability
All
Undetermined
19
Type of publication
All
Article
34
Type of publication (narrower categories)
All
Article in journal
34
Aufsatz in Zeitschrift
34
Language
All
English
34
Author
All
Ertekin, Necati
2
Luo, Xueming
2
Sinitsyn, Maxim
2
Ba, Sulin
1
Bae, Junhyun
1
Bapna, Ravi
1
Bhardwaj, Pradeep
1
Black, Dirk E.
1
Cao, Zike
1
Chapman, Craig J.
1
Chellappa, Ramnath K.
1
Chen, Haipeng
1
Chen, Li
1
Chen, Yuxin
1
Chintagunta, Pradeep K.
1
Cohen-Hillel, Tamar
1
DeSarbo, Wayne
1
Debo, Laurens G.
1
Ding, Yuanyuan
1
Donohue, Karen
1
Fang, Zheng
1
Feng, Yue
1
Godes, David
1
Gopa, Anandasivam
1
Gopal, Ram D.
1
Gu, Bin
1
Guo, Joyce
1
Gümüş, Mehmet
1
Ho, Yi-Chun
1
Ho, Yi-Jen
1
Huang, Lihua
1
Hui, Kai-Lung
1
Jagabathula, Srikanth
1
Kalwani, Manohar U.
1
Kappe, Eelco
1
Kim, Youngsoo
1
Koenigsberg, Oded
1
Kohli, Rajeev
1
Krishnan, Ramayya
1
Langer, Nishtha
1
more ...
less ...
Published in...
All
Information systems research : ISR
Management science : journal of the Institute for Operations Research and the Management Sciences
Journal of retailing and consumer services
65
Journal of business research : JBR
63
Journal of retailing
46
IZA Discussion Papers
44
Journal of promotion management : JPM
43
Marketing Science
40
Journal of marketing research : JMR
37
Journal of marketing
24
European journal of operational research : EJOR
22
Journal of promotion management : innovations in planning and applied research
21
Marketing letters : a journal of research in marketing
20
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
17
Journal of Islamic marketing : JIMA
17
Journal of the Academy of Marketing Science
17
Psychology & marketing
17
SpringerLink / Bücher
16
The international review of retail, distribution and consumer research
15
European journal of marketing : EJM
14
Discussion paper series / IZA
13
International journal of retail & distribution management
13
Journal of consumer behaviour : an international research review
13
Journal of marketing communications
13
Management Science
12
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
12
Quantitative marketing and economics : QME
12
The journal of product & brand management
12
International journal of hospitality management
11
International journal of production economics
11
Asia Pacific journal of marketing and logistics
9
The journal of consumer marketing
9
The service industries journal
9
Working paper / National Bureau of Economic Research, Inc.
9
Gabler Edition Wissenschaft
8
International journal of production research
8
Journal of advertising research
8
Sport marketing quarterly : preferred journal of the Sport Marketing Association
8
Company and customer relations
7
Discussion papers / CEPR
7
more ...
less ...
Source
All
ECONIS (ZBW)
34
Showing
1
-
10
of
34
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Strategic visual merchandising of new and open-box products : evidence from experiment and retail data
Ertekin, Necati
;
Ding, Yuanyuan
;
Donohue, Karen
- In:
Management science : journal of the Institute for …
70
(
2024
)
4
,
pp. 2047-2065
Persistent link: https://www.econbiz.de/10014519885
Saved in:
2
Deep reinforcement learning for sequential targeting
Wang, Wen
;
Li, Beibei
;
Luo, Xueming
;
Wang, Xiaoyi
- In:
Management science : journal of the Institute for …
69
(
2023
)
9
,
pp. 5439-5460
Persistent link: https://www.econbiz.de/10014392933
Saved in:
3
High-low promotion policies for peak-end demand models
Cohen-Hillel, Tamar
;
Panchamgam, Kiran
;
Perakis, Georgia
- In:
Management science : journal of the Institute for …
69
(
2023
)
4
,
pp. 2016-2050
Persistent link: https://www.econbiz.de/10014305376
Saved in:
4
Overriding in teams : the role of beliefs, social image, and gender
Guo, Joyce
;
Recalde, María P.
- In:
Management science : journal of the Institute for …
69
(
2023
)
4
,
pp. 2239-2262
Persistent link: https://www.econbiz.de/10014305400
Saved in:
5
Deal or no deal? : online deals, retailer heterogeneity, and brand evaluations in a competitive environment
Mejia, Jorge
;
Gopa, Anandasivam
;
Trusov, Michael
- In:
Information systems research : ISR
31
(
2020
)
4
,
pp. 1087-1106
Persistent link: https://www.econbiz.de/10012493759
Saved in:
6
Service capacity and price promotion wars
Bae, Junhyun
;
Chen, Li
;
Yao, Shiqing
- In:
Management science : journal of the Institute for …
68
(
2022
)
12
,
pp. 8757-8772
Persistent link: https://www.econbiz.de/10014284790
Saved in:
7
Online-exclusive or hybrid? : channel merchandising strategies for ship-to-store implementation
Ertekin, Necati
;
Gümüş, Mehmet
;
Nikoofal, Mohammad E.
- In:
Management science : journal of the Institute for …
68
(
2022
)
8
,
pp. 5828-5846
Persistent link: https://www.econbiz.de/10013371117
Saved in:
8
Coupons or free shipping? : effects of price promotion strategies on online review ratings
Wu, Ji
;
Zhao, Haichuan
;
Chen, Haipeng
- In:
Information systems research : ISR
32
(
2021
)
2
,
pp. 633-652
Persistent link: https://www.econbiz.de/10012599910
Saved in:
9
A model of multipass search : price search across stores and time
Mojir, Navid
;
Sudhir, K.
- In:
Management science : journal of the Institute for …
67
(
2021
)
4
,
pp. 2126-2150
Persistent link: https://www.econbiz.de/10012522160
Saved in:
10
Do first impressions last? : the impact of initial assessments and subsequent performance on promotion decisions
Black, Dirk E.
;
Vance, Marshall D.
- In:
Management science : journal of the Institute for …
67
(
2021
)
7
,
pp. 4556-4576
Persistent link: https://www.econbiz.de/10012624634
Saved in:
1
2
3
4
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->